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35 best WooCommerce plugins in 2024

Reading Time: 42 minutes

WooCommerce plugins are key to enhancing the functionality and performance of your online store. By selecting the right plugins, you can streamline operations, get invaluable customer insights, and significantly boost sales. 

With thousands of options available, it’s essential to identify the best WooCommerce plugins that align with your specific business needs and goals. 

In this article, we’ll guide you through a curated selection of 35 top WooCommerce plugins, categorized into five key areas. These are marketing, site-building and order management, checkout and shipping, reviews and loyalty, and hosting and security. 

Discover how these plugins can transform your store by optimizing its performance, enhancing user experience, and driving growth.

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Best WooCommerce plugins for marketing

Marketing is vital for any business because it plays a crucial role in driving customer acquisition as well as helping with retention. In this section, we’ll list some of the top WooCommerce plugins for marketing. 

This list will include everything from WooCommerce email marketing plugins to affiliate marketing and forms plugins.

1. Omnisend

best woocommerce plugins: omnisend
Image via Omnisend

G2 rating: 4.6/5

Omnisend is a comprehensive marketing tool for ecommerce businesses. It covers your customer messaging needs, starting from collecting customer contact information to advanced segmentation and marketing automation.

Using this platform, you can expand your communication to include international SMS and push notifications. It’s also a great plugin if you want to implement a WooCommerce omnichannel marketing strategy. With email, push notifications, and even free text messages, Omnisend covers your most essential channels.

Omnisend’s shopping-related features make it stand out as the top pick for ecommerce brands. Its Product Picker directly adds products to your emails with just a single click, making this feature highly effective for promoting products through email.

You can also create and send unique discount codes to your email subscribers without hassle. This is an excellent feature for running email campaigns designed to boost sales conversions for your WooCommerce store.

Lastly, with Omnisend, you can send emails with personalized product recommendations, to drive more sales.

Omnisend is widely touted for its ease of use, as well as advanced features. Let’s take a look at some of those key features to understand why it’s one of the best WooCommerce plugins for marketing. 

Key features

Pros

  • Ecommerce-specific features that enhance the performance of WooCommerce stores
  • Ability to run omnichannel email, SMS, and push notifications campaigns seamlessly
  • 24/7 award-winning customer service to all customers

Cons

  • The free plan has a monthly limit of 500 emails
  • Has monthly limits on SMS credits

Pricing

  • Free: For up to 250 contacts and 500 emails per month
  • Standard: $16 per month
  • Pro: $59 per month
omnisend pricing
Image via Omnisend
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2. Merchant

Woocommerce plugin a themes merchant
Image via Merchant

WordPress rating: 4.8/5

Merchant is an all-in-one plugin that includes 40+ different features to improve your WooCommerce store. You can use it to create a better shopping experience for your visitors, improve your conversion rates, and boost your store’s revenue.

Some of its many features include multiple discount types, product bundles, countdown timers, optimized checkout, various shopping cart improvements, improved reviews, live product search, wishlists, and plenty more.

Merchant’s modular approach means that you can pick and choose exactly which features to enable on your store. This ensures that your store’s performance won’t be affected by any features that you’re not using.

One key benefit of Merchant for WooCommerce stores is its ability to streamline operations by eliminating the need for multiple plugins. Its suite of 40+ modules is more than enough to tackle a store’s marketing needs.

This plugin allows you to add numerous marketing features to your WooCommerce stores, enhancing user-friendliness. It’s an all-in-one solution, so you don’t need to pay for multiple plugins.

These features make it one of the best WooCommerce plugins for marketing and why it ranks second on our list.

Key features

  • 40+ different modules that you can use to improve your store and replace the need to use other plugins
  • Multiple discount modules, including buy-one-get-one-free deals, bulk discounts, product bundles, storewide sales, free gifts, and more
  • Cart improvements such as sticky add-to-cart, side cart, floating mini cart, added-to-cart popups, cart reserved timers, and more
  • Optimized performance and code quality, including passing Core Web Vitals
  • Features to improve user experience, such as wishlists, address auto-completion, product video and audio, and more
  • Trust-building features, such as advanced customer reviews, reasons-to-buy lists, and trust badges

Pros

  • Its modular approach ensures your store stays lightweight and doesn’t load unnecessary codes
  • It’s an all-in-one plugin that does the job of multiple plugins
  • It’s a cost-effective tool for managing multiple WooCommerce stores

Cons

  • The free plan only offers basic features
  • Not many options to help boost revenue on free plan
  • Does not offer monthly plans, only yearly or lifetime plans

Pricing

  • Free
  • Personal: $79 per year for one website
  • Professional: $159 per year for 10 websites
  • Agency: $319 per year for 100 websites

3. Google, Facebook, Retargeting all-in-one Marketing

Google, Facebook, Retargeting all-in-one Marketing for WooCommerce
Image via WooCommerce

WooCommerce rating: 4.3/5

Made by the Kliken team, this all-in-one marketing plugin allows you to promote your products to customers while they’re browsing on Google or Facebook. You can also retarget your existing audiences on these platforms.

Retargeting customers with this extension ensures you show your products to an already interested audience.

Besides retargeting, the Kliken plan offers Google Search and Facebook Advertising, website analytics, and more. The paid plans vary based on the estimated monthly site visits on your WooCommerce store.

Overall, this user-friendly WooCommerce plugin promises that you can create ad campaigns, choose a target audience, and preview ads in just 10 minutes.

We can’t vouch for the exact timing, but it certainly has interesting features for boosting sales via various types of ad campaigns. The best part is that you’re not limited to Kliken Ads. The plugin also allows you to easily integrate your Google Ads and Facebook Ads campaigns.

Still not convinced why we’ve added it to our list of top WooCommerce plugins for marketing?

Let’s check out its features, pros, and cons to find out.

Key features

  • Facebook ads to help retarget customers on Facebook
  • Option to link your WooCommerce store and Google accounts
  • Optimization and management of Google accounts to keep everything updated
  • Inventory sync so you only display the products that are in stock to your customers
  • Access to free listings across Google product listings to drive traffic
  • Paid Google advertisements across platforms such as Google Shopping, Google Search, YouTube, and more

Pros

  • All-in-one advertising solution to run product ads across various platforms
  • Offers additional features like inventory sync that make managing a WooCommerce store easy

Cons

  • It’s just an advertising solution, not an all-in-one marketing plugin
  • The pricing is not affordable for small businesses and startups

Pricing

  • Standard: $0
  • Basic: $150 per month
  • Essential: $300 per month
  • Premium: $500 per month

4. Kissmetrics

Best woocommerce plugins: Kissmetrics
Image via Kissmetrics

G2 rating: 4.1/5

Kissmetrics is an analytics tool that provides actionable metrics to keep a careful eye on every aspect of your store’s performance. The extension seamlessly integrates with your WooCommerce store and works well with other WooCommerce extensions.

Kissmetrics specializes in tracking and analyzing customer behavior on a website or online store, making it perfect for WooCommerce stores.

You can use it to visualize your sales funnel and various customer touchpoints along the way. This helps you identify pages, content, or marketing efforts that are working and driving the most conversions and those that aren’t.

Its funnel analytics feature helps you identify drop-off points in a customer’s journey. These are points in your sales funnel where most of your leads drop out and stop interacting with your business. 

These insights can, therefore, help you optimize your marketing strategy to get maximum return on investment (ROI). You can focus on strategies that are working and stop wasting time and money on marketing initiatives that aren’t yielding results.

Overall, Kissmetrics is one of the best WooCommerce plugins for marketing analytics. However, you should compare its features with its pricing to see if it fits your needs and budget.

Key features

  • Provides in-depth insights into customer behavior
  • Lets you watch visitors interact with your store in real-time
  • Visualizes your checkout funnel with sales funnel reports
  • Segments customers based on their actions, demographics, and other attributes
  • Allows you to A/B test different workflows and choose the one that works best
  • Enables email automation based on customer behavior triggers

Pros

  • Comprehensive user behavior tracking and analysis
  • Detailed ecommerce analytics to enable data-driven decision-making
  • Option to build a custom plan based on requirements

Cons

  • It’s not very affordable, especially for small businesses
  • The user interface is a bit dated and can be improved
  • Limited data visualization options compared to other tools

Pricing

  • For small teams: $299 per month
  • For medium-sized teams: $499 per month
  • For large teams: Custom pricing
  • Build your own limited plan: Starts at $125.99/month for 1m events

5. Smart Coupons

Smart Coupons for WooCommerce
Image via WooCommerce

Capterra rating: 5/5

Another one of the best plugins for WooCommerce is this application by StoreApps. Smart Coupons for WooCommerce is a marketing plugin that helps you incentivize your audience by offering them discounts, gifts, coupons, store credits, giveaways, and more.

