Articles written by Evaldas Mockus


Responsive Email Quick Guide: Your Gateway to Better Email Campaigns

Marketing Tips  | January 23, 2020 Evaldas Mockus Evaldas Mockus

We live in an incredible world. We can pull a device out of our pockets and go on the internet to find information that we need. People can even check their emails through their phones, allowing them to easily contact others throughout the day. However, some companies forget to format their emails to work with phones and other devices.

If your company struggles to send well-formatted emails to different types of devices, then you can use responsive emails to overcome this problem. This will help you to increase sales for your company as you create emails that adapt to the devices of your subscribers.

We’re here to teach you about responsive emails and how to use them effectively to benefit your business. Carry on reading this responsive email quick guide. Read more


5 Shopify Alternatives to Consider in 2020

Marketing Tips  | January 17, 2020 Evaldas Mockus Evaldas Mockus

Shopify has established itself as a strong brand in the ecommerce world. Since businesses need a way to sell their products online, Shopify provides tools and resources that allow them to do so with as little headache as possible.

While an ecommerce business can integrate email marketing to Shopify stores, some business owners find the full Shopify suite a bit limiting when they start to grow. This could be for different reasons: Read more


The Impact of Email Marketing ROI

Marketing Stats  | January 7, 2020 Evaldas Mockus Evaldas Mockus

Return on investment (ROI) stands out as an important metric for businesses involved in ecommerce. ROI allows ecommerce companies to measure how effective their marketing and promotion efforts are.

  • How well they perform compared to previous years or months.
  • Changes that draw in more revenue.
  • Customers’ reactions to changes in the company. Read more

Omnichannel vs. Multichannel: How to Know the Difference

Marketing Tips  | January 3, 2020 Evaldas Mockus Evaldas Mockus

Many businesses use multichannel marketing since they can reach out to customers and send them information. However, those that use multichannel marketing run into problems:

  • Style inconsistencies between channels.
  • Miscommunication between channels.
  • Frustrating customers since they need to use multiple channels.

Businesses may wonder how they can overcome these problems with their marketing strategy. After all, style inconsistencies can affect their brand, miscommunication can affect employees, and frustrated customers can cause them to lose money and retention. Read more

best bigcommerce apps

10 Most Needed BigCommerce Apps for Conversions

Marketing Tips  | August 19, 2019 Evaldas Mockus Evaldas Mockus

There are tons of apps available at BigCommerce, but you don’t need to download all of these to have a successful ecommerce business. What you need to do is to choose the right apps that will meet your business needs.

What happens if you’re not sure of what you need? Most of us might be downloading too many apps but end up using only a few of them. The truth is that you don’t need a ton of apps to be more efficient. You only need to get the apps that you need.

What apps should you download? We’re here to provide 10 apps found in BigCommerce that will be helpful in your daily operations. Read more

6 ways to boost ecommerce without a fat budget

6 Ways to Boost eCommerce Sales without a Fat Budget

Marketing Tips  | July 31, 2019 Evaldas Mockus Evaldas Mockus

It seems that just about everyone is trying to sell something online today, and there is a constant push to increase traffic and conversions. But after you’ve assembled your basic marketing strategy, how do you decide which tactics are going to give you the best results?

If you’re on a tight budget, you probably don’t want to pay for ads, which is a quick and popular way to get eyes on your website. Here are six ways to boost your eCommerce sales and get the most bang for your marketing buck while doing so. Read more