Is it time to start looking into Brevo alternatives? If you’re ready to take your business to the next level, then you need to consider the best tool for advanced automation, superior customer support, and advanced analytics. Brevo (formerly Sendinblue) is a popular choice for email marketing.
However, given the hundreds of email marketing tools now available, does Brevo best meet your digital needs? Many organizations now require advanced features to meet their evolving needs, including robust integration capabilities. Lots of email marketing tools have caught onto this — and are doing so at a competitive price.
Small business or large enterprise, the best Brevo alternative for you is out there to elevate your email marketing game and drive better campaign results.
In this article, we’ll explore the top 15 alternatives to Brevo that cater to diverse marketing requirements. We’ll examine each tool’s unique features, pricing, and ideal use cases, helping you find the perfect fit for your marketing strategy.
Optimize your marketing efforts with Omnisend’s pre-built email + SMS automation workflows
To select the Brevo alternatives featured in this article, we meticulously evaluated platforms based on their ratings and reviews from trusted sources like G2. This allowed us to gauge each platform’s reputation, key strengths, and user-friendliness.
We also conducted hands-on tests of core features, cross-referencing our findings with Brevo’s performance to ensure accuracy and provide a comprehensive overview of these Brevo competitors:
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One great thing about Omnisend and Brevo is that both offer free plans.
However, the inclusions differ greatly.
While Brevo’s free plan supports up to 100,000 contacts and 300 emails per day, Omnisend allows you to send 500 emails per month, reach up to 250 contacts, create up to 500 web push notifications per month, and, for Shopify users, publish 50 reviews.
Despite Brevo offering more contacts and emails, Omnisend’s free version bags brownie points because users get access to all the features offered in paid plans. These include a template library, automated workflows, audience segmentation, and 24/7 customer support.
Brevo’s free plan is more limited, meaning you can’t access web and mobile push notifications, popups, as well as advanced features and reporting.
Omnisend paid plans
Like Brevo, Omnisend’s pricing plans are largely based on the number of contacts you want to send emails to.
For instance, on the Standard plan, having up to 500 contacts (and 6k emails) will cost you $16/month. On the other hand, having up to 10,000 contacts (and 120k emails) on the same plan will cost $132/month.
This means that even small businesses with a short email list can access all Omnisend features.
In fact, the difference between Omnisend’s Standard and Pro plans is that Pro unlocks unlimited emails and Shopify reviews, as well as advanced reporting. Omnisend’s Pro plan, which starts at $59/month, offers free SMS credits equal to the price of the plan.
Unlike most other marketing automation platforms, Brevo bases its pricing on the number of emails sent per month and, to an extent, subscriber count.
This means Brevo pricing starts at $9 for 5k emails per month and 500 contacts and goes to $17 per month for 10k emails for 1,500 contacts. Unlimited contacts are then unlocked from 20k emails per month at $29.
So, if you don’t want to send out a lot of emails but have a huge customer base, Brevo might be the better option.
Get started with Omnisend for free and drive sales with pre-built automation workflows
Common email marketing features you’ll find in both tools are drag-and-drop editors, customizable email templates, and powerful list-building.
That said, Omnisend’s email marketing tools extend its features to include pre-built automation workflows, smart segmentation, and personalization.
Another attribute that makes Omnisend one of the best Brevo alternatives is its powerful email builder. This email builder has earned a great reputation for its ecommerce-focused tools like discount blocks and Product Recommender.
The tool offers international SMS, which can be beneficial since similar platforms typically limit this feature to only a few countries.
Unlike Brevo, Omnisend also offers real-time automatic updates and customer lifecycle-based segmentation. Targeting can be as simple or as intricate as you prefer, and there are plenty of tutorials to guide you.
Channels used
Both Omnisend and Brevo are great tools for those looking to leverage omnichannel marketing. Users can create consistent messaging across multiple channels, including email, SMS, push notifications, social media, and more.
Customer support
Omnisend’s award-winning customer support makes it one of the most sought-after Brevo alternatives. Live chat and email support are available to users on all plans, including the free plan.
Covering all time zones, the Omnisend support team has an average response time of under three minutes.
Standard and Pro plan users paying more than $400/month are assigned a dedicated Customer Success Manager to help with setting up initial automations and campaigns.
Meanwhile, Brevo offers email support across its plans, though only Business and Enterprise users enjoy chat and phone support. Enterprise Plan customers also get a dedicated account manager. However, some users complain of long response times.
