Omnisend News

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4 Ways to Integrate Facebook Messenger Marketing to Your Omnichannel Ecommerce Strategy

When it comes to connecting with your customers on new channels, it doesn’t get much better than Facebook Messenger marketing.

For most users, the app is already open, with notifications turned on, and a channel they already love to use. By connecting with them via Messenger, you’re just reaching customers in their very natural habitats.

Facebook Messenger marketing is now available through Omnisend’s Pro Plan, and we want to make sure you’ve got all the info you need to use it effectively.

So I’ve written an article on how to use Facebook Messenger marketing for your online store, with 4 ideas to give you inspiration for that next killer campaign.

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Introducing Omnisend + Zapier Email Integration

Omnisend News  | December 6, 2018 Whitney Blankenship Whitney Blankenship

Ever wanted to import your contacts to Omnisend without even thinking about it? Thanks to the new integration we’ve set up with Zapier, importing your contacts is a snap.

Although we have very powerful signup forms integrated into Omnisend, we understand you may not be ready to stop using your favorite tools for email capture, like Sumo,  Leadpages or even MailChimp. We don’t judge.

Or maybe you just need something in place while you transition everything over to Omnisend.

Now with this Zapier email integration, you can automate importing the contacts you capture from the tools you already use directly into Omnisend.

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Black Friday Emails: 2018 Statistics

Marketing Stats, Omnisend News  | November 29, 2018 / Featured Whitney Blankenship Whitney Blankenship

Black Friday is always the highlight of the online shopping industry, as it’s the period that can make or break an online store’s profits for the year.

So every year, we study Black Friday emails: what’s different? What trends are appearing? How are consumers changing?

All so we can keep up with the latest ecommerce trends and stay on top of what our customers want and need.

We studied 4299 campaigns that were sent out by our key customers during the shopping holiday and we’re here to give you the latest Black Friday statistics.

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