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Pricing that scales as your business grows

How many subscribers do you have?

Monthly billing Yearly billing (SAVE 20%)
For merchants starting to promote their products with email marketing
Contact us

and get a custom offer

15,000 emails / mo
2,000 emails / day
Core email marketing features

Website Tracking

Signup Forms

Newsletters and Content Editor

Discount Codes

Email templates

Sales reporting

24/7 email and chat support

For marketers seeking to accelerate their growth with marketing automation
Contact us

and get a custom offer

60,000 emails / mo
Everything in FREE, plus

Automation Workflows

Standard Segmentation

Product import and recommendations

Interactive email elements

Facebook Custom
Audiences sync

Google Customer
Match sync

For seasoned marketers looking for personalization and sales at scale
Contact us

and get a custom offer

Unlimited emails / mo
Everything in STANDARD, plus

Advanced Segmentation

SMS Automation

Personalized recommendations

UTM management

Account Manager and priority support

Custom IP address and deliverability support

Try Omnisend free for 14 days. No credit card required.

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Let us answer 
your questions

Get a free demo

Trusted by ecommerce brands of all types

Compare plans and features

Automation Workflows

Reach visitors who browsed a specific webpage on your store and then left.

Browse Abandonment

Recover shoppers who viewed products on your store but haven't added them to cart yet.

Product Abandonment

Turn abandoned carts into successful purchase by sending automated reminders.

Cart Recovery

Send a receipt and provide seamless shopping experience for your customers right after they make a purchase.

Order Confirmation

Send automatic messages when the order is shipped.

Shipping Confirmation

Inform your customers after their order was succesfully cancelled.

Cancellation Confirmation

Suggest related products based on the specific products your customers are buying.


Follow-up with your customers and ask for their feedback about the experience after purchase.

Order Follow-up

Start converting visitors into customers right after they subscribe.


Re-engage your idle customers who haven't made any new orders for the selected period of time.

Customer Reactivation

Delight your customers on their special day with automated and customized messages.


Create your own workflow and send automated messages triggered by a custom event.

Custom Workflows

Send any type of automated message listed above as an SMS. Charged separately, per SMS.

SMS Automation

Targeting & Personalization

The amount of time you're able to access tracking data.

Website Tracking data history
1 month
3 month
3 month

See what pages, categories and items your visitors are browsing in real time.

Website Tracking - Live View

See the browsing history and details of every anonymous and known visitor.

Website Tracking - Customer profiles

Import and manage your subscribers list with a few clicks.

List Management

Targeting based on the subscribers'profile data and events.

Standard Segmentation

Import Omnisend's lists and segments into Facebook Custom Audiences with a few clicks.

Facebook Custom Audiences sync

Import Omnisend's lists and segments into Google Ads Audience with a few clicks.

Google Customer Match sync

Personalized targeting based on subscribers criteria and behavior.

Advanced Segmentation

Signup Forms

Signups forms with a "Powered by Omnisend" badge.

Omnisend branding

Number of signup forms available on your website at the same time.

Number of active signup forms

Available fields to collect subscriber's additional information.

Number of additional fields

Always-visible and non-intrusive signup widget that allows your visitors to opt-in at any time.

Signup boxes

Assign rules and decide which visitors get a popup invitation, including when and where.


Use dedicated landing page for your marketing campaigns to collect new subscribers.

Landing pages

Award your visitors with a prize in exchange for their email address.

Wheel of Fortune


Newsletters with a "Powered by Omnisend" badge.

Omnisend branding

Send promotional campaigns as SMS/text messages. Charged separately, per SMS.

SMS Campaigns

Experiment with different sender's name and subject lines, and learn what works best for your audience.

A/B testing

Automatically send a repeated newsletter to those who didn't open the first one.

Campaign Booster

Content Editor

Send unique discount codes that re auto-generated and synchronized with your store.

Discount Coupon Code

Display your products and the details in many different layouts.

Product Content Block

Select from a variety of beautiful email templates that look professional and are easy to customize.

Email templates

Edit images with our built-in Adobe Creative Cloud Connected image editor.

Image Editor

Automatically recommend your best sellers or your latest products on campaigns and automation. Only for Shopify and API integration.

Product Recommender

Automatically import products into your emails while simply browsing your store.

Product Picker

Gamify your newsletters and double your click rates with our interactive Gift Box.

Gift Box

Offer discounts to your subscribers with an interactive lottery-like Scratch Card.

Scratch Card

Using Nosto integration, promote the right products to the right audience in your campaigns and automated emails.

Personalized recommendations


See which products and elements your subscribers clicked on.


Always know how much revenue each campaign or automated workflow is generating.

Sales reporting

Track how well each and every signup form converts visitors into subscribers, including contextual data.

Signup Forms reports

Understand your campaign's performance with open, click, and deliverability rates, and more.

Campaigns reports

See the performance of your automation workflows with open, click, and deliverability rates, and more.

Automation reports

Support & Services

Helpful advice anytime you need it.

24/7 email and chat support

Response time under 5 minutes.

Priority support

Dedicated staff member to help you get the most out of Omnisend's platform.

Account Manager

Switching platforms? We'll migrate your contacts and set up your Omnisend account to get you started in no time.

Migration services

For maximum deliverabilty rates.

Custom IP address

Dedicated on-demand assistance to improve your deliverability rates.

Deliverability support

Frequently Asked Questions

Will I be charged once the free trial ends?

Unless you choose to upgrade to the Standard or Pro plan, we won’t charge you when your trial ends. You’ll automatically be subscribed to the Free plan and can then upgrade to Standard or Pro whenever you want.

Do you count subscribers twice if I add them to two different lists?

We don't charge you for duplicate subscribers. Unlike other email marketing platforms, we count your subscribers only once, no matter how many lists they belong to.

What if I need to send more than my limit?

No worries—if you exceed your email sending limit on the Free or Standard plan, you can manually refill your email credits by updating your billing cycle right from your account. Users on the Pro plan can send unlimited emails per month; however, fair use policy applies in order to comply with our anti-spam policy.

What's the difference in price between yearly and monthly plans?

With the yearly plan we charge you the full amount for a year with a 20% discount. This way, you get all the features and email credits for only 80% of the price. Choose the monthly option if you want to be charged on a monthly basis instead.

I want to send SMS messages. How will I be charged?

You’ll be charged based on how much you use. The exact amount depends on the number of SMSmessages you send and the recipient’s country. You can find the list of supported countries and price per SMS in Omnisend by going to Account > Billing > SMS pricing.

How can I buy ad credits?

In order to send SMS messages you’ll need to buy “credits”. Think about it as a prepaid account that you can top up or auto-refill if you run out of credits. The credits you don’t use will simply roll over to the next month. You can refill your credits by navigating in Omnisend to Account > Billing > Pricing plan > Refill ad credits.

When can I expect to get an Account Manager?

If you're on a Pro plan, you're automatically assigned a dedicated Account Manager. Customers on a Standard plan with a sizeable subscriber list can also qualify for this service.

In what currency will you charge me?

All payments in Omnisend are processed in USD ($). Prices do not include VAT.

I have more questions. How can I reach you?

You can always get in-deptht answers on our Knowledge Base, or send us an email at support@omnisend.com. We'll be glad to answer all of your questions.