This plugin brings all these advanced functionalities under a single platform, meaning you don’t have to spend money on every incentive you offer your customers.

It has a user-friendly interface for beginners to run various discounts on their WooCommerce stores. So don’t worry about needing a web developer or technical staff because your marketing personnel can manage promotional campaigns on your store easily.

This WooCommerce plugin is ideal for running seasonal or holiday promotions, like Black Friday or Christmas sales. It allows you to create all types of promotions, from first-order discounts to sitewide sales. Its flexibility in managing a wide range of promotions makes it one of the best WooCommerce plugins for coupons.

You can even create time-limited promotions that automatically expire after a set time period. Plus, you can stack multiple discounts or promotions to a single order, making it easy to handle more complex scenarios.

Curious about what makes this plugin stand out? Let’s take a look at its features and pricing to find out.

Key features

  • Fixed amount and percentage discount coupons
  • Prebuilt, customizable coupon design templates
  • Buy-one-get-one-free coupon
  • Recurring, URL, first order, and auto-apply coupons
  • WooCommerce gift cards and store credit
  • Bulk coupon code generator
  • End-to-end coupon management for WooCommerce

Pros

  • Offers many discount rules and coupon options
  • Handles complex scenarios, such as adding multiple discounts to an order
  • Is easy to use and affordable, making it suitable for small businesses

Cons

  • It’s a niche plugin that handles just one aspect of ecommerce marketing
  • Some users have faced technical issues with the interface

Pricing

  • Fixed price of $10.75 per month

6. ReferralCandy

referral candy
Image via ReferralCandy

G2 rating: 4.4/5

Referral marketing is a smart way to cut down on marketing spend while letting your existing customers spread the word about your products or services. That’s where a WooCommerce plugin that enables referral marketing comes in handy.

ReferralCandy is a powerful WooCommerce plugin that enables you to design and run referral programs on your website. These prove beneficial in retaining current customers and attracting new ones, making it a strong contender among the leading WooCommerce plugins.

With ReferralCandy, you can create custom rewards to incentivize customers to promote your brand. These could be anything from store credits to cash rewards or freebies.

This plugin makes it easy to run your referral marketing campaign on autopilot by automatically inviting customers to join the program after they make a purchase.

You can also create popups, landing pages, and forms to get enrollments for your referral program. This maximizes the effectiveness of your program by encouraging more customers to participate.

Lastly, it provides detailed analytics on how your referral program is performing, including metrics like referral revenue and the number of referrals, so you can track your success and make improvements along the way.

Key features

  • Easily set up and manage referral programs to encourage shoppers to refer their friends and family
  • Provide enticing rewards and incentives to both referrers and their referred friends
  • Tailor referral campaigns to match your brand and target specific customer segments
  • Detect potential fraud quickly with alerts and notifications
  • Email integration and remarketing options are available
  • Option that enables customers to earn rewards based on their performance
  • Ability to set up website forms to get more enrollments

Pros

  • End-to-end referral marketing solution with many useful features
  • A beginner-friendly and easy-to-use interface 
  • A generous 14-day free trial with access to all features

Cons

  • A 3.5% commission on referral sales for the starting plan 
  • There’s a steep increase in price if you want to upgrade from the Premium plan

Pricing

  • Premium: $59 per month + 3.5% commission fee
  • Plus: $299 per month + 1.5% commission fee
  • Enterprise: Custom

7. Yoast SEO

yoast
Image via Yoast

G2 rating: 4.6/5

This WooCommerce plugin is a well-built tool to optimize your site for search engines and improve your site’s user-friendliness — and it’s extremely popular with WordPress. Yoast SEO is your go-to if you want improved search rankings, organic traffic, and visibility for your products.

Yoast SEO helps you fine-tune your store and product pages by providing smart suggestions for keyword optimization and other SEO elements.

Its generative AI feature can automatically generate optimized product titles and descriptions, giving your product pages a better chance of ranking higher in search results.

You can also use the generative AI feature to add structured data, which makes your products stand out in search results. After implementing structured data, you can preview how your products will appear in search results.

If you sell products with numerous variations like color or size, Yoast SEO lets you create unique product identifiers to track and manage each product variation more effectively in your WooCommerce store.

Beyond content optimization, Yoast takes care of the technical SEO aspects of your online store too. You can use it for implementing breadcrumbs navigation, creating XML sitemaps, and more, ensuring your WooCommerce store is SEO-friendly from all angles.

Key features

  • Valuable suggestions for optimizing your content for search engines
  • Generate XML sitemaps to help search engines crawl and index your website
  • Assess the readability of your content
  • Check how your post or page will look in Google’s search results

Pros

  • Offers 24/7 premium support for customers
  • The Yoast SEO Academy provides in-depth learning resources to customers
  • Uses AI to make SEO quicker and more efficient

Cons

  • Doesn’t offer monthly plans, only annual ones
  • Most useful features come in the Premium bundle, which is expensive

Pricing

  • Yoast WooCommerce SEO: $79 per year (no monthly plan)
  • Yoast WooCommerce Premium bundle: $145 per year 
  • Plugin subscription: $229 per year

8. All in One SEO

aioseo
Image via AIOSEO

G2 rating: 4.8/5

All in One SEO is a well-known plugin for optimizing your WooCommerce store for SEO. It’s easy, works out of the box for beginners, and has advanced features and an API for developers.

It has an SEO optimizer that provides helpful suggestions to improve your WooCommerce store for better online visibility. You can use it for complete on-page SEO, from creating meta titles and descriptions to optimizing keywords.

AIOSEO offers local SEO features for small businesses targeting a specific geographic area. It also provides advanced ecommerce SEO features for optimizing your product pages.

What makes this plugin truly powerful is that you can use it to conduct an in-depth SEO audit of your WooCommerce store. It will identify any critical errors and provide you with ways to fix them.

Another great feature is the ability to create XML sitemaps and video SEO sitemaps to help search engines better understand and navigate your website. Additionally, you get a schema generator to help your web pages feature as rich snippets on search engine results pages (SERP).

Overall, it really is an all-in-one SEO solution for your WooCommerce store.

Key features

  • Option to customize and optimize meta titles, descriptions, and keywords
  • Lets you add schema markup to enhance chances of ranking for rich results
  • Offers built-in SEO analytics and reporting
  • Provides Google Analytics integration and advanced SEO options
  • Creates smart XML sitemaps and video sitemaps for your website
  • Can conduct robust SEO audits and provide solutions to fix issues

Pros

  • A complete SEO solution with essential and advanced features
  • Offers a no-risk, 14-day money-back guarantee for new customers
  • The pricing is comparatively affordable, especially for the extensive feature set

Cons

  • Some customers face issues with initial setup and use as the user interface needs improvement
  • During setup, it automatically installs other plugins, which annoys some users

Pricing

  • Basic: $49.60 per year (no monthly plans)
  • Plus: $99.60 per year
  • Pro: $199.60 per year
  • Elite: $299.60 per year

9. Tapfiliate

tapfiliate
Image via Tapfiliate

G2 rating: 3.6/5

Tapfiliate makes it easy for you to launch and manage an affiliate marketing program for your business. By using this tool, you can build a commission-based sales team that practically runs itself, generating revenue with minimal effort on your part. 

You can create branded signup pages for affiliates, making it easy to bring them on board. If you already have a list of affiliates you want to migrate to Tapfiliate, then you can easily bulk-import contacts.

Tapfiliate lets you choose the type of commission you want to offer to affiliates and create custom payment models. Choose between fixed or percentage commissions, and even offer extra commissions for specific SKUs, like sale items.

One of its best features is multi-level marketing. This means affiliates can recruit sub-affiliates and earn a small commission for every sale they help generate.

Tracking affiliate performance and commissions is simple using this WooCommerce plugin. It offers a real-time affiliate link tracking option, so you can easily attribute sales to specific affiliates. 

You can also provide your affiliates with unique coupon codes and track each affiliate’s performance individually.

On top of all of that, Tapfiliate offers in-depth analytics and reporting, making identifying top performers easy.

Key features

  • Ability to recruit affiliates through various means
  • Accurately track and attribute conversions and sales to affiliates
  • Easily generate unique affiliate links for your partners
  • Provide affiliates with several types of media to use to promote your brand
  • Performance analytics to monitor the success of your affiliate program
  • Seamless integrations with several WooCommerce alternatives

Pros

  • A complete affiliate marketing solution that handles everything from affiliate recruitment to payments
  • Has an intuitive interface that anyone can use without needing any technical expertise
  • Provides 30+ seamless integrations and Zapier integration for creating complex marketing workflows

Cons

  • White-labeling is available only on the Enterprise plan
  • Customers don’t get phone support or multi-language support on the Essential plan
  • Pricing is not affordable for small businesses, especially given that cheaper options are available

Pricing

  • Free trial: 14 days
  • Essential: $89/month
  • Pro: $149/month
  • Enterprise: Custom

10. AffiliateWP

affiliatewp
Image via Affiliate WP

G2 rating: 4.2/5

Like other WooCommerce plugins for affiliate marketing, AffiliateWP gives you all the features you need to maintain and grow an affiliate network. With this plugin, you can onboard and maintain relationships with an unlimited number of affiliates to generate sales for your business.

