iOS Updates

Start getting your automations ready for the iOS 15 update
Find out what you need to do today to prepare your automation workflows for the upcoming iOS update that will eliminate open rate data.
Why you need RFM in the iOS 15 world
With the new Apple iOS 15 update, marketers will have to give up the open rate as one of their measures. Instead, we encourage ecommerce marketers to adopt the RFM model.
How Apple’s iOS 14 update impacts email marketing
What ecommerce brands should know about Apple’s privacy update to iOS 14? Check out our thoughts on the consequences of these decisions for brands.
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