AWeber’s free plan allows up to 500 subscribers and 3,000 emails per month. It gives you access to most of its basic features, including one email list profile, one landing page, email templates, and one basic email automation.
However, features like advanced analytics, split testing, and behavioral automation aren’t included in the free plan.
AWeber paid plans
AWeber’s paid plan starts at $15/month for up to 500 subscribers. For a larger subscriber list, you’ll have to pay more, with a maximum of $1,050/month for 150,000 contacts on the Plus plan.
The Unlimited plan is an exception, however, given that it’s fixed at a price of $899 per month, irrespective of the size of your contact list.
It’s important to note that paid users under the Lite plan can only have one email list and access to very basic templates. So, the only difference between the Free and Lite Plan is that the latter offers three users, landing pages, and email automations instead of one, and adds phone support to chat and email.
AWeber email marketing features
AWeber’s extensive library of 600+ pre-built email templates is where it really shines. Moreover, it allows users to design professional graphics in Canva without leaving their accounts.
A Smart Designer lets you create branded templates automatically. All you have to do is paste your website’s URL.
AWeber has powerful tools to set up effective email autoresponders, helping marketers save time. Its AI Writing Assistant and Subject Line Assistant help you create engaging copy and overcome writer’s block.
As one of the stronger Brevo competitors, AWeber excels in contact segmentation.
For instance, it’s possible to create segments based on the contents of any field or user activity in your database. More importantly, you can send broadcast messages to multiple lists (or segments) at once.
What’s more, AWeber probably takes the trophy when it comes to integrations, offering 750+ of them.
All in all, AWeber is a great Brevo alternative if your requirements are mostly limited to email marketing only.
Channels used
One of the major drawbacks of using AWeber for email marketing is that it doesn’t offer multi-channel tools. It’s limited to web push notifications and email for marketing.
If you’re looking to incorporate other channels like SMS or social media marketing, you’ll need to integrate AWeber with third-party platforms that offer those functionalities.
In contrast, Brevo is an all-in-one CRM suite that combines SMS marketing, Facebook ads, and WhatsApp marketing.
Customer support
One reason why online merchants opt for AWeber is its excellent customer support.
Unlike other channels, this Brevo alternative offers live chat, email, as well as telephone support. There is also a very elaborate online knowledge base and video tutorials for those who are more comfortable with self-troubleshooting.
Just like Brevo, AWeber comes with personalized account management for its top-tier plan users. Free migrations are available to help move and set up your account.
Check out our post on AWeber alternatives to discover other great tools you can use.
For the first 30 days of using the GetResponse Free account, you get trial access to this Brevo alternative’s premium features, with no credit card necessary.
GetResponse Free accommodates up to 500 contacts and 2,500 emails per month. It offers popups, signups, and contact forms for acquiring new leads and lets you build and publish one landing page.
Although some important features such as A/B testing, automation workflows, scheduling, and ecommerce tracking are missing in the free plan, it’s still a good place to start.
GetResponse paid plans
GetResponse offers four paid plans, all geared towards different needs and budgets.
Its Email Marketing plan starts at $19/month, Marketing Automation plan starts at $59/month, and its Ecommerce Marketing plan starts at $119/month. The GetResponse MAX plan, which is for businesses with advanced needs, has custom pricing.
Prices across all plans increase with a growing contact list.
One factor that sets this Brevo alternative apart is its special discounted plans for charities and NGOs.
GetResponse email marketing features
Apart from being a powerful email marketing automation platform, this Brevo alternative also offers access to landing page builders and webinar software.
For businesses looking to improve conversions, GetResponse offers features such as transactional emails, shoppable pages for ecommerce, countdown timers, and pre-built automation flows.
Audience segmentation with GetResponse is just as easy. You can divide contacts by customer purchases, order history, and site behavior. An AI generator makes it faster and more convenient to create engaging emails with goal-optimized content and subject lines.
Unfortunately, many of GetResponse’s key features only come with its higher-tier plans. Sending transactional emails requires a paid add-on, and like SMS marketing, it is only available for MAX plans.
Channels used
GetResponse supports many different communication channels, including SMS, web push notifications, webinars, paid ads, and social platforms.
Customer support
With GetResponse, you can expect 24/7 customer support via live chat and email, with email support available in eight languages.
The tool offers ample support through blogs, API documentation, a help center, webinars, and guides.
Constant Contact doesn’t offer a free plan, but you’ll have access to a 30-day free trial. You can create and test campaigns during the free trial, but you’re limited to a total of 100 email sends.
