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14 best email marketing agencies in 2024

Reading Time: 12 minutes

Return on Investment (ROI) is a powerful metric to measure the success of any marketing strategy. And the ROI of email marketing is still impressively high in 2024, compared to other channels.

But not all email marketing campaigns are a roaring success.

Executing an effective email marketing strategy is no easy task. That’s why you need experts to help you create a more cohesive customer journey that boosts conversions.

Those professionals are email marketing agencies. And we’ll give you a list of the best email marketing agencies. But first, let’s understand what an email marketing agency is and what to look for when selecting one.

Are you an email marketing agency looking to get included in this article?

What is an email marketing agency?

An email marketing agency comprises a specialized group of marketers. They have the experience, expertise, and access to the best tools and resources to create unique email solutions for their clients.

Top email marketing companies develop effective email marketing campaigns designed to meet each client’s unique needs, preferences, and goals. 

Difference between an email marketing agency and an email marketing SaaS company

To start with, there’s a major difference in the specialization.

An email marketing SaaS company only works with software-related businesses. But an email marketing agency can develop email marketing strategies for all businesses.

The scope of work is also different.

While an email marketing agency specializes in customer acquisition and retention, an email marketing SaaS company works on strategies to help the client’s customers maximize the value of their SaaS subscription.

An email marketing SaaS company will also have a more technical understanding of your SaaS product. Since they’ve helped other SaaS companies grow, they have a better understanding of the technologies SaaS companies use.

How to evaluate email marketing agencies?

Start by listing your goals.

Having a clear picture of your desired outcomes gives you the right lens to evaluate the different email agencies and find one that can help you meet these goals.

Next, ask the email marketing agency about the email marketing metric they use to measure the success of their projects and campaigns. It’s important to know this because their metrics will determine the outcomes of their email marketing services.

Lastly, look at their previous success stories. It’ll give you an idea of the kinds of projects and campaigns the email marketing agency excels at.

Here is an example of numerous case studies available on Ignite Visibility’s website.

Boost your agency revenue with Omnisend’s Partner program & get 20% commissions!

14 Best email marketing agencies

Here are some of our top picks for the best email marketing agencies. Compare their features, and pick an agency that best fits your needs. For more details, use our email pricing calculator below to quickly compare price rates and features with other top platforms. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them.

Quick email provider pricing comparison

Quickly and easily compare the top email marketing providers so you can find the best platform for your ecommerce store needs.

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    1. NP Digital

    Country: USA

    Number of employees: 750+

    Services provided

    • Audience analysis, brand messaging, etc.
    • Earned & paid media
    • Tools to help improve performance
    • Client services

    1. Ubersuggest

    This is an all-purpose SEO tool for keyword research, competitor analysis, and more, that’s also available as a Chrome extension.

    2. Answer The Public

    This is a great resource to see what queries and questions the general searching public is asking. It includes an SEO Analyzer, and provides a full list of SEO errors on your site to act on.

    3. Google Ads Grader

    Generates a report based on your Google Ads Campaign to find areas for success and areas for improvement.

    4. CrazyEgg

    This is actually a suite of web optimization tools to help you develop and improve your website, which includes:

    • Heatmapping
    • A/B testing
    • User session recordings 

    Pricing

    Custom pricing based on project needs and size.

    Notable clients

    • CNN
    • LinkedIn
    • ESPN
    • PayPal
    • Champion

    Why choose this agency

    NP Digital not only does the traditional work of other agencies on this list, but also has a strong suite of proprietary tools under their umbrella. Incorporating them into your process, whether you are an agency client or not, is a great way to improve your overall digital marketing efforts. 

    2. Invisible Brands

    Country: Germany

    Number of employees: Less than 20

    Services provided

    • Email marketing

    Email marketing

    Invisible Brands will help you create data-driven email marketing campaigns. They’ll use targeted email automation, A/B testing, and analytics to further improve the campaign results.

    Pricing

    Custom pricing

    Notable clients

    • TWHEELS
    • treeletic
    • Zalando
    • PHILIPP PLEIN
    • A3B

    Why choose this agency

    They have a team of experts with experience working with international brands. Invisible Brands has generated €10,400,000 in revenue for its clients and 38x ROAS.

    Get the in-depth story of how Invisible Brands helps ecommerce stores as part of the Omnisend Partner Program

    3. Zrich Media

    Zrich Media

    Country: United States

    Number of employees: More than 20

    Services provided

    • Email and SMS marketing
    • Google ads
    • Social media ads

    1. Email and SMS marketing

    Zrich Media helps you reclaim lost sales and generate new conversions with a customized email and SMS marketing strategy. They’ll help you create highly-focused emails and messages that boost customer lifetime value.

