Articles about Subscribers


5 Ideas For Top-Notch Welcome Emails

Currently, most of our clients are in a rush – they are improving their email marketing toolkits and preparing for customer traffic during the season sales.

One of the key features in this toolkit is an automated welcome email or welcome series (3 emails). It is sent to new subscribers immediately after they have signed up.

This article concerns how to be hospitable to new subscribers, make them convert, and avoid them ignoring your welcome emails. Learn how to make them attractive and converting!

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Welcome Series. How to Convert Your Subscribers into Buyers

According to surveys, 74.4 % of customers expect a welcome email when they subscribe. Therefore companies send it.

A primer opt-in process is the best way to add subscribers to your mailing list, but it’s not enough for having buyers engaged. We should train the newbies for our brand and encourage them to break the ice with their first purchases.

You can be slightly surprised, but welcome emails generate 3 times higher open and click rates, and even 5 times higher revenue in comparison with other promotional emails. Such email automation is one of the easiest ways to take your marketing tactics to the next level. Read more