AffiliateWP allows you to completely customize your commissions and offer one-time, recurring, tiered, lifetime, and custom commissions. You also have the option to create multi-tier commission structures to further incentivize your affiliates.

Affiliate tracking and attribution are straightforward and reliable, and the plugin provides detailed analytics and reports on the performance of your affiliates and affiliate programs.

It’s also easy to create unique coupon codes, affiliate links, custom affiliate landing pages, and more. You can customize your affiliate dashboard to display the most relevant information to your business. The best part is that you can create a leaderboard to encourage healthy competition among affiliates.

Another useful feature is its smart fraud detection functionality, which allows you to detect affiliate fraud, protecting your business from potential scams.

Lastly, paying your affiliates couldn’t be simpler with AffiliateWP’s one-click payout feature. This makes managing affiliate commissions and payments less of a hassle. 

Key features

  • A built-in payout service so you can track every affiliate’s commission and send their earnings directly to their bank accounts
  • Useful dashboards to track top-performing assets and reward them
  • Set commission rates, tiers, and rules based on your business requirements
  • Provide affiliates with a dedicated dashboard to monitor their performance, access referral links, and view earnings
  • Generate detailed reports on affiliate performance

Pros

  • Offers comprehensive and accurate affiliate tracking and reporting
  • Enables one-click integrations with other WooCommerce plugins and other apps and tools
  • Uses AI to review affiliates, which is a unique feature not offered by many

Cons

  • It may take beginners some time to fully understand and use its numerous features
  • Many premium features, such as multi-tier and lifetime commissions, are only available on the Pro plan
  • Doesn’t offer a free trial for new users to test the UI, but does offer a 14-day money-back guarantee

Pricing

  • Personal: $149.60 per year
  • Plus: $199.60 per year
  • Pro: $262.15 per year

11. Gravity Forms

gravity forms
Image via Gravity Forms

G2 rating: 4.7/5

Gravity Forms is one of the top WooCommerce plugins in its category and is trusted by businesses worldwide.

This plugin allows users to build advanced product configuration forms and link them to products on WooCommerce.

It also gives you full control over how your product prices appear on your website. You can stick with WooCommerce’s default price display options or customize your own using Gravity Forms’s conditional pricing fields.

Gravity Forms’ conditional logic feature allows you to create forms where fields vary based on user responses to previous questions, offering a more personalized shopping experience.

Its easy-to-use visual form builder is beginner-friendly, ensuring anyone can create engaging forms without needing coding skills. Customizing forms and adding them to your WooCommerce store is stress-free with Gravity Forms.

For businesses that prioritize accessibility, Gravity Forms allows you to create WCAG 2.1AA compliant forms, ensuring your site is usable for individuals from all backgrounds.

If you require any kind of payment collection after form signups, then this plugin has you covered. So, you don’t need a separate tool for that.

And, of course, all data collected through your forms is securely protected, so you can have peace of mind. 

Key features

  • Forms with multiple pages
  • Forms containing conditional logic
  • Conditional pricing fields
  • Conditional submit button logic
  • Secure data collection through forms
  • Option to add fields that allow file uploads
  • Ability to collect payments and manage transactions

Pros

  • It’s a reliable form builder with multiple customization options and other features
  • Its numerous integration options allow you to create seamless workflows
  • Regular feature and product updates make it one of the best WooCommerce plugins for forms

Cons

  • Not all integrations are available on the lower-tier plans
  • Many useful features, such as polls, surveys, coupons, etc., are only available with the Elite license
  • It’s a premium WooCommerce plugin with a higher price tag, and it focuses solely on one aspect of marketing

Pricing

  • Basic: $59 per year
  • Pro: $159 per year
  • Elite: $259 per year

Best WooCommerce plugins for site-building, inventory, and order management

WooCommerce plugins for site-building are tools that allow you to create customizable storefronts, manage product displays, and optimize the shopping experience. 

The best site-building plugins extend these capabilities by providing advanced features for inventory management, order processing, and more.

Here’s a list of the top WooCommerce plugins that can help enhance the design and functionality of your online store:

12. JetWooBuilder

jetwoobuilder
Image via JetWooBuilder

G2 rating: 4.2/5

JetWooBuilder is a powerful WordPress plugin developed by Crocoblock to enhance and customize WooCommerce store pages. Since this plugin is compatible with Elementor, a leading page builder for WordPress, you can use Elementor’s drag-and-drop functionality to design and customize your WooCommerce store with ease. 

With 67 integrated widgets integrated into your Elementor backend, JetWooBuilder facilitates the creation of detailed product pages, individual listings, and more. 

It has a comprehensive suite of product page customization options, so you can create unique templates for product pages. This includes essential elements like regular and sale prices, stock status, product meta, tabs, and images. 

JetWooBuilder also allows users to showcase related products, cross-sells, and featured items, enhancing product discovery and encouraging upsells. The plugin supports dynamic content, enabling real-time updates and personalized customer experiences. 

When it comes to shop and catalog pages, JetWooBuilder excels. You can build responsive layouts with advanced filters, AJAX add-to-cart buttons, and various product listing styles, like grids and lists. The layout switcher feature allows customers to toggle between different views, enhancing their browsing experience.

This plugin doesn’t stop there — it also offers extensive customization options for cart, checkout, and customer account pages. Users can design multi-step or one-page checkouts, style cart elements, embed coupon forms, and create personalized thank you pages. 

Key features

  • Comprehensive Elementor integration
  • 67 WooCommerce-specific widgets to your Elementor backend
  • Custom templates for creating specific pages for accounts, carts, shops, reviews, checkout pages, and more
  • Customizable layout switches and advanced filters for categorizing and displaying product pages
  • Control the display of results, pagination, titles, product ordering, and notices for a dynamic user experience
  • An array of widgets, including add-to-cart buttons, single images, product tabs, sale badges, and more
  • AJAX add-to-cart functionality

Pros

  • Offers extensive customization options for WooCommerce pages
  • Easy to use with a drag-and-drop interface and templates
  • Regular product updates and dedicated support from Crocoblock

Cons

  • Compatibility issues with certain themes
  • Performance may vary depending on the number of widgets used

Pricing

  • Free plan: No
  • Custom subscription: $43/year for JetWooBuilder plugin and 67 widgets

13. SeedProd

SeedProd
Image via SeedProd

G2 rating: 4.6/5

Used by over one million professionals, SeedProd is one of the best WooCommerce plugins for site-building designed for users of all skill levels.

The plugin’s drag-and-drop page builder allows users to design visually appealing WooCommerce product pages, themes, and layouts. With over 300 templates and 90 pro blocks available, you can incorporate different static and dynamic content. 

SeedProd supports built-in features for various page types, such as coming soon, maintenance mode, and 404 pages. This helps you manage the site access during development or downtime. 

The WordPress theme builder feature enables the creation of headers, footers, pages, posts, archives, and sidebars without writing a single line of code. 

It also allows real-time page building so you can see the changes instantly as you design. All pages designed with SeedProd are optimized for SEO, with fast-loading and search engine-friendly code, to rank higher on Google. 

SeedProd’s integration with popular WooCommerce email marketing plugins and platforms makes capturing leads and growing your email list easy. With its spam protection feature through ReCaptcha, you can keep your forms clean and ensure that you only collect high-quality leads. 

Key features

  • Built-in coming soon, maintenance mode pages, and customizable 404 error pages
  • A library of 300+ customizable templates 
  • Live previews during editing
  • Drag-and-drop page builder including 90+ pre-built, customizable static and dynamic content blocks 
  • WordPress Theme Builder for custom headers, footers, and more
  • Dynamic text insertion for personalization of landing pages 
  • Spam protection with ReCaptcha

Pros

  • SeedProd offers an extensive template library for various page types
  • It provides strong integration capabilities with email marketing tools for lead capture 
  • Allows for instant feedback and editing through its real-time editing feature 

Cons

  • Customization may require some learning curve 
  • Advanced features like WooCommerce support and integrations are only available on higher-tier plans

Pricing

  • Free plan: No
  • Basic: $39.50/year (normally $79)
  • Plus: $99.50/year (normally $199)
  • Pro: $199.50/year (normally $399)
  • Elite: $239.60/year (normally $599)

14. Elementor

elementor
Image via Elementor

G2 rating: 4.5/5

Elementor is one of the top WooCommerce plugins marketers use for building, hosting, and managing websites. 

