Articles written by Karolina Petraškienė


5 Stunning Order Confirmation Email Examples for You to Steal Today

Did you know that the order confirmation email is an insanely powerful message that generates the biggest open and click-through rates in the ecommerce industry?

Even sending these messages immediately after purchases doesn’t stop them from generating more orders! In fact, they bring in four times more orders than a promotional email newsletter.

Why are these messages so powerful and how can you make them so mighty? These and other questions we’ll explore in this article. Read more


Email Newsletter Design: Create the best Design for 2020

Every day we receive a plethora of emails: long, short, beautiful, and ugly ones. Which category do your emails belong to?

When the email lands in your professional inbox and addresses job-related issues, usually you don’t expect it to be esthetic. These are plain text emails staffed with important things. Being beautiful isn’t part of the criteria for them.

However, if you open a promotional newsletter, it has to be well-designed otherwise, it ends up being an eye-sore.

And let’s be honest, with some emails it happens. Read more


170+ Best Mother’s Day Subject Lines Ideas

Everyone loves their Momma. This is a big holiday where grateful children, husbands, brothers and fellow sisters show their appreciation for the mothers in their lives. This year, Mother’s Day in the United States is on May 10th.

Therefore, it’s important that you use the best-performing (and most creative) Mother’s Day subject lines to make sure you’re helping your customers appreciate the mothers in their lives in the best way.

Read more


11 Reasons Why Your Email Goes to Spam

Marketing Tips  | February 26, 2020 Karolina Petraškienė Karolina Petraškienė

Digital marketers generally spend most of their time perfecting content, but spam filters can prevent readers from even seeing your messages. Many brands aren’t even aware of how many of their messages are being filtered out as spam.

Fortunately, there are some easy ways to increase your delivery rate and make sure more emails reach their target inbox. This article will cover a few common reasons why spam filters flag particular emails along with the best strategies for optimizing deliverability. Read more


7 Best Welcome Email Examples to Engage Your Customers

8 out of 10 customers expect to receive a welcome message after they sign up for a mailing list.

Let’s agree, that’s a huge unrevealed potential and opportunity to approach your new subscribers who’ve just confirmed that they are into you.

If you still don’t send these emails because of whatever reason, you should definitely ditch your modesty and start proudly introducing your brand with awaited and well-performing welcome messages.

But let’s first things go first. Read more