    2. Google ads

    This email agency combines machine learning technology and shared data to ensure your Google ads reach the right audience at a time when they’re most likely to buy.

    3. Social media ads

    It helps increase the ROI of your Facebook and Instagram ads.

    Pricing

    Custom pricing based on project needs and size.

    Notable clients

    • Green Apple Active
    • FreshBody
    • Science of Self
    • VitaSupreme
    • Whoa Dough

    Why choose this agency

    The Zrich Media team comprises experts in email marketing. They’ll show you which email marketing tactics work. They’ll break down comprehensive marketing concepts into digestible info that you can use to build effective strategies on your own.  

    4. V8 Media

    V8 Media

    Country: South Africa

    Number of employees: More than 20

    Services provided

    • Social media marketing
    • Content marketing
    • Pay-per-click
    • Search engine optimization
    • Digital strategy

    1. Social media marketing

    V8 Media uses deep comprehensive audience insights to identify the kind of social media content that resonates with your audience.

    2. Content marketing

    Through deep audience research, V8 Media creates targeted content that drives high conversion rates and increases customer lifetime value.

    3. Pay-per-click

    This email marketing agency helps improve the ROI of your ads through effective remarketing strategies and more.

    4. Search engine optimization

    They’ll thoroughly research your products, understand your target audience, and create a targeted SEO strategy that complements your email marketing strategy.

    5. Digital strategy

    Over 4 years of working with businesses in various industries have helped V8 Media perfect the art of creating digital marketing strategies that boost sales.

    Pricing

    The starting price per project is $1,000 or an hourly rate of $25-$49 per hour.

    Notable clients

    • Thomson Reuters
    • Planet Fitness
    • TopWatch
    • Digital School of Marketing
    • Tony Ferguson

    Why choose this agency

    V8 Media is committed to maximizing the ROI of its clients through in-depth audience insights and AI-powered marketing techniques. Their experts use metrics like revenue, orders, and customer lifetime value to measure the success of their campaigns.

    5. Ignite Visibility

    Ignite Visibility

    Country: United States

    Number of employees: More than 20

    Services provided

    • Search engine optimization
    • Advertising
    • Email marketing
    • Pay-per-click
    • Social media marketing

    1. Search engine optimization

    They’ll boost your site’s ranking through a comprehensive and effective SEO strategy, handle your back-end issues, and optimize on-page performance.

    2. Advertising

    They use techniques like A/B testing to create a funnel-based advertising strategy. They’ll also generate comprehensive reports to show the returns on your investment.

    3. Email marketing

    Ignite Visibility will take your email marketing to the next level through effective strategizing, continuous monitoring, testing, and analysis.

    4. Pay-per-click

    They’ll carry out a PPC audit of your business and create a custom strategy that integrates with your other marketing channels.

    5. Social media marketing

    From managing your profile to executing interactive social media campaigns, influencer marketing, and targeted ads, Ignite Visibility does it all.

    Pricing

    Over $1,000 per project or $100-$149 per hour.

    Notable clients

    • Tony Robbins
    • Sharp Healthcare
    • EOS Fitness
    • COX Communications
    • World Surf League

    Why choose this agency

    Ignite Visibility has over a decade of experience in providing email marketing services. In addition, they don’t just create and execute the right email marketing strategies for you, they’ll also teach your team how to sustain them.

    6. InboxArmy

    InboxArmy

    Country: United States

    Number of employees: More than 20

    Services provided

    • Email marketing
    • Ecommerce marketing

    1. Email marketing

    This is a full-service email marketing agency. Services include email QA and testing, email marketing acquisition, reporting and analytics, ESP platform migration, and more.

    2. Ecommerce marketing

    Notable clients

    • Lotto Sport Italia
    • Amodio Group
    • Aran Cucine
    • Elisabetta Franchi
    • Santoni

    Why choose this agency

    Alex Genovese is a growth marketing genius. He’ll help you create data-driven email marketing strategies and effective retention strategies that’ll help you boost conversions and maximize the ROI of your email marketing spend.  

    They’ll help you with monitoring your ROI to ensure your digital marketing is bringing in reasonable returns.

    Pricing

    Prices depend on the individual requirements of each client.