The plugin provides over 100 widgets, including forms, buttons, and galleries, to enhance website functionality through its drag-and-drop editor. You can construct complex page layouts by dragging elements onto the page and arranging them as desired. 

Another key feature is Elementor’s dynamic content. Users can create templates and design elements that automatically update across the site, saving time. The platform’s AI Assistant further enhances the web design process, enabling users to design wireframe layouts and generate content.

With Elementor’s built-in marketing tools and integration with WooCommerce, PayPal, Stripe, and other tools, you can set up online stores and manage products and payments. 

Features like popups, forms, and landing pages are integrated into the system, providing a comprehensive suite of tools for marketers.

Elementor also offers advanced hosting solutions. Its managed hosting is optimized for speed and security, capable of handling high traffic spikes and ensuring sites remain online 24/7. This hosting solution includes enterprise-grade security features monitored by cyber experts to protect sites from potential threats.

Key features

  • 100+ WordPress widgets
  • Advanced WordPress website design functionalities, including custom code, motion effects, CSS, interactions, and more
  • Dynamic tags and elements for content editing
  • Built-in marketing tools, including forms, popups, and landing pages 
  • AI Assistant for design suggestions and content creation
  • Native integrations with ecommerce platforms, including WooCommerce, Stripe, and PayPal
  • Scalable web hosting capabilities 

Pros

  • The plugin provides powerful styling options for unlimited design possibilities
  • It provides integrated marketing and ecommerce tools that can enhance website functionality
  • 24/7 customer support is available on all plans

Cons

  • Some users report performance issues with complex websites 
  • No free trial or free plan

Pricing

  • Free plan: No
  • Essential: $4.92/month billed annually
  • Advanced: $8.25/month billed annually
  • Expert: $16.58/month billed annually
  • Agency: $33.25/month billed annually

15. YITH WooCommerce Wishlist

YITH woocommerce wishlist
Image via WordPress

WordPress rating: 4/5

With 900,000+ active user installations, YITH WooCommerce Wishlist is a popular WooCommerce plugin for order management.

YITH WooCommerce Wishlist allows your customers to save their favorite products, ensuring they can easily find and buy them later. They can also share their wishlists with friends and family for events like birthdays or holidays, making gift shopping easier.

Your customers can rename and delete wishlists, add or remove items, and set visibility options for each wishlist to be public, private, or shared with specific people.

As a store owner, you can view wishlists created by logged-in customers and the popular products they added to them. You can also send targeted promotional emails to users who have added specific products to their wishlists to nudge them to make a purchase. 

With the option to show multiple ”Add to Cart” buttons in the wishlist table, customers can place an order directly from their wishlists.

These are only a few of the benefits you can get from this plugin. Here are its key features:

Key features

  • Customizable columns for the product displayed on the wishlist
  • Option to choose where to display the “Add to Wishlist” and “Remove from Wishlist” buttons
  • Ability to view customer wishlists or popular products that customers have added to their wishlists
  • “Ask for an estimate” feature to help customers get a quotation for content on their wishlist
  • Send promotional emails with discount coupons based on customer browsing history and wishlist 
  • Drag and drop products to rearrange them on the wishlist
  • Product and price variations support

Pros

  • Facilitates gift-giving through shareable wishlists
  • Includes promotional email capabilities to drive sales
  • Compatible with other plugins in the YITH catalog

Cons

  • The plugin could be complex for new users to set up
  • Customizing the design may need additional CSS knowledge

Pricing

  • Free plan: No
  • Plan 1: $99.99/year
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16. Product Bundles

product bundles
Image via WooCommerce

WooCommerce rating: 4.8/5

Among the WooCommerce plugins available for inventory and order management, Product Bundles is one that enables you to create bundled packages for customers, including discount packages.

You can present your customers with related products that complement each other, and even offer them a discount while at it to make it more appealing. You can also offer bulk quantity discounts with dynamic pricing rules, encouraging larger purchases. 

Aside from offering related products, this plugin allows you to offer personalized pick-and-mix boxes. Here, the customers get to pick the items they want to bundle, and you get to control the quantity they’re allowed to add.

Product Bundles includes comprehensive inventory management features, including the ability to identify bundles with insufficient stock and restock their contents. It also sends notifications when bundles run low in stock, so you never miss out on potential sales due to stockouts. 

You have control over the presentation of your products as you can tweak the appearance of individual bundles and bundled items in every WooCommerce template. This flexibility extends to pricing and shipping setups, as you can tailor these aspects to suit your specific needs.

Other functions include recommending frequently bought together items and other engaging upsells.

Key features

  • Product assembling, including physical, virtual, and downloadable product bundles
  • Dynamic bulk discount rules to incentivize larger purchases
  • Multi-product grouping and item recommendation
  • In-depth revenue analytics for purchased bundles
  • API documentation for specific filters and action hook
  • Pricing and shipping setup customization for product bundles
  • Stock notification and management 

Pros

  • Supports physical and virtual products
  • Allows users to customize the pricing and shipping setup to fit their business needs
  • Integrates well with other WooCommerce features

Cons

  • Some essential features may present a steep learning curve for beginners 
  • API lacks certain customization functionalities 

Pricing

  • Free plan: None available
  • Paid subscription: $6.59/month, billed annually at $79

17. ATUM Inventory Management for WooCommerce

atum
Image via WordPress

WordPress rating: 4.7/5

ATUM Inventory Management is a comprehensive solution that gives online stores a quick overview and basic control over their inventory. 

The heart of ATUM, Stock Central, provides a centralized hub where you can oversee all aspects of your WooCommerce inventory. This includes editing stock-keeping units (SKUs), locations, weights, prices, and supplier information. 

ATUM’s intuitive dashboard provides access to business statistics, support, and documentation through a personalized widget section. The plugin also provides inventory statistics, including periodical sales, inventory levels, lost sales, and promotional sales. 

It allows for one-page updating, quick price changes, and stock level indicators, making inventory management easy. ATUM’s purchase order system allows users to create and manage purchase orders, with options for PDF export and direct editing from the inbound stock page.

To add to that, ATUM supports various product types, including WooCommerce subscriptions and variable products. It offers bulk actions for managing stock, and a sophisticated search function with auto-fill capabilities.

Key features

  • Inventory statistics, including sales, levels, lost sales, and promotions
  • Stock control system with product thumbnails, SKUs, and purchase prices
  • Real-time inventory updates reflected on your website
  • WPML compatibility for multilingual stores
  • Bulk actions and advanced search feature for product and inventory searches and control 
  • Inventory logs for WooCommerce stock adjustments and tracking
  • Stock Central with a customizable dashboard for centralized control of all inventory data 

Pros

  • Good stock control system and free to use
  • You can manage large inventories with ease
  • Multilingual support 

Cons

  • Some functionalities require paid add-ons
  • Not suitable for extensive reporting needs due to basic features

Pricing

  • Free plan: Available with essential features 
  • Premium add-ons: Pricing varies depending on the specific add-on required

18. Booster for WooCommerce

booster
Image via WordPress

WordPress rating: 4.6/5

As an all-in-one tool, Booster minimizes the WooCommerce plugins needed to optimize your store design and functionality.

This plugin includes 100+ features and add-ons in a single package, including payment gateways, cart and checkout, product add-ons, emails, reporting, and more.

It’s a free tool that does not require any technical knowledge to use. It’s easy to set up and offers an extensive range of modules that cover various aspects of ecommerce management. This includes custom product input fields, advanced pricing options, and robust cart and checkout customization. 

Booster also simplifies administrative tasks with tools for generating PDF invoices and packing slips, customizing email notifications, and creating detailed reports. This plugin supports international sales with automatic currency conversion and global discount options, making catering to a diverse customer base easier.

The plugin’s modular architecture ensures that your website remains optimized and fast. You can activate only the features you use, avoiding unnecessary bloat and keeping your site’s performance at its best.

Key features

  • Professional ecommerce PDF invoices and packing slips
  • Additional custom input fields to allow customers to add more information for personalized product display
  • Multiple currencies for international customers with automatic exchange rates
  • Customizable cart and checkout pages with the ability to add extra fees and coupons
  • Customizable buttons and price labels
  • Custom WooCommerce payment gateways based on currency, location, and shipping model
  • Administrative tools for reporting and managing notifications

Pros

  • It’s an all-in-one tool, so you don’t need multiple plugins
  • The plugin is easy to use, and no coding knowledge is required
  • Booster is highly customizable for a unique store experience

Cons

  • Potential for performance issues if too many features are activated
  • May require additional configuration for optimal use

Pricing

  • Free plan: Available with limited features 
  • Booster Plus: $12.99/month

Best WooCommerce plugins for checkout, payment, and shipping

In this section, we’ll explore essential WooCommerce plugins that streamline checkout processes, expand payment options, and optimize shipping operations. These top WooCommerce plugins are designed to enhance customer experience, boost conversion rates, and simplify order fulfillment for online store owners.

