9 Mailchimp alternatives that actually deliver (2025)

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If you’re trying to scale your ecommerce brand, Mailchimp might not cut it.

It lacks the revenue-driving features modern ecommerce businesses need — which is why Mailchimp alternatives are gaining ground fast.

Instead of paying for general-purpose tools that weren’t built for online selling, more brands are switching to platforms made with ecommerce in mind: smarter automations, clearer insights, and features that actually convert.

In this guide, we’ll walk you through the top Mailchimp alternatives — comparing features, pricing, pros, and what real users are saying — so you can choose the right platform to grow your business.

Top 5 Mailchimp alternatives — TL;DR comparison

If you want to just skim through the pricing and basic details, this table will help you spot the standout option:

Why people are leaving Mailchimp

When you’re trying to grow your store and can’t fully use the tool you’re paying for, it’s frustrating — especially when the price keeps climbing and the features aren’t keeping up with your needs.

There are multiple reasons why so many ecommerce businesses are on the lookout for Mailchimp alternatives:

• Rising costs: Mailchimp’s pricing has steadily crept up. In 2024, for example, the Standard plan went from $17 to $20/month. That might sound minimal, but if you’re scaling, those costs add up.
• Limited free plan: You get just 500 contacts and 1,000 emails/month (with a 500-email daily limit). So the moment your list grows or your campaigns ramp up, you’re forced to upgrade, which isn’t ideal when you’re trying to scale without blowing your budget.
• Restricted customer support: For businesses juggling product launches, inventory, and marketing, a delay in support can really slow things down. On the free plan, Mailchimp only gives you email support for the first 30 days. After that? You’re mostly on your own.
• Integration challenges: Some users report unpleasant experiences connecting Mailchimp with Shopify. And when integrations break, so do automated flows, sales funnels, and customer experiences — right when you can’t afford a delay.
• Limited design freedom: First impressions matter. Your customers expect nothing less than a clean email and a pleasing design. And when you’re working with restricted customization, specifically on Mailchimp’s free plan, it can be hard to make your emails truly match your brand.

If you’re curious about Mailchimp’s email templates and its features, this review by Omnisend provides valuable insights. Watch the video below to see what we discovered:

How to choose the right Mailchimp alternative

With email marketing expected to hit $18.9B by 2028 according to Statista, it’s clear this marketing channel isn’t slowing down — and only the right tool can shape how fast you scale.

However, before chasing features from a list of Mailchimp alternatives, think of what your store needs to grow:

• Running an online store?
  Choose Mailchimp alternatives that sync with Shopify, support product-based automation, and recover carts natively (e.g., Omnisend, Moosend).
• Adding SMS or WhatsApp to your strategy?
  Pick email services like Mailchimp that have multi-channel messaging and no pricey add-ons (e.g., Brevo, Omnisend, Constant Contact).
• Need advanced automation and CRM?
  Opt for Mailchimp alternatives with strong CRM features and segmentation (e.g., HubSpot, GetResponse).
• Want faster support and a smoother learning curve?
  Get alternatives with live chat and easy onboarding (e.g., Omnisend, MailerLite).
• Content creator or solopreneur?
  Look for email services like Mailchimp that are budget-friendly, audience-focused, and easily scalable (e.g., Kit, MailerLite, Brevo).

Knowing what you want in an email tool makes the search a whole lot easier. So let’s explore the top Mailchimp alternatives and see which one checks all your boxes.

9 best Mailchimp alternatives (full comparison)

For each of the Mailchimp alternatives below, we’ve done the research so you don’t have to — from user reviews to features, pricing, and what each tool actually does best. This breakdown gives you the clarity you need to choose the platform that will serve your needs the best.

1. Omnisend — Best for ecommerce businesses

Why choose this Mailchimp alternative? 

Running an online store can be a bit of a juggling act. From dealing with abandoned carts to promoting your products and keeping customers engaged, there’s a lot to manage. That’s what Omnisend was made for. 