    Notable clients

    • eBay
    • Jockey  
    • Expedia
    • Airbnb
    • Spotify

    Why choose this agency

    It offers the full spectrum of email marketing services. They leverage cutting-edge technology to create, execute, and manage your email marketing campaign.

    7. Blind Pig Media

    Blind Pig Media

    Country: United Kingdom

    Number of employees: Less than 20

    Services provided

    • Email marketing
    • Digital strategy
    • Social media marketing
    • Search engine optimization
    • CRM consulting

    1. Email marketing

    Based on your goals and timelines, they’ll create a customized email marketing strategy that delivers great results.

    2. Digital strategy

    They’ll boost your business performance and help you achieve your goals by employing the right marketing channels and strategies to maximize your online presence. 

    3. Social media marketing

    This agency will guide your prospects through the sales funnel and drive conversions while also building brand awareness.

    4. Search engine optimization

    They’ll create a tailored SEO strategy that’ll boost your visibility in search engines and ensure your content gets in front of the right eyes.

    5. CRM consulting

    Their experts will help you understand your customers better, improve your customer service practices, and build better relationships.

    Pricing

    The starting price per project is $5,000 while the hourly rate is $25-$49 per hour.

    Notable clients

    • Harris Rae
    • El Camino Bracelets
    • Colwills Garage
    • J L Audio Visual Ltd

    Why choose this agency

    Blind Pig Media has helped brands achieve up to 11X return on ad spend. They can help you engage your target audience in a meaningful way.

    8. The Bre Creative

    The Bre Creative

    Country: United States

    Number of employees: Less than 20

    Services provided

    • Email marketing
    • Branding

    1. Email marketing

    The Bre Creative works with you to create an email marketing strategy that’s tailored to the goals of your business and needs. You’ll also get email and text marketing setup and templates.

    2. Branding

    Bre Creative will help you create or improve your website and logo. You’ll get custom-branded gifs that you can use in your emails and social media posts.

    Pricing

    • Branding package – $750
    • Shopify package – $4,500
    • Custom website – Starting at $5,500
    • Branding add-ons – Custom price

    Notable clients

    • Glo Party + Co
    • Oh My Darling Party Co
    • Stellar Creations

    Why choose this agency

    The Bre Creative works with small businesses to help their ideas come to life and reach the right people. Combining their branding services with email marketing will ensure you build strong customer relationships while also creating a great first impression on new leads.

    9. Alex Genovese

    Alex Genovese

    Country: Italy

    Number of employees: Less than 20

    Services provided

    • Conversion rate optimization (CRO)
    • Data analysis

    1. Conversion rate optimization (CRO)

    Having implemented growth strategies for over 40 companies, Alex Genovese will help your business achieve a greater ROI from email marketing. He’ll help you carry out effective upselling and cross-selling, marketing automation, A/B testing, and more.  

    2. Data analysis

    This involves collecting data and analyzing it to identify growth opportunities and implement data-driven solutions to your business challenges.

    Pricing

    Custom pricing.

    10. MH Digital

    MH Digital

    Country: United States

    Number of employees: More than 20

    Services provided

    • Email marketing
    • Digital strategy

    1. Email marketing

    They offer everything from creating high-converting email copy to list segmentation.

    2. Digital Strategy

    They’ll carry out an analysis of your digital strategy and improve or recreate it to reflect your voice, reinforce your value propositions, and win more customers. 

    Pricing

    The minimum project price is $5,000 with an average hourly rate of $50-$99 per hour

    Notable clients

    • Ritual
    • Kaiyo
    • NorthOne
    • Barry’s Bootcamp
    • Les Schwab

    Why choose this agency

    MH Digital prides itself in helping generate over 30% of its client’s revenue. Most importantly, they’ll create long-term and sustainable conversion and retention strategies that are tailored to your brand’s culture and value proposition.

    11. Enflow Digital

    Enflow Digital

    Country: Lithuania

    Number of employees: Less than 20

    Services provided

    • Email marketing
    • SMS marketing

    1. Email marketing

    Enflow digital is an ecommerce and SaaS email marketing agency. They use proven marketing strategies to boost customer lifetime value, increase loyalty, and boost revenue.

    2. SMS marketing

    This email agency will help you combine email marketing with an SMS strategy to create an effective omnichannel lifecycle marketing program.

    Pricing

    Custom pricing

    Notable clients

    • Affirm Me
    • Lively Paws
    • LIPOSENTIALS

    Why choose this agency

    They helped Lively Paws boost their email revenue to 30-40% and LIPOSENTIALS shoot their welcome flow open rate to over 80%. Whatever your goals are, Enflow digital will apply the right tactics to drive results.