19. WooCommerce One Page Checkout

woocommerce one page checkout
Image via WooCommerce

WooCommerce rating: 2.5/5 

WooCommerce One Page Checkout streamlines the purchasing journey by seamlessly merging product selection and checkout forms onto a single page. 

This plugin is designed to enhance the customer experience by minimizing the steps required to complete a purchase. This helps reduce cart abandonment and boost conversion rates. 

Shoppers can add or remove products and finalize their payments without navigating through multiple pages, making the process faster and more intuitive. This efficiency improves the user experience and increases the likelihood of completing a sale. 

WooCommerce One Page Checkout is highly versatile. It supports various product types like subscriptions, bookings, and bundles. Like many of the best WooCommerce plugins, it offers various customization options, allowing you to create dedicated landing pages for specific promotions or events. 

Whether you’re managing a large product catalog or a single item, this is an excellent supplement to your WooCommerce abandoned cart plugins. With it, you can enjoy a smoother, more streamlined shopping experience that directly contributes to your store’s success.

Key features

  • Single-page (or combined) product selection plus checkout forms to reduce cart abandonment rates
  • Simple code-free setup using the graphical interface within the classic WordPress editor
  • Ability to create custom landing pages for promotions or special events
  • Support for multiple product types, like subscriptions, bookings, and bundles
  • Ability to curate products that show your entire catalog, selected items, or a single product

Pros

  • Offers several built-in templates and the ability to create custom ones 
  • Enables users to add checkout functionalities to any page
  • Integrates with over a dozen WooCommerce extensions for versatility

Cons

  • May not be suitable for stores with complex product catalogs
  • Some users have experienced challenges with installation and implementation 

Pricing

  • Free plan: None, but a 30-day demo on the test site is available
  • $6.59 monthly, billed annually at $79

20. Checkout Field Editor (Checkout Manager) for WooCommerce

checkout field editor
Image via WordPress

WordPress rating: 4.9/5 

Checkout Field Editor, also known as Checkout Manager for WooCommerce, is a versatile and powerful plugin that revolutionizes the checkout process by offering unparalleled customization options. 

With the ability to add up to 20 different types of checkout fields in its free version, it stands out as one of the top WooCommerce plugins for optimizing the checkout experience.

The plugin’s intuitive interface allows store owners to effortlessly edit existing fields, introduce new ones, or remove default fields. You can easily edit, delete, enable, or disable default and custom fields, giving you complete control over the information you collect during checkout.

The flexibility of this plugin extends to the layout, allowing you to reposition fields using simple drag-and-drop functionality. This plugin allows you to add basic fields like email and phone numbers or more specific options like date, time, and password fields.

For those seeking even greater functionality, the premium version of Checkout Field Editor supports up to 24 field types. Its advanced features include conditional field display, compatibility with third-party plugins, and developer-friendly custom hooks. 

This premium version also provides options for custom validations and multi-language support, making it easier to create a tailored and professional checkout experience.

Key features

  • Edit, delete, enable, and disable field features
  • Reposition checkout fields with drag-and-drop functionality
  • Display custom fields in emails and order details pages
  • Validate checkout fields before placing an order and creating custom validators for specific requirements
  • Multi-language support for translating checkout pages to other languages
  • Apply custom CSS classes for styling

Pros

  • Offers extensive field customization options, allowing for highly tailored checkout experiences
  • Supports hooks for developers to extend the functionality and integrate with third-party plugins, making it highly versatile
  • Provides a dynamic and personalized checkout experience for customers 

Cons

  • Many advanced features, like conditional displays, are only available in the premium version
  • Messaging for upgrading or leaving a review can get intrusive

Pricing 

  • Free plan: Yes
  • Single site: $49/year
  • Up to five sites: $99/year
  • Up to 25 sites: $199/year

21. Direct Checkout for WooCommerce

direct checkout for woocommerce
Image via WordPress

WordPress rating: 4.8/5

Direct Checkout for WooCommerce is another great choice. It’s a plugin designed to streamline the purchasing process by eliminating unnecessary steps and potential barriers to conversion. 

As one of the best WooCommerce plugins for improving conversion rates, it transforms the traditional ecommerce flow by allowing customers to bypass the shopping cart page entirely.

The plugin allows you to add the “Add to Cart” button to every product page to redirect visitors to the checkout page instead of the cart page. This, in turn, encourages customers to buy items faster.

Beyond its core functionality, Direct Checkout offers a range of customization options to further optimize the checkout experience. Store owners can selectively remove elements that may slow down the purchase process, such as coupon forms, order comments, or terms and conditions displays. 

This level of control allows for a highly tailored checkout experience that aligns with each store’s unique needs and customer expectations. Direct Checkout for WooCommerce provides a powerful, user-friendly solution to enhance the checkout process with minimal effort.

Key features

  • One-click process that simplifies checkout by skipping the shopping cart page
  • AJAX add-to-cart option for adding products to the cart without reloading each time
  • Quick purchase button for directing users to the checkout page without having to add to cart
  • Customizable checkout enables the removal of unnecessary fields and elements in the checkout process 
  • Cart form in checkout allows users to edit cart items on the checkout page directly 

Pros

  • Offers flexibility in customizing the checkout process to suit different business needs
  • Speeds up the user purchase experience by avoiding the need to reload pages when adding to cart 
  • Allows users to select product attributes like quantities and add them to cart

Cons

  • Advanced features, like the cart form in checkout and the quick purchase button, are only available in the premium version
  • No support provided for free users

Pricing

  • Free plan: Yes
  • Personal (One site license): $49/year or $99 for a lifetime
  • Agency (five sites licenses): $99/year or $199 for a lifetime
  • Developer (unlimited sites licenses): $149/year or $299 for a lifetime

22. Stripe

stripe
Image via Stripe

G2 rating: 4.2/5 

One of the best WooCommerce plugins for payment and checkout solutions is Stripe. Integrating Stripe is crucial in setting up your WooCommerce store. Its seamless and secure checkout process is essential for converting visitors into customers.

At its core, Stripe empowers store owners to process payments directly on their websites, eliminating the need for customers to navigate away to complete their purchases. This on-site transaction capability is a game-changer that significantly enhances the shopping experience and potentially boosts conversion rates.

What sets Stripe apart is its commitment to continuous innovation in the fintech space. The company regularly updates its services to address emerging market needs and technological advancements. This way, WooCommerce stores using Stripe stay at the cutting edge of payment processing capabilities.

Stripe’s global reach is particularly noteworthy, making it ideal for businesses with an international customer base. Its ability to handle multiple currencies and payment methods opens up new markets and opportunities for growth.

It’s also important to note that Stripe’s focus on security is paramount, employing state-of-the-art measures to protect merchants and customers. This emphasis on safety and its user-friendly interface helps build trust and credibility for online stores.

Key features

  • Accepts all major credit and debit cards from 135+ currencies
  • Stripe Elements helps your customers input their payment information accurately and quickly
  • Collate authorizations and process refunds via your WooCommerce dashboard
  • Built-in fraud prevention with Stripe Radar, which scores for risk every transaction using machine learning 
  • Supports custom revenue models for creating tailored solutions like subscriptions, one-time payments, and more
  • A robust set of APIs and developer tools to build custom payment solutions

Pros

  • It’s versatile — it can handle both online and in-person payments
  • With support for multiple currencies and international payment methods, it’s ideal for businesses looking to expand globally
  • Advanced security features and compliance with industry standards ensure transactions and data are well-protected

Cons

  • Extensive features and customization options might prove complex or overwhelming for small businesses 
  • Stripe charges transaction fees, which can add up for businesses with high transaction volumes

Pricing 

  • Free plan: No 
  • Cards and wallets (US): 2.9% + 30¢ per transaction
  • Bank debits and transfers: 0.8% ACH Direct Debit (with a $5 cap)
  • Large payment volume / high value transactions: Custom pricing available

23. PayPal Payments

paypal payments
Image via WooCommerce

WooCommerce rating: 3.5/5 

PayPal Payments ranks among the top WooCommerce plugins designed to help businesses accept a wide variety of digital payments with ease. 

Since PayPal is one of the most trusted and recognized payment platforms worldwide, integrating PayPal Payments into your WooCommerce store can significantly enhance your customers’ checkout experience. 

This plugin simplifies the payment process, making it seamless for customers to complete their purchases. It accepts credit cards, debit cards, or local payment methods.