Compared to Mailchimp’s general marketing capabilities, Omnisend was built specifically with online stores in mind. It connects directly with platforms like Shopify, BigCommerce, and WooCommerce, helping you automate campaigns based on what your customers actually do — browse, buy, or bounce.

You get powerful automation, precise audience targeting, and multichannel support — without the clunky interface or steep learning curve, all backed by human customer support and not by a chatbot that keeps you on hold for hours.

If you’re an ecommerce store — of any size — you’ll benefit from features that will actually help you create better online experiences for your customers and drive revenue, without paying for bloated tools you’ll never touch.

Let’s take a closer look at what Omnisend can do for you. 

Omnisend pros vs. Mailchimp

• Superior ecommerce focus: Running an ecommerce store? You’ll actually see the difference when you send shoppable emails or automated product recommendations. Omnisend’s features are built to drive sales and increase customer engagement — two areas where Mailchimp often falls short.
• Advanced automation workflows: A busy solo founder building a business with just a small audience doesn’t have time to build email workflows from scratch. With Omnisend’s intuitive, set-it-and-forget-it automation, you save time and focus more on marketing activities.
• True omnichannel marketing: Omnisend brings together email, SMS, push notifications, and retargeting all in one place. And it doesn’t cost extra, unlike Mailchimp, which charges you extra for SMS. 
• Centralized contact management: Keeping track of your customers is generally simpler with Mailchimp alternatives. Omnisend maintains a single customer profile across all channels. This way, you avoid duplicate contacts and unnecessary charges, unlike Mailchimp’s separate contact tracking.
• Targeted segmentation: With Omnisend, you can segment customers, such as those who viewed a product but didn’t buy, or those who made a purchase over $100 in the past month. You can make your campaigns sound like, “Hey, still thinking about that wireless charger?” instead of a simple one-size-fits-all email blast.
• 24/7 customer support: You may not be well-versed with ecommerce and want ongoing support because let’s be honest, problems don’t go away after 30 days. Omnisend offers round-the-clock customer support even on the free plan, but Mailchimp only offers support for 30 days on its free plan. 
• Product picker feature: If you’re running weekly promotions, adding products manually is time-consuming and can lead to errors. Omnisend’s product picker pulls in the latest information, such as price and images, straight from your store. This, for a busy seller, means faster turnarounds and fewer, potentially costly, mistakes. 
  
  Here’s what Omnisend’s product picker dashboard looks like:

Omnisend cons vs. Mailchimp

• Smaller template library: Omnisend is one of the Mailchimp alternatives that offers fewer email templates than Mailchimp’s extensive gallery, although it’s more ecommerce-focused
• Basic reporting on free plan: The free plan gives you the essentials, but deeper analytics come with paid tiers — something to note if data is key for your store
• Less suitable for non-ecommerce: If you’re not running an online store (think content creators or service providers), Omnisend may not align with what you need

Omnisend vs. Mailchimp pricing

As a small business owner growing from 1,000 to 5,000 subscribers, you want to see how your costs will change ahead of time to plan a budget for ads and marketing.

Instead of making you jump through tiers, Omnisend’s plans scale based on your contact list. That means you’re only paying for the growth you actually have — no surprises, no sudden upgrades.

User reviews about Omnisend vs. Mailchimp

• Omnisend ratings: 4.6 G2 rating | 4.3 Trustpilot | 4.7 Capterra | 4.7 Shopify
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

Real users rate Omnisend higher across the board — especially on Shopify, where smooth integration really matters.

In fact, reviewers frequently mention Omnisend’s superior ecommerce features, easier automation setup, and better customer support as key advantages over Mailchimp.

2. Sender — Best for startups and small businesses

Why choose this Mailchimp alternative?

With hundreds of things already filling your list of running an ecommerce store or a small business, email marketing can feel like one more thing on your already full plate.

You need something powerful, but simple — and that’s exactly where Sender comes in as one of the smartest Mailchimp alternatives.

Sender is designed for businesses that want advanced tools without the high price tag or learning curve. Whatever you’re trying to achieve — sending your first campaign or trying to recover abandoned carts — you won’t need a team to figure it out.