Constant Contact paid plans
Compared to other Brevo competitors, Constant Contact ranks pretty low on the affordability scale.
Although the base “Lite” plan starts at just $12/month, the price increases sharply as your contact list expands. For example, the rate grows to $30/month for up to 1,000 contacts, $80/month for up to 5,000 contacts, and so forth.
The “monthly email sends” available on the Constant Contact Lite plan is 10X your contact list, whereas Brevo charges by email.
The Standard plan provides a 12X contact tier allowance and starts at $35/month for 500 contacts. The price grows to $110/month for up to 5,000 contacts.
For the Premium plan, you pay $80/month for 500 contacts, which increases to $200/month for 5,000 contacts with a “monthly email send” limit of 24X your contacts.
Ultimately, when we compare Constant Contact vs Brevo by pricing, the latter emerges as the obvious winner.
Constant Contact email marketing features
Constant Contact is a great Brevo alternative if you’re a beginner looking to ease into the world of email marketing.
Right from the time you create an account, the platform will guide you in creating your first campaign.
AI features such as BrandKit automatically create a library of customized branded assets for you. Meanwhile, Campaign Builder and Content Generator help set up multi-channel campaigns and generate drafts. There’s even AI-powered spam detection for improved deliverability.
For marketers pressed for time, there are several customizable templates on offer. However, some users claim that it lacks design and style.
One area where Constant Contact fails to compete with Brevo is automation. While it does have email automation, it doesn’t allow merchants to design their own automation workflows. This is only possible under its Premium plan, which can be quite expensive for small businesses.
Constant Contact offers features such as event management, appointment scheduling, and digital product downloads that are available with only a few Brevo alternatives.
Channels used
Constant Contact makes it possible for you to integrate your social accounts, including Facebook, Instagram, and LinkedIn, reach new audiences, and grow your business. SMS marketing is available for US customers only, and it starts at $10/month.
Premium users get the first 500 messages/month free with SMS marketing. Lite and Standard users must purchase the feature as an add-on.
Furthermore, you can easily create surveys, events, ads, as well as landing pages using this competitive Brevo alternative.
Customer support
What makes Constant Contact a worthy Brevo alternative is that it offers several ways to get a hold of a customer agent for assistance.
There’s live chat, phone support, and email assistance. Its Standard and Premium plans come with onboarding calls, which can be really valuable for new users.
The platform features a fairly extensive knowledge base and a lively community forum with insightful discussions. Podcasts and webinars are also available, as are professional designers and marketing services.
The only drawback?
Live chat and phone support aren’t available on Sundays, which can lead to delays.
Mailchimp’s free plan allows you to add up to 500 contacts and send 1,000 emails per month. Although the plan used to be a lot more generous, it still covers some great features even today, including smart design and content tools, and multi-channel tools to grow your business all from one place.
Although Mailchimp’s free version comes with some basic templates, Brevo is a lot more liberal on this front and includes all templates for free.
The good thing about Mailchimp?
You can try all plans except the Premium one for just $1 for up to 30 days.
Mailchimp paid plans
Mailchimp offers flexible pricing plans, including monthly subscriptions and a “Pay As You Go” option for infrequent senders.
While Mailchimp isn’t the most expensive Brevo alternative, it’s definitely steeply priced when compared to other tools on the market.
For instance, Mailchimp’s Essentials plan starts at $13/month for 500 contacts. Meanwhile, Brevo’s Starter plan costs $9/month.
Monthly plans are based on contact counts, with the monthly email sends being several times the contact count. For example, the Essentials plan is 10 times the contact size, the Standard plan 12 times, and the Premium plan 15 times.
However, the contact count includes non-subscribed and unsubscribed contacts, which can increase bills substantially.
Mailchimp does provide a 15% discount for nonprofits and charities.
Mailchimp email marketing features
Mailchimp is undoubtedly one of the leading Brevo competitors if you’re in pursuit of professional-looking customizable email templates. Its email template editing tools are some of the best in town, and it supports advanced users with the ability to write their own HTML code with its custom builder.
Another aspect worth praising is its clean visual report dashboard that’ll give you real-time updates on critical performance metrics. Mailchimp’s Customer Journey Builder comes with pre-built automations to help with cart recovery, cross-selling, and more.
Moreover, Mailchimp boasts advanced AI capabilities. These can help you get ideas for newsletters, copy, and design, and write engaging emails faster by means of simple prompts.