What’s more, PayPal Payments supports advanced features like Venmo for US customers and Pay Later options for flexible payment solutions. These can help increase conversion rates. 

This all-in-one solution enables you to cater to a global audience. Its secure and convenient payment options resonate with customers across different regions. 

The plugin also takes the hassle out of checkout management by automatically adding PayPal buttons on product pages and at checkout, ensuring a smooth and consistent user experience.

Key features

  • Automatically identify customer locations
  • Protection programs for both buyers and sellers
  • You can accept payments from customers worldwide
  • Various integration options with the best ecommerce platforms, shopping carts, website builders, etc
  • All-in-one checkout solution with PayPal, Venmo, credit and debit cards, and country-specific payment options 
  • Automatically add PayPal buttons on product pages and at checkout

Pros

  • Offers flexible payment methods, including Venmo and Pay Later, which allows customers to pay over time while businesses get paid upfront
  • Supports country-specific payment methods, making it easier to reach and build trust with international customers
  • Its brand recognition builds customer confidence and enhances trust

Cons

  • Compatibility issues as some users have had issues with plugin updates breaking their sites
  • Customer support can be slow and a little frustrating

Pricing 

  • Free plan: No
  • Send/Receive Money for Goods and Services: 2.99%
  • PayPal Checkout: 3.49% + $0.49 fixed fee (currency-specific)
  • Standard Credit and Debit Card Payments: 2.99% + $0.49 fixed fee

24. ShipStation

shipstation
Image via WooCommerce

WooCommerce rating: 3.5/5 

ShipStation is a highly regarded WooCommerce shipping plugin designed to streamline your fulfillment process and eliminate common shipping challenges. 

Known for its reliability and extensive capabilities, ShipStation integrates effortlessly with various sales channels, making it a versatile tool for businesses operating across multiple platforms. 

Its powerful features, such as automated order management and custom field mapping, enable you to efficiently handle all aspects of your shipping process, from order processing to delivery.

ShipStation stands out for its ability to support all major carriers, allowing you to choose the best shipping options for your customers. It also has a mobile app so you can manage your orders anytime, anywhere, which is essential for the fast-paced nature of modern ecommerce. 

This plugin enhances your shipping efficiency and allows you to customize every aspect of the fulfillment process. It provides a seamless experience for both you and your customers.

Key features

  • Great rates for shipping and an endless list of carriers available
  • Customize notification emails, packing slips, shipping labels, etc
  • Send post-purchase emails such as shipment confirmation
  • A mobile app to access your data on the go
  • Detailed insights into shipping costs, delivery performance, and other key metrics
  • Allows mapping of special fields like Fraud Risk and Customer Loyalty into ShipStation’s custom fields for automation
  • Imports detailed product information and internal notes with the order to ensure special instructions are considered

Pros

  • Automates many aspects of order management, saving time and reducing manual errors
  • Supports multiple carriers and shipping methods, making for a wide range of shipping options
  • Enhances the user experience by allowing for customized shipping confirmation emails

Cons

  • Limited customization of paper and label sizes
  • Learning curve before full and effective utilization of all features and automation rules

Pricing

  • Free plan: Yes, ShippingEasy 
  • Starter: $9.99/month
  • Bronze: $29.99/month
  • Silver: $59.99/month
  • Gold: $99.99/month
  • Platinum: $149.99/month
  • Enterprise: $229.99/month
  • High-Volume: Custom pricing

25. Sendcloud

sendcloud
Image via WooCommerce

WooCommerce rating: 5/5 

Sendcloud is a top-tier WooCommerce shipping plugin designed to simplify and optimize the shipping process for online store owners. 

It stands out for its extensive range of functionalities, offering over 50 integrations and access to 100+ carriers. Consolidating numerous shipping carriers and services into a single, user-friendly interface eliminates the need for store owners to navigate multiple platforms or juggle different shipping accounts. 

With Sendcloud, you can automate various aspects of your logistics. These range from label printing to managing multi-carrier shipments, ensuring that your shipping processes are both efficient and reliable.

The plugin’s API integration allows seamless communication between your WooCommerce store and various shipping carriers. It enables you to offer a wide range of delivery options, including same-day and next-day delivery. This flexibility is crucial for meeting customer expectations and improving overall satisfaction. 

Sendcloud also provides tools for customizing emails, tracking, and return pages. It allows you to maintain consistent branding throughout the customer journey. Sendcloud simplifies the international shipping process by automatically generating customs forms, further streamlining your operations and reducing the risk of errors.

Key features

  • Offer shipping options like same-day, next-day, and nominated-day delivery
  • Customize emails, tracking and return pages, and more
  • Offers branded tracking messages via email and SMS
  • Automatic customs form generation for international shipping 
  • Compare shipping rates and services from multiple carriers
  • Bulk order processing and shipping label generation for simplified shipping

Pros

  • Easy to use and configure tool with intuitive and time-saving automations
  • Provides support in multiple local languages, including French, German, and Italian
  • Offers extensive carrier options, providing flexibility and convenience for businesses

Cons

  • Some features and carrier options may be restricted based on the chosen Sendcloud plan
  • The tracking page sometimes gets buggy

Pricing 

  • Free plan: Yes
  • Lite: €29/month + €0.10 per label
  • Growth: €89/month + €0.09 per label
  • Premium: €175/month + €0.08 per label
  • Enterprise: Custom pricing

(€1 = $1.09, based on the current conversion rate)

26. Table Rate Shipping Plugin

table rate shipping
Image via WooCommerce

WooCommerce rating: 3.6/5 

The Table Rate Shipping Plugin is an essential tool for WooCommerce store owners who need more control over their shipping methods. It extends the default WooCommerce shipping options, allowing you to easily create highly customizable and complex shipping rules with ease. 

This plugin offers versatility in handling varied product types, multiple shipping zones, or complex pricing structures.

One of the key strengths of the Table Rate Shipping Plugin lies in its ability to optimize shipping costs for both merchants and customers. Businesses can ensure competitive pricing while maintaining profitability by allowing for granular control over shipping rates based on various factors. 

This level of customization improves the shopping experience and serves as a strategic tool for increasing average order value and encouraging larger purchases.

The plugin’s user-friendly interface makes it simple to add, duplicate, or remove rates. It allows you to manage complex shipping data and pricing structures efficiently. 

With support for wildcards to match multiple regions, managing shipping zones becomes a straightforward task. The integration with popular shipping carriers provides your customers with reliable delivery options.

Key features

  • Allows you to define multiple shipping rates based on location, price, weight, or item count — reducing shipping costs for both you and your customers
  • Enables the use of wildcards to match multiple regions, making it easier to manage shipping zones
  • Easily add, duplicate, and remove rates with an intuitive interface
  • Set up and manage complex shipping data and pricing structures
  • Calculate shipping costs dynamically based on the customer’s cart contents and selected shipping options
  • Integrations with popular shipping carriers

Pros

  • Offers a high degree of customization, allowing you to tailor shipping rates to factors like location, weight, and price
  • User-friendly interface that simplifies the process of managing shipping rates, saving time, and reducing errors
  • Scalable and thus suitable for businesses of all sizes, from small online stores to large ecommerce platforms

Cons

  • Initial setup can be time-consuming and often has a learning curve
  • Regular updates and adjustments are necessary to keep shipping rates accurate and competitive

Pricing 

  • Free plan: No
  • $9.92 monthly, billed annually at $119

27. WooCommerce PDF Invoices & Packing Slips Professional

pdf invoices
Image via WP Overnight

WordPress rating: 5/5 

WooCommerce PDF Invoices & Packing Slips Professional is the advanced version of the developers’ free Woocommerce plugin. It offers enhanced features like customizable invoice templates, automatic PDF generation, and seamless integration with WooCommerce. 

One of the plugin’s standout features is its flexibility in document customization. Store owners can design templates to reflect their brand identity, creating a cohesive look across all customer touchpoints. This level of customization extends to document titles, filenames, and even automated email notifications, allowing for a truly personalized approach to order management.

This plugin makes your invoicing process smoother and more efficient. It provides useful tools for managing packing slips, credit notes, receipts, and invoices efficiently. These features ensure that every transaction is handled with accuracy and professionalism. This makes it ideal for ecommerce stores looking to automate their billing system.

For international businesses, the plugin’s multilingual support is a game-changer. It facilitates clear communication with a global customer base. This, along with the secure document backup feature that integrates with cloud storage services like Dropbox, makes it an indispensable tool for businesses looking to streamline their operations while maintaining a professional edge.