The tool also offers pre-made automation workflows, even on the free plan — something Mailchimp doesn’t.

Sender pros vs. Mailchimp

• Generous free forever plan: Sender’s free plan gives you up to 2,500 subscribers and 15,000 emails/month. And yes, automation and segmentation are included. Email services like Mailchimp? Just 500 contacts, and no automation unless you upgrade.
• ​Easy email design: The drag-and-drop builder and responsive templates make email creation easier. This is true even if you’ve never built a campaign before.
• Advanced segmentation: You can group your audience based on behavior or interests and tailor your content to match. It’s as straightforward as it sounds, and makes a big difference in engagement and sales.
• Built-in SMS marketing: Among Mailchimp alternatives, Sender includes SMS in its paid plans. You no longer need to juggle multiple tools to reach your audience.
• Responsive customer support: Sender provides 24/7 support, even if you’re on the free plan. Mailchimp limits support on its lower tiers, which include email-only for 30 days, with no chat.
• Automation-ready: Pre-made automation workflows are available right out of the box with this Mailchimp alternative (even on the free plan). This helps you save time when creating campaigns.
  
  Here’s an example of Sender’s automation workflow in action:

Sender cons vs. Mailchimp

• Sender branding on the free plan: If you’re using the free plan, Sender adds its own branding to your emails. It may or may not be a dealbreaker, but something to keep in mind when choosing Mailchimp alternatives.
• Less advanced features: Sender focuses on user-friendly tools for small businesses, which may not cover everything you need. If you’re after extra features like A/B testing or send time optimization, Mailchimp’s higher-tier plans offer more in that department.

Sender vs. Mailchimp pricing

User reviews about Sender vs. Mailchimp

• Sender ratings: 4.4 G2 | 4.8 Trustpilot | 4.7 Capterra | 4.5 Shopify
• Mailchimp ratings: 4.4 G2 | 2.7 Trustpilot | 4.5 Capterra | 4.3 Shopify

Users highlight how helpful and responsive Sender’s support team is, especially when you’re just starting out and need quick answers.

Several startups also mention how much they appreciate Sender’s pricing and ease of use. The interface feels simple enough to navigate without a steep learning curve.

Here’s what one user on Truspilot says about Sender:

3. Moosend — Best for cost-effective email marketing

Why choose this Mailchimp alternative?

If you’re on a tight budget but still want pro-level features, Moosend’s balance of affordability and functionality can be your sweet spot. It’s a compelling Mailchimp alternative for lean, fast-moving businesses.

Among alternatives to Mailchimp, Moosend stands out for keeping things simple and affordable, without stripping away the tools you actually need to grow.

It’s a great fit for startups, solo founders, or small teams trying to make every dollar count. You can offer your customers dynamic content and AI-powered suggestions, smart automations, and a drag-and-drop email builder that feels intuitive — even if you’re not a designer or developer.

Moosend pros vs. Mailchimp

• More affordable pricing: Moosend delivers many of the same core features as Mailchimp, but at nearly half the cost, making it excellent for small businesses running on a tight budget, where the price difference can free up costs for ads or inventory
• No contact minimum on paid plans: Unlike Mailchimp, which requires payment for a minimum number of contacts, Moosend allows you to pay for your contact count
• AI-powered recommendation engine: If you’re an ecommerce brand wanting to personalize product suggestions without coding or third-party tools, Moosend offers AI-powered recommendations right into your email builder
• No credit card required for trial: This is one of the Mailchimp alternatives that offers a 30-day, full-featured trial without a credit card, so you can try it risk-free
• User-friendly automation builder: You don’t really need to be a techie to set up welcome emails, abandoned cart reminders, or purchase follow-ups, as with Moosend, it’s all about setting up the triggers
  
  Here’s a sample flowchart demonstrating how to leverage Moosend’s automation workflow builder in your email marketing campaigns:

Moosend cons vs. Mailchimp

• Smaller template library: Moosend offers fewer pre-designed email templates compared to Mailchimp’s extensive template gallery
• No built-in SMS marketing capabilities: Unlike Mailchimp, Moosend doesn’t offer SMS as part of its platform, making it difficult to run email and SMS together from one place
• Limited brand recognition: As a smaller player, Moosend has less market presence than Mailchimp, which can affect trust with some clients

Moosend vs. Mailchimp pricing

User reviews about Moosend vs. Mailchimp

• Moosend ratings: 4.7 G2 rating | 3.7 Trustpilot | 4.6 Capterra
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

When it comes to Moosend, users often commend the value they’re getting. Many say they’re getting enterprise-level features at a fraction of the cost of Mailchimp.

Small business owners appreciate the simplicity of Moosend’s pricing — no surprises, just a clear path to scale as their list grows.

4. Brevo — Best for easy segmentation

Why choose this Mailchimp alternative?

As your store grows, so does the need to get more strategic with your emails. Suddenly, basic “one-size-fits-all” tools start slowing you down. That’s where Brevo comes in.

Let’s say you’ve built a 20,000-subscriber list — but only send four campaigns a month.

With Mailchimp, you’d be paying based on contact count, which adds up fast. Brevo, on the other hand, charges by email volume, not list size. That means you can have a big email list and still keep costs under control.

Brevo’s segmentation tools are built for busy marketers — not tech-savvy teams. You can easily create smart groups based on purchase history, engagement, location, and more.

This approach to simplified yet powerful segmentation gives Brevo an edge over Mailchimp, making it a top choice among the list of Mailchimp alternatives.

Brevo pros vs. Mailchimp

• More generous free plan: Brevo offers more value on its free plan. It gives you 300 emails/day with unlimited contacts, while Mailchimp restricts free users to just 500 contacts and 1,000 monthly emails.
• Multichannel support: This Mailchimp alternative provides SMS, chat, WhatsApp, and Facebook integration on all plans. Running a flash sale? Send a last-minute SMS to VIP customers, follow up with an email, and answer questions via chat.
• Transactional emails: Brevo gives you transactional email capabilities on the free plan. Mailchimp, however, restricts that feature for its paid tiers.
• Higher sending limits: Let’s say your store relies on regular campaigns — say, weekly promotions or segmented blasts. Brevo’s higher email volume limits would make it easier to stay consistent without increasing your budget.
• Effective segmentation: Need to send a reminder only to shoppers who added items to their cart but didn’t check out in the last seven days? You can do so in just a few clicks with Brevo.
  
  Take a look at Brevo’s segmentation dashboard targeting customers who opened an email campaign but didn’t make a purchase on the same day:

Brevo cons vs. Mailchimp

• Limited design flexibility: If you love tweaking every part of your emails, Brevo’s template customization might feel a bit limited compared to Mailchimp’s more extensive design capabilities
• Inconsistent email delivery rates: Some users report variable delivery performance compared to Mailchimp’s more consistent delivery rates
• Less intuitive interface: It can take time to get used to where everything is when switching from one platform to another, and users have found that Mailchimp’s cleaner layout is more intuitive than Brevo’s

Brevo vs. Mailchimp pricing

User reviews about Brevo vs. Mailchimp

• Brevo ratings: 4.5 G2 rating | 4.4 Trustpilot | 4.6 Capterra 4.9 Shopify
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

Brevo users tend to praise this tool for its pricing structure and value for money compared to Mailchimp.

Many reviewers highlight how much they appreciate paying based on email volume rather than contact count, especially businesses with large but less frequently emailed databases.

Here’s what one of the users on Reddit had to say when comparing Brevo to Mailchimp:

5. HubSpot — Best for large enterprises

Why choose this Mailchimp alternative?

As your business grows, basic email tools may no longer be able to accommodate your needs for advanced features and larger volumes of data. Since simple tools won’t always do the trick anymore, alternatives to Mailchimp like HubSpot can be useful.

​​Think of HubSpot as a full-blown marketing ecosystem. You get email marketing, CRM, customer service, content management, and automation all under one roof.

