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our mission

Making marketing relevant

At Omnisend, it’s our mission to help ecommerce businesses make their marketing relevant by sending personalized messages to the right person, at the right time, using the right channel. For shoppers, that means tailored messaging and a unique online shopping experience. And for marketers, the power to rise above the promotional noise and get better results than ever.

Making marketing relevant

Omnisend at a glance


years in the industry


team members


offices (USA and LT)


happy customers worldwide

Our story

Omnisend started life in 2014 as an email marketing platform called Soundest. From day one, we made it our priority to put ecommerce marketers at the center of every decision we’d make. At the time, that meant empowering them with simple yet impactful email marketing tools.

Three years later, we set out to offer even more to our growing number of customers and their growing businesses. We expanded from an email service provider to an omnichannel marketing automation platform. And we launched a new mission: to Make Marketing Relevant. Since then, we’ve helped thousands of ecommerce marketers build lasting relationships with their customers by sending relevant messages to the right people, at the right time, using the right channel.

Going from email-only to omnichannel has helped us transform our business and the ecommerce marketers we work with transform theirs.

Our story

Email marketing platform Soundest is born


Soundest becomes Omnisend, an omnichannel marketing automation platform


SMS is added as a new channel for campaigns & automation


Omnisend is among Shopify’s Top 5 apps for email marketing and marketing automation


Omnisend’s US office opens


Amazon advertising partnership and Deloitte Technology UKFast50 38th place.


Financial Times #77, Deloitte UKFast50 #44 for the 3rd year in a row.

Our team

We’re a team of over 180 individuals spread across several countries, united in our mission to make marketing relevant. Committed to being customer-centric at every stage, we’re delighted to have helped over 100k+ businesses to date. We have a pioneering spirit and we love what we do.

Rytis Lauris
Rytis Lauris
Co-founder, CEO
Evaldas Urbonas
Evaldas Urbonas
VP of Product
Evaldas Mockus
Evaldas Mockus
VP of Marketing
Karolis Numgaudis
Karolis Numgaudis
VP of Finance & Operations
Tomas Kazragis
Tomas Kazragis
VP of Engineering
Paulius Milisauskas
Paulius Milisauskas
VP of Customer Operations

We are hiring!

If you are motivated by the future of ecommerce marketing, believe in customer-centricity, and are great at what you do, let’s chat! We offer great benefits and a workplace that’s collaborative, creative and fun. Check out our open positions and see if there’s one that suits you.

Join the team
We are hiring!