This Brevo alternative, however, falls short when it comes to sophisticated audience segmentation. That said, its sheer simplicity makes up for this drawback and is perfect for customers who only require the basics.
Channels used
One reason why Mailchimp is one of the best Brevo alternatives is its built-in CRM.
Moreover, whether you want to sync customer data, automate workflows, or track performance metrics, Mailchimp has integrations that can assist you with your goals.
Other than email, its marketing channels include landing pages, social posting, popup forms, postcards, and Google retargeting ads. Mailchimp also offers a marketing calendar, making it a powerful, one-stop-shop marketing platform.
Customer support
Mailchimp’s customer support, which includes email and live chat, is typically well-regarded by its users. It’s included in all paid plans, with the free version only coming with email support for 30 days — users are limited to guides and tutorials after that.
In terms of responsiveness though, Brevo is a lot quicker. Another downside of Mailchimp is that phone support and migration services are only available to Premium users.
Klaviyo’s free version allows 500 email sends every month, as well as 150 free SMS and MMS credits.
One advantage of Klaviyo’s free plan is its inclusion of some advanced features, such as email personalization, segmentation, and automated A/B testing.
In terms of the number of email sends and contacts allowed, Brevo is more generous. However, if accessing more features is your priority, Klaviyo makes for a great Brevo alternative.
Klaviyo paid plans
Klaviyo is pretty expensive when compared to most Brevo alternatives.
Apart from the free plan, it offers two plans — “Email” and “Email and SMS”, both starting at $20/month. Keep in mind that the prices increase sharply when you need to accommodate more contacts.
For instance, if you have 20,000 contacts, both plans cost $375/month (with 150 monthly SMS/MMS credits included for the Email and SMS plan).
While 20k Klaviyo contacts translate to 200,000 email sends, Brevo’s prices for 250k emails comparatively cost $239/month, making it a lot more viable for small businesses.
Klaviyo email marketing features
Klaviyo makes email building straightforward — thanks to its user-friendly drag-and-drop interface. You can upload your brand font and colors on the system to maintain consistent branding across your emails.
Klaviyo stands out as one of the best email automation tools among Brevo competitors, too. For starters, you can automate a particular email template each time you win a new subscriber. This gives new users a fair idea of where to start.
It also comes equipped with the ability to create complex automated flows and segmentation. Plus, Klaviyo AI enhances your marketing by helping you identify emerging trends and review sentiments, personalizing your campaigns and product feeds, and providing predictive analytics.
Channels used
Klaviyo supports the execution of marketing plans for several channels, including email, SMS messages, social advertising, reviews, signup forms, and popups.
This Brevo alternative allows users to unlock powerful growth marketing possibilities by means of its 350+ integrations.
Customer support
Klaviyo doesn’t have a great reputation for customer support. According to some users, it’s not as responsive and unsure about some technicalities themselves.
Also note that those on the free plan only have access to email support for 60 days. Even then they’re limited to Klaviyo’s articles, webinars, and forums. Nevertheless, email and chat support are available for paid users.
Although ActiveCampaign doesn’t have a free plan, it does offer a 14-day free trial. However, this trial is limited to 100 contacts and up to 100 email sends.
Some of the features you get access to include email marketing, marketing automation, and CRM. Restricted features include predictive sending, predictive content, autoresponder campaigns, SMS add-on, and custom form fields.
ActiveCampaign paid plans
ActiveCampaign’s pricing depends on the number of contacts you send emails to.
For instance, the Starter plan, which is the lowest-paid plan for ActiveCampaign, costs $15/month for up to 1,000 contacts, while 2,500 contacts on the same plan will cost $39/month.
For 1,000 contacts, Plus costs $49/month, which goes up to $95 for 2,500 contacts. Meanwhile, Pro starts at $79/month, while Enterprise starts at $145/month for 1,000 contacts.
Like other Brevo alternatives, the price increases as more contacts are added. For instance, Pro and Enterprise prices go up to $149 and $255 per month for 2,500 contacts.
You can send monthly emails up to 10X your contact limit for both Starter and Plus plans. With Pro and Enterprise plans, however, emails sends increase to 12X and 15X your contact limit, respectively.
Brevo’s pricing is significantly more affordable for small businesses, with its Business plan pricing starting at $69/month for unlimited contacts.
ActiveCampaign email marketing features
Where ActiveCampaign stands out from other Brevo alternatives is its robust automation capabilities.