So instead of jumping between apps and spending bucks on third-party integrations, your entire team works from the same system — marketing, sales, and support all in sync.

What does this mean for your business? It enables real-time alignment across departments and tools, empowering you to create personalized experiences at scale. 

So, if you’re already looking into next-level marketing automation, HubSpot is one of the best Mailchimp alternatives for growing your business.

HubSpot pros vs. Mailchimp

• Comprehensive CRM integration: A key advantage over many Mailchimp alternatives, HubSpot integrates your marketing, sales, and service data in one platform for a 360-degree customer view. Mailchimp’s CRM can’t match this.
• Advanced marketing automation: With sophisticated workflows and multi-trigger capabilities, HubSpot takes automation a step further. It goes way beyond Mailchimp’s basic setup.
• In-depth analytics and attribution: Tracking the full customer journey helps you understand where your leads are in the sales process and how your marketing impacts their decisions. HubSpot gives you that broader view, while Mailchimp stays focused mostly on email-specific metrics.
• Content management system: HubSpot does more than help with emails and lets you manage your entire website with its built-in CMS, too. That means your blog, landing pages, and email campaigns can work with each other.
• Extensive training resources: HubSpot Academy offers a wealth of free resources to help you master the platform. Meanwhile, Mailchimp’s knowledge base doesn’t offer the same level of support.
• ABM capabilities: If you’re a B2B business owner, HubSpot’s account-based marketing (ABM) features are designed to take your strategy further. Mailchimp, on the other hand, doesn’t cater to this niche.
  
  Here’s a look at HubSpot’s powerful ABM reporting dashboard, complete with detailed insights into customer journeys:

HubSpot cons vs. Mailchimp

• Significantly higher cost: HubSpot isn’t considered cheap, so if you’re looking for a budget-friendly solution, it might feel like a stretch compared to other Mailchimp alternatives
• Steeper learning curve: As one of the more complex Mailchimp alternatives, HubSpot demands more time and expertise to fully utilize compared to Mailchimp’s simpler interface
• Limited functionality on free plan: HubSpot’s free plan isn’t as feature-rich as Mailchimp’s, offering fewer tools for marketing without upgrading 

HubSpot vs. Mailchimp pricing

User reviews about HubSpot vs. Mailchimp

• HubSpot ratings: 4.4 G2 rating | 2.4 Trustpilot | 4.5 Capterra | 5.0 Shopify
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

Users who’ve moved to Mailchimp alternatives like HubSpot often mention how useful it is to have marketing, sales, and customer data in one place. It helps them keep track of every interaction without switching between tools.

For B2B teams managing longer sales cycles or multiple touchpoints, having this level of visibility makes a real difference, especially when follow-ups and conversions rely on timing and context.

Here’s what one user had to say concerning the two tools:

6. Kit — Best for content creators

Why choose this Mailchimp alternative?

For content creators like YouTubers and podcasters, platforms like Mailchimp can feel too broad and business-y. Kit is one of the Mailchimp alternatives built with the creator’s workflow in mind.

While Mailchimp aims to serve every kind of user, Kit is laser-focused on helping creators build, nurture, and monetize their following.

From simplified subscriber tagging to seamless email sequences and direct product sales, Kit aligns perfectly with how you work.

If you’ve struggled with Mailchimp’s business-oriented approach, Kit offers a more streamlined solution that keeps your creative process at the forefront.

