Articles about SMS statistics

20-02-04-Text_message_marketing

The Essentials of Text Message Marketing for Small Business

Marketing Tips  | February 11, 2020 Karolina Petraškienė Karolina Petraškienė

SMS marketing is slowly breaking away from its reputation of being inaccessible to small business owners. Indeed, the availability of SMS-capable marketing software has made it a useful channel not only for commerce behemoths but also for SMEs with limited budgets.

If you use it correctly, text messaging can quickly be your most cost-effective platform for boosting sales and conversions. Read more

SMS Marketing for Ecommerce

SMS Marketing : The Ultimate Guide for 2020

Marketing Tips  | January 8, 2020 Whitney Blankenship Whitney Blankenship

SMS marketing is far from a ground-breaking new concept. While SMS marketing has been a niche channel for some time, we saw more brands capitalizing on this channel last year than ever before.

In fact during the recent holiday shopping season:

While this was one season, it’s indicative of trends we’ve been seeing year round. SMS is experiencing a rebirth, a kind of renaissance, and marketers are seeing the value that this channel has to offer.

And today, we’re going to explore just what that value is, and how to get it for your own ecommerce store. Read more

black friday 2019

Black Friday Emails: 2019 Statistics

Marketing Stats, Omnisend News  | September 2, 2019 / Featured Whitney Blankenship Whitney Blankenship

Black Friday is always the highlight of the online shopping industry, as it’s the period that can make or break an online store’s profits for the year.

So every year, we study Black Friday emails and marketing channels: what’s different? What trends are appearing? How are consumers changing?

All so we can keep up with the latest ecommerce trends and stay on top of what our customers want and need.

We studied 200 million messages that were sent out by our key customers during the shopping holiday and we’re here to give you the latest Black Friday statistics.

Read more