Inspiration

omnichannel customer journey cover

How to Create an Omnichannel Customer Journey

Customers are fickle. They’re demanding- and they want every message they receive to be completely tailored to their wants and needs.

We want our marketing messages to always be relevant. We want to make sure the right message gets to the right person at the right stage of their customer journey.

This is why omnichannel marketing automation is critical to personalizing the customer journey.

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best-woocommerce-themes

The 8 Best WooCommerce Themes By Niche for 2019

Inspiration  | February 13, 2019 Guest Post Guest Post

I think there’s no need to say how profitable an online store could be. People prefer to go looking for some item while sitting at home in front of their PC, or going to work via their phone. Brick-and-mortar shopping takes a huge amount of time, so it is much more convenient to go shopping online.

With the popularity of ecommerce, more and more online stores are emerging every day. With this ultra saturated market, it’s critical that you keep updating your online store with new elements to keep your customers’ interest.

So we’ve got the best WooCommerce themes and templates to help you find the perfect fit for your online shop.

As an added bonus, we’ve added 2 awesome themes for Shopify too!

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Ecommerce newsletter examples

10 Ecommerce Newsletter Examples for Your Next Email Campaign

Inspiration  | May 11, 2018 Omnisend Team Omnisend Team

(Updated May 11th, 2018). Every time someone says that email is dead, we just roll our eyes and show the statistics: email marketing’s return on investment is much higher than any other marketing channel (including social and display advertising) and reaches up to 4000% (every $1 spent returns $40).

Usually, this fact becomes a reason why they start looking at this marketing channel from a different perspective. From meh and dead it starts looking more like a gold mine.

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Gift Box – A New Interactive Element to Boost Your Email Campaign

Inspiration, Omnisend News  | March 23, 2017 Karolina

Gift Box is a totally new feature in Omnisend and email history! It has been developed to improve the click rate of bulk email campaigns. If you are fan of our Scratch Card, this new feature is definitely for you!

In some previous articles, we already mentioned the twice as better click rates and other benefits of interactive content in the emails. And they do indeed help retailers achieve better results! That’s why a new Gift Box has been launched to help you generate greater CTR and overall business revenue. Read more

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The ABCs of Building a Brand Online

Inspiration, Marketing Tips  | March 2, 2017 Karolina

A strong business identity and recognition by customers is crucial for running a successful business. The way you build your brand will determine how your customers perceive your products, how they buy from you, whether they advocate your label, whether they are proud being your customers, and so on.

Therefore, having a strong brand online is a challenge and a dream for every business owner. Read more

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