The platform offers 850+ pre-built marketing automation recipes, which enable businesses to automate a wide range of marketing, transactional, and one-to-one email communications.
You can set up complex automation workflows with ActiveCampaign’s AI-powered Automation Builder. Aided by split and conditional actions, triggers, and split-testing, ActiveCampaign allows for advanced branching, dynamic routing, and conditional waits.
ActiveCampaign also stands out with its email templates. You can choose from 250+ expertly crafted templates and use the AI Brandkit and AI-suggested segments to personalize and optimize them.
It supports 900+ integrations, 100+ of which are native integrations. This is a significant advantage over Brevo, which offers 750+ integrations.
Channels used
Just like Brevo, ActiveCampaign provides a wide range of communication channels and marketing tools.
Other than email, the platform supports SMS (with SMS add-on available for higher-tier plans), forms, mobile apps, landing pages, Facebook Ads, and site messages.
While Brevo also offers Facebook Ads, web push notifications, and popups, its channel offerings are more limited compared to ActiveCampaign’s broader suite of options.
Customer support
For new customers, you can get in touch with ActiveCampaign’s sales team through a toll-free sales number.
Existing customers have support through email and live chat, help center, and on-demand videos and webinars. There’s also an ActiveCampaign community, forum, and blog.
Mailjet’s free plan allows users to send up to 200 emails per day, a total of 6,000 emails per month. Brevo counters this with a slightly higher sending limit of 300 emails per day.
This Brevo alternative includes advanced features such as APIs, SMTP Relay, and Webhooks. These tools are designed for developers to integrate additional email functionalities.
So, if you’re looking for access to more features, Mailjet is a fantastic alternative to Brevo.
Mailjet paid plans
Mailjet offers three paid plans in addition to its free plan.
The Essential plan, starting at $17/month for 15,000 emails, removes the daily sending limit. It includes features like Mailjet branding removal, similar to Brevo’s lowest-tier paid plan, and a form builder for lead capture.
However, Mailjet tops it up with additional features like 500 email previews and email address validations per month, as well as one sub-account for team collaboration. It includes a basic level of AI assistance with copy and subject line generation.
For all of Mailjet’s paid plans, you pay more as your email-sending limit increases. For instance, the Essential plan costs $17/month for 15,000 emails, while the Premium plan costs $27/month for the same number of emails, with the price increasing to $55/month for 50,000 emails.
Mailjet offers a Custom plan with tailored pricing, similar to Brevo’s Enterprise plan.
Mailjet email marketing features
Brevo and Mailjet go head-to-head when it comes to core email marketing features. Both offer drag-and-drop editors for crafting visually appealing emails, subscriber management tools for segmentation, and campaign analytics to track performance.
Mailjet offers A/B testing for Premium and Custom users to optimize subject lines and email content for better engagement.
However, where Mailjet excels is high-volume email delivery. You’ll have access to advanced features specifically designed to ensure email deliverability, including email address validations and dedicated IP for higher-tier plans. This is ideal for businesses frequently sending a large number of emails.
Channels used
Compared to other Brevo alternatives that offer multi-channel marketing capabilities as its core offering, Mailjet allows these functionalities through integrations with third-party platforms. Forms are, however, available for all users, while landing pages are accessible to Premium and Custom plan subscribers.
Customer support
For businesses looking to send high-volume emails (50,000+ emails/month), Mailjet offers priority support via chat and phone. Free and Essential plan users don’t get phone and chat support.
In fact, online customer support statistics on opens and clicks are the only available support options they get, with Free users having access for the first month only. Still, there’s a blog, Mailjet Resource Center, research reports, guides, and ebooks.
For Custom plan users, however, a wide range of support options is available, ranging from dedicated technical account managers to API experts, reputation monitoring, and comprehensive onboarding.
Unlike Brevo, Moosend doesn’t have a free plan. However, it offers a 30-day free trial that gives you unrestricted access to unlimited emails for up to 1,000 subscribers.
Moosend paid plans
Moosend is reasonably priced when compared to other Brevo alternatives.
The base plan, which is the Pro plan, starts at just $9/month for 500 subscribers and unlimited emails. Meanwhile, Brevo’s Starter plan is also billed at $9/month for the same number of subscribers, albeit with a 5k email limit.
However, the price increases as your subscriber list increases. The rate is $16/month for 1,000 subscribers, increasing to $5,840/month for 1,000,000 subscribers. Custom pricing options are available for the Moosend+ (which has Pro features plus preferred add-ons) and Enterprise plans.
