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Email marketing
Make your Black Friday a success with Omnisend’s BFCM Hub
Our BFCM Hub is filled with helpful articles, videos, infographics, podcasts & much more to help you build your list and get more sales

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Subject lines
The 63 best fall email subject lines (backed by research)
Marketing automation
Order confirmation emails: best practices and examples
Ecommerce research
Our analysis of 229 million BFCM emails shows that less is more
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Product news

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Omnisend updates
What’s new: Omnisend’s October product updates
Popups
How to schedule a popup in Shopify, WordPress, BigCommerce & more
Omnisend updates
How to optimize your signup forms using built-in reports
Omnisend updates
Omnisend’s new Form Builder: More freedom to experiment
Omnisend updates
How to use your branding to build trust with your audience

Video resources

Watch on YouTube
The top 5 Black Friday tips from Omnisend experts
7 reasons why your ecommerce sales are lagging
Omnisend: The top-rated marketing automation platform for ecommerce

Email marketing

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SMS marketing
SMS marketing for Black Friday: Tips and templates
Software comparisons
The 10 best email marketing software of 2023
Email campaigns
How to run successful BFCM campaigns: advice from other brands
Email campaigns
12 best announcement emails for ecommerce
Acquiring customers
5 ways to use email marketing with Google, Facebook, & Instagram ads for Black Friday

Ecommerce research

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Ecommerce research
The best time to send emails (2022 research)
Ecommerce research
One year later: iOS 15’s impact on email marketing
Ecommerce research
Email, SMS, and push marketing statistics for ecommerce H1 2022
Ecommerce research
What we can learn from omnichannel statistics for 2022
Ecommerce research
Email, SMS, and push marketing statistics for ecommerce in 2022

Email essentials

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Subject lines
The highest converting subject lines for Black Friday campaigns
Subject lines
The best flash sale email subject lines to draw readers in
Email fundamentals
11 reasons why your email goes to spam
Email fundamentals
The 101 on email blacklists (in plain English)
Email fundamentals
How to create powerful email CTAs that actually work

Success stories

More stories
How Amundsen Sports’ focus on identity leads to more sales after the order

Nearly one in three customers who click on an Amundsen Sports order confirmation email make another purchase. Omnisend’s direct WooCommerce integration powers this automation.

Ecommerce strategies

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Increasing your sales
Tiktok for ecommerce: Tips and best practices
Growing your store
How to create lookalike audiences on Facebook and Google Ads
Email campaigns
Last-minute Black Friday email marketing tips
Ecommerce holidays
7 tips for effective BFCM Facebook advertising campaigns
Increasing your sales
The ultimate guide to discount pricing strategies

Ecommerce software

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Shopify
The 40 best Shopify apps to sell more [2022 edition]
Wix
24 best Wix apps for your store in 2023
Software comparisons
Is Klaviyo pricing still worth it? (2022)
Shopify
The 50+ best Shopify stores for your inspiration
WooCommerce
The 9 best WooCommerce email marketing plugins in 2022
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