Key features

  • Email, print, or download PDF credit notes, receipts, and proforma invoices, and automatically upload all documents to Dropbox or via FTP/SFTP
  • Customize document titles and filenames and bulk export them by customer, date range, or order status
  • Send order notification emails (with or without PDF documents) to specified email addresses at specific order statuses
  • Export a summary of invoices in bulk
  • Attach up to three static files (e.g., terms & conditions) to WooCommerce emails
  • Use separate numbering systems for credit notes, proforma invoices and receipts
  • Full multilingual support for WPML and Polylang, as well as limited support in Weglot, TranslatePress, and GTranslate setups

Pros

  • Excellent customer service, with users receiving timely and effective support, even for complex issues 
  • A free plugin version is available for those wanting to test out features before committing
  • The plugin is easy to implement — even for users with basic technical skills

Cons

  • Yearly license requirement could lock out some users
  • Users may get malware false positives if they don’t update plugin libraries 

Pricing 

  • Free plan: Yes
  • One Site License: €59/year
  • Three Site License: €119/year
  • 25 Site License: €249/year

(€1 = $1.09, based on the current conversion rate)

Best WooCommerce plugins for reviews and loyalty

Genuine customer reviews are essential to driving sales as they form a considerable part of customers’ decision-making process.

With the right WooCommerce plugins for reviews, you can generate valuable social proof for your store and increase sales. Here are some of our top picks:

28. WooCommerce Product Reviews Pro

product reviews pro
Image via WooCommerce

WooCommerce rating: 3.7/5

Designed by Skyverge, Product Reviews Pro is a plugin for turning standard product feedback and reviews into powerful marketing tools.

With WooCommerce Product Reviews Pro, your customers can submit not only text reviews but also photos and videos, creating richer, more detailed feedback. 

The plugin introduces “review qualifiers,” which are custom questions about the product that users can answer in their reviews. These qualifiers allow for more structured feedback, such as how a product fits or its comfort level.

Another handy feature is its filtering and sorting options, helping customers find the most relevant reviews for them. Plus, it incorporates structured data markup for rich snippets in search results, boosting SEO and making your review content more discoverable. 

Product Reviews Pro also integrates with WooCommerce Social Login, streamlining the review submission process. And it includes features for managing reviews, such as setting thresholds for displaying reviews and flagging inappropriate content.

Key features

  • Customizable review forms with specific fields and rating criteria
  • Qualifiers and prompts for customers to provide specific information
  • Filtering and sorting options for customer reviews
  • Product ratings and badges to highlight feedback
  • The option to send automated review reminders for customers
  • Upvoting and downvoting of reviews
  • Moderation tools for flagged reviews

Pros

  • Accepts multiple review formats, including text, photo, and video reviews
  • Offers easier review submission through integration 
  • Flexible review management options

Cons

  • May require configuration to fully utilize all features
  • Lacks a free plan for trying out features 

Pricing

  • Free plan: No
  • Paid plan: $6.59/month, billed annually at $79

Offer shipping deals

29. Ultimate Reviews

ultimate reviews
Image via Etoile Web Design

WordPress rating: 4/5

Ultimate Reviews is a versatile WooCommerce plugin for collecting, managing, and showcasing customer feedback for your store.

You can choose from various review layouts and styles and also customize the look and functionality of customer reviews to align with your site’s theme and branding. This level of customization includes options for changing colors, element sizes, and text, as well as the ability to add custom CSS for more advanced tweaks.

Ultimate Reviews provides WooCommerce users with the option to replace the default review system with its own. With this plugin, you’ll have access to all the advanced features right on your product pages. 

The plugin offers advanced management tools for administrators. You can easily approve or reject reviews, send notifications, and even set up review reminders. The integration of review summaries and search shortcodes provides additional flexibility in displaying review content across your website.

Key features

  • Customize review layouts
  • Review filtering and sorting options for customers
  • Advanced review analytics for insights and trends
  • Review moderation and management capabilities
  • Custom CSS integration for advanced styling
  • Search and review summary shortcodes
  • Admin and review reminder emails

Pros

  • Easy to set up and integrate with existing WordPress themes
  • Offers an excellent degree of customization for review sections
  • Includes features for better search engine visibility 

Cons

  • Advanced customization options may require knowledge of CSS
  • Higher-tier plans may be costly for small businesses

Pricing

  • Free plan: None available, only a seven-day free trial for paid plans
  • Single Site License: Currently $47/month ($67/month regular price)
  • Five Site License: Currently $127/month ($167/month regular price)
  • 10 Site License: Currently $197/month ($247/month regular price)

30. WooCommerce Points and Rewards

woocommerce points and rewards
Image via WooCommerce

WooCommerce rating: 2.9/5

This plugin allows you to reward your customers with redeemable points that they can choose to turn into a discount. You’ll be able to decide the points earned for the value of each purchase as well as how that translates into a discount.

For instance, you can set a conversion rate where customers earn a certain number of points for every dollar spent, and 100 points might equate to a $1 discount, or more.

Once you’ve done so, you can then control the maximum amount of discount that customers can earn at the cart, category, or product level. The plugin enables point accumulation for various customer actions, such as signing up, writing reviews, and making purchases. 

Customers can redeem points for discounts on future purchases, with the flexibility to apply points earned from previous orders.

Managing these customer points is thankfully very straightforward. Store owners can update points balances and view logs of all points changes, ensuring transparency and ease of management. Customers can also view their points history in their account.

This plugin offers a wide range of customization options, allowing you to tailor the messages displayed on product and checkout pages. You can also customize the terminology used for points.

Key features

  • Ability to track and manage customer points balance
  • Adjustable points-to-discount conversion rates at product, category, or global levels
  • Customizable messages to display on the products and checkout pages 
  • Compatibility with cart and checkout blocks
  • Points history logs
  • Customer action-based points reward system

Pros

  • Allows integration with existing WooCommerce setups
  • Features are highly customizable to align with store branding 
  • Allows for targeted promotions through display messages on checkout pages

Cons

  • Requires ongoing management to adjust points and promotions, which can be time-consuming
  • No free plan or trial 

Pricing

  • Free plan: Not available 
  • Paid plan: $14.92/month, billed annually at $179

Best WooCommerce plugins for hosting and security

Hosting and security are the backbone of any WooCommerce store. Ensuring that your site runs smoothly and keeps customer data safe is the primary concern of any entrepreneur. This section discusses the best WooCommerce plugins for optimizing your site’s performance and safeguarding your data. Let’s get started.

31. Hostinger

hostinger
Image via Hostinger

G2 rating: 4.4/5

Hostinger’s WooCommerce Hosting is a powerful and efficient ecommerce solution designed specifically for WordPress stores. 

With fast loading speeds, reliable security measures, and competitive pricing, this hosting service ensures a smooth and secure online shopping experience.

The all-in-one website solution offers a comprehensive package that lets you manage up to 100 websites. You can register a domain name for free, set up a professional business email address, and streamline your workflow with managed WordPress hosting. Plus, you can launch websites quickly using its intuitive website builder.

As far as security is concerned, the tool offers advanced features, including unlimited SSL security certificates to encrypt your website’s traffic.

It also protects against DDoS attacks with Cloudflare-protected nameservers and secures your files with automatic backups. With a 99.9% uptime guarantee, you can be confident that your website will stay up and running smoothly.

Key features

  • Quick one-click installation with hosting of up to 300 sites on every plan
  • AI capabilities, including for product descriptions, website building, SEO, and copywriting
  • Fast performance with object cache and global CDN plus top-notch security with malware scanning, firewall, and DDoS protection
  • Free domain and free website migration
  • 0% transaction fees, so you can keep all your profits without paying order processing fees
  • 24/7 customer support via live chat in 10+ languages

Pros

  • 24/7 customer support
  • All-in-one solution
  • Secure data centers
  • Cloud hosting plans offer server locations in the USA, United Kingdom, France, India, Singapore, Indonesia, Brazil, Lithuania, and the Netherlands

Cons

  • Slow customer support response time
  • Inconsistent website speed
  • Lack of phone support 

Pricing

There is no free plan, just a 30-day money-back guarantee. The pricing plans are:

  • Premium: $2.99/month for 48-month term
  • Business: $3.99/month for 48-month term
  • Cloud startup: $7.99/month for 48-month term

32. Siteground

siteground
Image via Siteground

G2 rating: 4.3/5

Siteground is one of the best WooCommerce plugins focused on website hosting owing to its reputation for speed and reliability. It provides an optimized and secure hosting environment specifically designed to support WooCommerce stores.

This tool accelerates your online business by delivering faster websites, resulting in improved SEO rankings, increased traffic, and better conversions.

With Google Cloud’s infrastructure, your websites can expect high-end availability. The built-in caching feature also ensures that your sites are lightning-fast right from the start. The tool offers a free one-click CDN for instant loading from any location and custom MySQL for extra speed when needed.

This tool enhances your website’s security, offering stronger protection. With 24/7 monitoring and server checks every 0.5 seconds, your site is always under watch.

