Personalize your messaging across different paths within a single workflow using drag & drop Automation Splits.
A/B Split Testing
Make your messaging more relevant by testing different channels, messages, subject lines, and more.
Built-in Message Reports
Keep track of your workflow performance & adjust on the go with built-in message reports available within the Automation Editor.
Conditional Content Blocks
Easily tailor your messages to multiple audiences by adding conditional content into automated emails.
Get one step deeper into personalization by using tags to label your contacts at any step of your workflow and adjust their further engagement.
Custom Frequency Settings
Don’t worry about sending too many messages to your audience - set custom frequency filters for each of your workflows