    Join our Partner Program & give your agency an edge with 20% commissions!

    12. One 10 Media

    One 10 Media

    Country: United States

    Number of employees: Less than 20

    Services provided

    • Email marketing
    • Social media marketing
    • Business consulting

    1. Email marketing

    Using tactics like email automation and personalized journeys, they’ll help you engage your subscribers, nurture customer relationships, and grow sales without increasing your ad cost.

    2. Social media marketing

    They’ll help you attract and engage the right audience through tried-and-proven social media strategies.

    3. Business consulting

    This agency will help you grow through data-driven and strategic marketing campaigns. They’ll help you achieve your goals and grow your ROI.

    Pricing

    Projects cost about $1,000+ and the hourly rate is $150-$199 per hour.

    Notable clients

    • Kennedy Blue
    • Upstate Elevator Supply Co.
    • Feeling Swell
    • Happy Wax
    • Tweedmaker

    Why choose this agency

    One 10 Media has over 20 years of experience and generated millions of dollars for ecommerce businesses around the globe.

    13. Power Digital Marketing

    Power Digital Marketing

    Country: United States

    Number of employees: More than 20

    Services provided

    • Social media marketing
    • Email marketing
    • SEO
    • Content marketing

    1. Social media marketing

    They’ll do a social media audit and create and launch a strategy that’ll make your prospects want to engage with your brand. They’ll also maximize the ROI of your social ad spend.

    2. Email marketing

    Their team will create and implement an email marketing strategy that cements customer relationships and drives conversions.

    3. SEO

    They’ll help get your brand discovered by your prospects by creating a targeted SEO strategy.

    4. Content marketing

    They’ll help you create valuable content that informs, entertains, and engages your target audience.

    Pricing

    The minimum project price is $1,000 or $200-$300 per hour.

    List of noticeable clients

    • Casper
    • Procter & Gamble
    • Vionic Shoes
    • Canna Pet
    • Beyond Meat

    Why choose this agency

    Power Digital Marketing has helped ecommerce businesses grow 71% in revenue YoY. That’s 2.4x faster than the average standard growth rate. What’s more, reviews from past clients show they often exceed the growth rate forecast provided in the proposal.

    14. Netpeak

    Netpeak agency

    Country: United States

    Number of employees: More than 20

    Services provided

    • Pay-per-click
    • Search engine optimization
    • Email marketing

    1. Pay-per-click

    NetPeak uses cutting-edge technology and tools to ensure your ads reach your target audience right when they’re primed for conversion. They use PPC 2.0, a proprietary technology with powerful automation capabilities.

    2. Search engine optimization

    Using their proprietary technology, SEO 2.0, Netpeak will carry out an analysis of the market structure, and your competitors’ strengths and weaknesses, and develop an effective strategy to boost your search traffic.

    3. Email marketing

    This email marketing agency will help you attract new customers and retain existing ones through personalized communication that targets all stages of the funnel. They’ll turn your site visitors into paying customers and boost loyalty.

    Pricing

    The minimum project size is $1,000 with an hourly rate of $50-$99 per hour.

    Notable clients

    • Domino’s Pizza
    • OLX
    • Škoda Auto a.s.
    • Depositphotos
    • PUMA.com

    Why choose this agency

    Netpeak has vast experience in international markets and has handled over 3,000 projects. They’ve developed several marketing and analytics tools that they use to deliver outstanding results for their clients.

    Is it worth hiring an email marketing agency?

    Yes. An email marketing agency will create an email marketing strategy that’s tailored to the needs and goals of your business.

    The best email marketing agencies will help you build solid relationships with your prospects and customers, leading to more conversions and higher CLV.

    But be sure to select an email marketing agency that has a proven track record of working with businesses in your industry and that meets your email marketing cost requirements.

    Ready to choose the right email marketing agency?

    You now have a summary of the top email marketing agencies in the market and the extra services they offer besides email marketing.

    Compare their services and prices to choose an email marketing agency that can meet your needs.

    But working with the right agency will not maximize your ROI if you don’t have the right email marketing tool. Take a step in the right direction and get started with Omnisend for free

    Want to take your agency to the next level? Partner with Omnisend for 20% commissions!
    Bernard Meyer
    Article by
    Bernard Meyer

    Bernard is the Sr. Director of Communications & Creative at Omnisend, with a passion for good research, helping ecommerce businesses with their marketing automation needs, and beating absolutely everyone in Mario Kart 64.