Kit pros vs. Mailchimp

• Creator-focused platform: As one of the top Mailchimp alternatives, Kit is made with features optimized for audience building and content monetization, something Mailchimp can’t quite match for creators
• Tag-based vs. list-based: Kit uses a more flexible tag-based subscriber system instead of Mailchimp’s rigid list structure, so you won’t pay for duplicate subscribers
• Built-in digital product sales: With Kit, you can sell digital products and courses without third-party integrations, unlike Mailchimp, which requires extra tools
• Clean, subscriber-friendly emails: Kit generates cleaner, more deliverable emails without the promotional badges and footers that Mailchimp adds to messages on lower-tier plans
• Better text-based emails: Kit is great for creators who prefer simple, personal-feeling emails over flashy designs, with clear, text-based messaging that actually gets read — not buried in the promotions tab
• Simplified automation builder: In the list of Mailchimp alternatives, Kit offers an intuitive visual automation builder that many creators find easier to use than Mailchimp’s more complex workflow editor
  
  Take a look at this simplified welcome series automation builder sample from Kit:

Kit cons vs. Mailchimp

• Limited design options: Compared to Mailchimp, Kit offers fewer visual customization options and templates. This might be a downside if you prioritize having more design flexibility for your emails.
• Higher pricing per subscriber: Kit is generally more expensive than Mailchimp at comparable subscriber levels. While it doesn’t charge for duplicate subscribers, the higher per-subscriber cost may impact your budget as you scale. 
• No built-in SMS marketing: This is one of the Mailchimp alternatives that lacks integrated SMS capabilities compared to Mailchimp’s paid plans. It’s not the best for businesses that don’t want to toggle between tools to engage customers.

Kit vs. Mailchimp pricing

User reviews about Kit vs. Mailchimp

• Kit ratings: 4.4 G2 rating | 2.4 Trustpilot | 4.6 Capterra
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

Content creators consistently praise Kit for its user-friendly interface and creator-focused approach.

For content creators switching to Mailchimp alternatives like Kit, one of the most appreciated changes is the move from list-based management to a more flexible tag-based system. 

Check out this review from a user of both platforms:

7. Constant Contact — Best for small businesses

Why choose this Mailchimp alternative?

The last thing you want when running a small business is for email marketing to take up most of your time. If you need something reliable and built for small teams handling it all, Mailchimp alternatives like Constant Contact are worth a closer look.

While Mailchimp has expanded into various marketing channels, Constant Contact has over two decades of experience in delivering a dependable email marketing solution. 

Among other Mailchimp alternatives, this platform performs particularly well for small businesses and nonprofits that need visually pleasing, ready-to-use email designs without hiring a designer. 

With over 200 customizable templates, far more than Mailchimp offers, it’s tailored to help small businesses create professional, results-driven campaigns.

Plus, if your business hosts webinars or in-person events, Constant Contact’s event management tools set it apart from Mailchimp. It offers a complete solution without needing third-party integrations.

Constant Contact pros vs. Mailchimp

• Intuitive interface: As one of the most reliable Mailchimp alternatives, Constant Contact features a user-friendly design, with a gentler learning curve that’s perfect for small business owners who aren’t tech experts
• Reliable deliverability: Constant Contact ensures your emails reach inboxes consistently, with stronger deliverability rates compared to Mailchimp, which can sometimes struggle in this area
• Social media ad integration: It includes Facebook and Instagram ad campaign creation and management directly within the platform at lower price points than Mailchimp
• Comprehensive phone support: This is among the efficient Mailchimp alternatives that provides live phone support on all paid plans, while Mailchimp limits support options to email and chat
• Event management tools: Constant Contact includes built-in event promotion, registration, and ticketing features that Mailchimp lacks entirely
  
  For example, here’s a sample Constant Contact dashboard showing how easily you can create a new event, with past events displayed for quick reference:

Constant Contact cons vs. Mailchimp

• More limited automation capabilities: Constant Contact provides automation, but if you’re looking for the kind of advanced workflows you get with Mailchimp alternatives, this might feel a bit too simple
• Basic segmentation: If you want to send occasional updates to leads and clients, this Mailchimp alternative keeps things simple. But if you’re planning to run behavior-based campaigns, you might find it limiting.
• Higher entry-level pricing: Constant Contact can be pricier at the entry level compared to Mailchimp alternatives, especially when you’re comparing similar subscriber counts

Constant Contact vs. Mailchimp pricing

User reviews about Constant Contact vs. Mailchimp

• Constant Contact ratings: 4.1 G2 rating | 4.5 Trustpilot | 4.3 Capterra | 3.3 Shopify
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

Small business owners consistently highlight Constant Contact’s hands-on customer support and straightforward platform experience.