Its AI-driven protection blocks millions of brute-force attempts, while the built-in spam protection keeps your inbox clutter-free. Geo-distributed daily backups also add an extra layer of security, keeping your data safe and recoverable.

Key features

  • User-friendly interface and intuitive control panel
  • Instant AI assistant for quick assistance 
  • Integration with Cloudflare CDN, smart caching, and various other speed-boosting features
  • Backs up your site daily and stores 30 days’ worth of backups
  • 24/7 customer support

Pros

  • Great interface and dashboard
  • Timely and helpful customer support
  • Access to SQL

Cons

  • Limited total web space 
  • Higher renewal costs
  • No IPv6 Support

Pricing

For a limited time, all plans come with a free site transfer.

  • StartUp: $2.99/month 
  • GrowBig: $4.99/month 
  • GoGeek: $7.99/month 

33. Dreamhost

dreamhost
Image via Dreamhost

G2 rating: 4/5

Dreamhost is another hosting service provider that excels at providing fast and reliable service to WooCommerce stores. This hosting platform ensures that your online store remains accessible and avoids any potential sales disruptions. It also guarantees 100% uptime by implementing redundancies and smart measures.

This tool is designed to provide a seamless user experience. It features a custom control panel that streamlines web hosting management, eliminating unnecessary complications. It ensures fast and reliable performance, helping you to prevent potential customer loss, decrease in conversions, or negative impact on search engine rankings.

Beyond basic hosting, it offers a full suite of features to support your success. Plus, you’ll have access to 24/7 expert support from award-winning US-based professionals who are ready to assist you anytime, day or night.

The tool’s advanced security features, including Multi-Factor Authentication, auto-enabled SFTP, and free secure hosting with Let’s Encrypt keep your site well-protected. The in-house support team is available 24/7.

Key features

  • Server-level caching to minimize loading times and quickly accommodate sales
  • Fast and reliable hosting service for WooCommerce stores
  • Guaranteed 100% uptime to ensure maximum accessibility
  • Robust redundancies and measures to prevent downtime and sales disruptions
  • User-friendly control panel for easy hosting management
  • Secure hosting environment with built-in security features
  • 24/7 customer support for assistance and troubleshooting

Pros

  • Excellent technical support and customer service 
  • Serves businesses of all sizes
  • Free WHOIS Privacy protection

Cons

  • Steep learning curve for newbies
  • Slower average response time than competitors
  • No money-back guarantee for virtual private servers (VPS) and dedicated plans

Pricing

  • WordPress hosting: Starts at $2.59/month
  • Website hosting: Starts at $2.59/month
  • Dedicated hosting: Starts at $199/month
  • Cloud hosting: Starts at $0.0075/month
  • VPS hosting: Starts at $10/month

34. Jetpack

jetpack
Image via Jetpack

Jetpack offers a suite of tools that help you ensure the security of your website. When you deploy this plugin on your WooCommerce store, you won’t need to worry about threats causing downtimes and data breaches that could significantly affect revenue and cause loss of trust from your shoppers.

Jetpack’s AI features allow you to transform your ideas into ready-to-publish content quickly and efficiently.

With an AI Assistant integrated directly into your WordPress Editor, you can boost productivity by simplifying the creation and customization of text, forms, tables, and lists for your pages and posts. 

The AI function also provides intelligent feedback on your drafts, so every post is polished and impactful before it goes live. You can easily enhance your content with features like spell check, grammar correction, auto-translation, and tone adjustment, making high-quality content creation effortless.

Jetpack Security is equipped with comprehensive and user-friendly WordPress site security, real-time backups and one-click restores through VaultPress Backup, to ensure your data is always safe.

For an added layer of security, Jetpack Scan comes with a Web Application Firewall (WAF), automated malware scanning, and one-click fixes. 

Key features

  • Regularly scans your store for malware
  • Makes it easy to get rid of detected security threats
  • Anti-spam capabilities to keep unwanted content away from your comments and forms
  • Real-time backups every time a change is made on your website
  • Secure authentication methods to ensure only authorized users can access your site

Pros

  • Downtime monitoring feature 
  • Offers many instruments in one pack
  • Convenient for beginners and blogs

Cons

  • Multiple products in one package which may not be needed by all the users
  • Third-party dependency
  • Jetpack’s support information details some incompatibilities with plugin, themes, and hosting features 

Pricing

Jetpack offers security and complete pricing plans along with a suite of products, including AI, VaultPress, VideoPress, Akismet Anti-spam, CRM Entrepreneur, and more.

  • Security: $9.95 per month, billed yearly
  • Complete: $24.95 per month, billed yearly (full Jetpack suite with real-time security tools, improved site performance, and tools to grow your business)

35. MalCare Security Plugin

malcare
Image via MalCare

G2 rating: 4.1/5

Last on our list of WooCommerce plugins is the MalCare Security Plugin. This tool eliminates the risk of security breaches through malware.

Not only does it provide a firewall but it also periodically scans your website for malware. If it detects any, you can eliminate them with a single click.

MalCare offers comprehensive protection for your website with its 7-layers Protection. It provides 360-degree security that includes an integrated firewall, automatic malware scanner, and instant malware cleaner. It also has an advanced bot protection feature to block harmful bots that can slow down your site and negatively impact SEO.

Another core feature is its real-time Web Application Firewall (WAF) that defends against sophisticated hackers, ensuring your WordPress site stays secure. The platform uses intelligent algorithms to safeguard your site from brute-force attacks aimed at compromising your admin credentials.

Key features

  • Performs deep scans of your website’s files and database to detect and remove malware
  • Offers recommendations and tools to strengthen your ecommerce website’s security
  • Conducts all its functions in the background without you or your shoppers ever noticing
  • Detailed reports and analytics on the security status of your website

Pros

  • Deep malware scans
  • Instant malware removals
  • Secure backups

Cons

  • Limited free version features

Pricing

Offers a free plan with three paid plans:

  • Plus: $149/year
  • Pro: $299/year
  • Max: $499/year

How we test WooCommerce plugins

To ensure we recommend only the best WooCommerce plugins for hosting, security, and more, we’ve gone beyond the typical review process. We meticulously tested and evaluated each plugin by analyzing key factors like performance, ease of use, and reliability. Here’s how we did it: 

  • Comprehensive testing: We conducted hands-on testing to evaluate each plugin’s performance, ease of use, and reliability
  • User feedback analysis: Beyond the ratings, we considered user reviews to gauge long-term satisfaction, support quality, and reliability
  • Security protocol evaluation: Security features like SSL certificates, DDoS protection, and backups ensure a high-level of security, which was a particularly important part of our test
  • Industry best practices: We cross-referenced our findings with industry standards to ensure alignment with the latest trends and requirements
  • Value for money: The affordability and pricing of each plugin was assessed to see if its features and capabilities are worth the money

If you’re looking for some powerful plugins with multiple functionalities to start and grow your ecommerce store, this video talks about the top 5 WooCommerce Plugins that you can choose from:

Summary of the best WooCommerce plugins 

CategoryBest pluginStarting price
MarketingOmnisend$16 per month
Site-building, inventory, and order managementElementor$4.92/month billed annually
Checkout, payment, and shippingDirect Checkout for WooCommerce$49/year
Reviews and loyaltyWooCommerce Product Reviews Pro$6.59/month, billed annually at $79
Hosting and security pluginsHostinger$2.99/month for 48 months

How to choose the best WooCommerce plugins

Choosing the best WooCommerce plugins for your store involves considering several key factors to ensure they meet your business needs. Here’s what to look for:

  1. Functionality: Determine the specific needs of your business, such as security, marketing, or performance, and select a plugin that addresses these requirements effectively 
  2. Compatibility: Ensure the plugin is compatible with your current WooCommerce version and other installed plugins to reduce the risk of conflicts disrupting your site’s functionality
  3. Ease of use: Look for plugins with a user-friendly interface to help you manage and configure the plugin without needing extensive technical knowledge
  4. Support and updates: Choose plugins that offer reliable customer support and regular updates, ensuring your store remains secure and functional as WooCommerce evolves
  5. Performance impact: Some plugins can slow down your website, so opt for plugins that are optimized for speed and won’t hinder your site’s performance
  6. Reviews and ratings: Consider user reviews and ratings to gauge the plugin’s reliability and effectiveness based on real-world experiences

Choosing the right WooCommerce plugins for specific business needs is key to enhancing your store’s functionality and security. If you’re looking to improve your email and SMS marketing, consider exploring tools that offer automation and powerful features.

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Bernard Meyer
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Bernard is the Sr. Director of Communications & Creative at Omnisend, with a passion for good research, helping ecommerce businesses with their marketing automation needs, and beating absolutely everyone in Mario Kart 64.