Many users note switching from Mailchimp for better design options and more direct support channels. They appreciate being able to speak with a real person when issues arise.

Here’s a review from a user who’s tried and tested both platforms:

8. GetResponse — Best for building a sales funnel

Why choose this Mailchimp alternative?

Every business owner knows how frustrating it can be when leads aren’t converting. If your sales funnel is falling short, GetResponse might be the tool to help you out.

What sets it apart is its all-in-one platform that helps you take prospects from “interested” to “converted” without the hassle of managing multiple integrations. Whereas Mailchimp offers basic email capabilities with limited sales integration. 

The standout feature of GetResponse is its purpose-built sales funnel creator, which simplifies lead generation, nurturing, and conversion.

Mailchimp users often face the challenge of having to depend on third-party integrations to achieve similar results. If you want to address this challenge, GetResponse is one of the best Mailchimp alternatives to consider.

GetResponse pros vs. Mailchimp

• Integrated funnel builder: GetResponse offers a dedicated visual sales funnel creator that connects landing pages, emails, and automated sequences in ways Mailchimp can’t match without third-party tools
• Advanced automation scenarios: If you need more control over automation, GetResponse beats Mailchimp with its advanced triggers and workflow conditions 
• Conversion-focused landing pages: Turning visitors into customers gets easier with this Mailchimp alternative because you get landing page templates built for conversions and A/B testing, which Mailchimp falls short on
• Website builder functionality: GetResponse includes a simple website builder that Mailchimp doesn’t offer, allowing you to create connected marketing assets within one platform
• Better autoresponder sequences: Advanced autoresponder capabilities from this Mailchimp alternative give you more control over your email sequences, so you can nurture leads with the right message at the right time
• Paid webinar functionality: Mailchimp alternatives with such features enable monetized webinars with payment processing integration — a revenue stream Mailchimp doesn’t support
• Webinar hosting capabilities: GetResponse includes native webinar functionality for up to 1,000 attendees, a feature entirely absent from Mailchimp’s offering
  
  Here’s a look at the varied settings of GetResponse’s webinar hosting:

GetResponse cons vs. Mailchimp

• Steeper learning curve: This is among the Mailchimp alternatives that require more time to master, especially for beginners, compared to Mailchimp’s interface
• No permanent free plan: GetResponse only offers a 30-day free trial compared to Mailchimp’s permanent free plan for up to 500 contacts
• Less intuitive email editor: GetResponse features a more complex email editor that you may find less user-friendly than Mailchimp’s drag-and-drop builder

GetResponse vs. Mailchimp pricing

User reviews about GetResponse vs. Mailchimp

• GetResponse ratings: 4.3 G2 rating | 4.1 Trustpilot | 4.2 Capterra | 3.8 Shopify
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

When it comes to conversion marketing, GetResponse stands out. Small business owners love its all-in-one sales funnel features.

Many users who made the switch from Mailchimp appreciate how seamlessly GetResponse integrates landing pages, email marketing, and automation tools. For them, it’s a major win in cutting down complexity and increasing efficiency.

See what one of the users had to say about GetResponse compared to Mailchimp:

9. MailerLite — Best free Mailchimp alternative

Why choose this Mailchimp alternative?

Trying to grow your business without blowing your budget? You need a tool that delivers impactful results without unnecessary complexity. MailerLite is the email marketing solution to consider.

It’s one of the best free Mailchimp alternatives that makes premium features readily accessible for most businesses starting out. On the other hand, Mailchimp’s advanced features often come with increasing costs. 

The platform’s generous free tier also provides you with substantially more value than Mailchimp’s more restrictive free option.

MailerLite’s USP is its balance of simplicity and power. Even though it’s expanded its list of features, this tool retains a clean, easy-to-navigate interface that allows you to master the platform quickly.

MailerLite pros vs. Mailchimp

• More generous free plan: Unlike Mailchimp, which limits you to 500 contacts and 1,000 emails, MailerLite gives you up to 1,000 subscribers and 12,000 emails for free. That’s more freedom to grow without worrying about hitting a cap.
• Cleaner, more intuitive interface: Less clutter means less confusion. MailerLite provides the tools you need to get things done faster and more efficiently — without the complexities that Mailchimp has added over time.
• Unlimited emails on paid plans: With MailerLite, you don’t need to worry about restrictions on email sends. This is in contrast with Mailchimp, which limits email volume even on paid plans.
• Free landing page builder: MailerLite is one of the cheaper alternatives to Mailchimp, offering unlimited landing pages on all paid plans and even a free website. Meanwhile, Mailchimp restricts landing pages on its lower tiers.
• Lower pricing at scale: This is one of the Mailchimp alternatives that offers significantly better pricing than Mailchimp as subscriber counts increase. This is especially true for mid-sized lists. 
• Built-in survey tool: MailerLite features a native survey creation tool that is available across all plans. On the other hand, Mailchimp requires third-party integration for advanced surveys.
  
  Here’s a sample of what goes on behind the scenes with MailerLite’s in-built survey engine:

MailerLite cons vs. Mailchimp

• Fewer templates: MailerLite offers a smaller selection of pre-designed templates compared to Mailchimp’s more extensive template library
• Limited integration options: MailerLite is one of the Mailchimp alternatives that offers fewer native integrations than Mailchimp, which could be a drawback if you’re looking to connect with a wide range of external tools and apps
• Less detailed analytics: MailerLite provides more streamlined reporting, but you’ll miss out on the deeper insights that Mailchimp’s advanced analytics can offer

MailerLite vs. Mailchimp pricing

User reviews about MailerLite vs. Mailchimp

• MailerLite ratings: 4.6 G2 rating | 4.4 Trustpilot | 4.7 Capterra | 3.3 Shopify
• Mailchimp ratings: 4.4 G2 rating | 1.3 Trustpilot | 4.5 Capterra | 4.2 Shopify

Small business owners and solopreneurs consistently praise MailerLite for its exceptional value and ease of use. 

Many who’ve made the switch from Mailchimp mention the simplified interface and noticeable cost savings as reasons they’ve chosen MailerLite as their go-to email marketing tool.

When comparing Mailchimp alternatives, MailerLite receives particularly strong feedback for its clean email editor and responsive support. Users appreciate the option to create professional-looking campaigns quickly without wrestling with complex design tools.

Pricing comparison of Mailchimp alternatives

Pricing will always play a big role whenever you want to switch from one tool to another.

With some platforms offering similar functionality at a lower cost, it’s definitely worth doing a little homework to see where you can save — without sacrificing the features you need. That’s why we’ve put together this table for easy comparison. 

Let’s see how these Mailchimp alternatives stack up:

Features comparison of Mailchimp alternatives

When it comes to email marketing, every business has its own way of dealing with it.

Maybe you’re running an online store and need advanced automation to recover abandoned carts, or you just want simple SMS reminders for clients without the automation.

That’s why it isn’t about picking the “best” one — it’s about finding the Mailchimp alternative with features you’ll actually use: 

Still not sure which one to choose? 

Choosing the right platform could mean the difference between you growing profits and losing sales. This applies regardless of if you’re a growing ecommerce store looking to recover abandoned carts or a busy freelancer trying to stay in touch with clients.

A good choice can save you hours, streamline your campaigns, and even help you grow without spending too much.

To make it easier, here’s a quick comparison of the best alternatives to Mailchimp for different needs:

• For ecommerce: Omnisend 
• For easy segmentation: Brevo
• For cost-effective email marketing: Moosend
• For startups and small businesses: Sender, Constant Contact
• For large enterprises: HubSpot
• For content creators: Kit
• For building a sales funnel: GetResponse
• For the best free Mailchimp alternative: MailerLite

Use our email pricing calculator below to quickly compare costs and features with those of other top Mailchimp alternatives. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them.

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