Moosend provides unlimited monthly email sends, whereas Brevo’s pricing increases by email send volume. Additionally, Moosend offers Credit Bundles that provide a pay-as-you-go approach.
You can purchase credits in bulk, starting at $350 for 350,000 emails and unlimited subscribers, and use them to send emails whenever you need. This option gives access to the same email marketing features as the Pro plan but without a monthly commitment.
When compared to Brevo’s pricing, Moosend emerges as the winner because of its competitive pricing plans.
Moosend email marketing features
Just like Brevo, Moosend offers drag-and-drop features with pre-built templates for easy email campaign creation. Brevo might have a slight edge in user-friendliness because of its intuitive interface. However, Moosend offers a wider library of 110+ customizable templates compared to Brevo’s 40+ email templates.
Moosend offers a landing page builder for all of its plans, which Brevo only offers for the higher tier plans. This can be a deciding factor if you need a platform that combines signup form creation and landing page design.
Moosend’s segmentation feature has the advantage of dynamic content that allows you to create customized email sections based on individual subscriber profiles.
Additionally, its ecommerce AI supports building segments for targeted marketing campaigns with fitting product recommendations. Moosend’s AI Writer helps with brainstorming email ideas and subject lines using customer preferences, as well as checking your copy.
Channels used
Moosend focuses primarily on one key channel: email marketing. For this, it usesf subscription forms and landing pages. However, it does integrate with 100+ third-party tools, potentially extending its reach to other channels.
Customer support
Moosend offers a few customer support options depending on your plan. This includes a free knowledge base with helpful articles and tutorials. A marketing blog, webinars, and even the Moosend Academy are available.
For direct contact, Moosend also provides email and chat support, accessible to all users, including those on a free trial. However, if you need a more immediate response, the priority support feature with a dedicated account manager is offered on the highest tier plan.
Unlike Brevo, Drip doesn’t have a free plan. Instead, you can try Drip for free during a 14-day trial. During the trial, you’ll have access to all of the core features, but you’re limited to two email campaigns sent daily, and a total of 100 emails per account.
These limits apply to live email sends, not test emails. Your trial will end once you reach the 100-email sending limit, at which point you’ll be prompted to start your paid subscription.
Drip paid plans
Drip offers pricing based on list size and send volume, a strategy designed to accommodate businesses of varying sizes and subscriber lists.
From one to 2,500 subscribers, Drip costs $39/month and comes with unlimited email sends of up to 50 workflows, on-site campaigns, and email support. For lists ranging up to 5,000 subscribers, the cost is $89 per month.
Chat support is unlocked from the pricing tier ($99/month) with upwards of 5,001 subscribers. For up to 12,500 contacts, the price jumps to $169 per month. Drip offers free migration and personalized onboarding for subscribers exceeding 17,500.
All plans enable multi-channel marketing across email, social media, on-site popups, robust segmentation, automation, and analytics tools. Additionally, Drip provides pre-built playbooks (workflows), integrations, and smart A/B testing capabilities.
When compared to Brevo’s pricing, Drip emerges as the winner because of its slightly more competitive pricing plans.
Drip email marketing features
Because Drip is designed with ecommerce in mind, it excels in automation workflows, offering triggers based on specific events like abandoned carts, purchases, and website visits. This allows ecommerce businesses to create highly targeted and behavioral-based email sequences that drive conversions. Brevo’s workflows encompass a broader set of actions beyond ecommerce.
With 100+ integrations available, Drip integrates seamlessly with major ecommerce platforms like Shopify, WooCommerce, and BigCommerce to facilitate purchase tracking and cart recovery.
Brevo, on the other hand, has broader transactional email capabilities, including order confirmations and password resets, with SMTP relay and web API integration.
Drip specializes in ecommerce analytics and performance tracking, providing detailed reports on opens, clicks, unsubscribes, purchases, and revenue, which are essential for online business growth. In contrast, Brevo’s reports offer broader-based analytics.
Channels used
While email is a core component, Drip allows for automated multi-channel marketing campaigns and advanced segmentation across websites, mobile apps, and other channels based on ecommerce data and customer behavior. These include Facebook custom audiences for automatic social retargeting.
Customer support
Drip has a multi-channel support system, including in-platform support, web forms, extensive documentation, and direct email contact. Paying customers can email support from 9 AM to 5 PM on Monday to Friday, while those on the $99/month and above also enjoy live chat access over the same period.
Beyond the support form, Drip offers extensive resources through its blog, Help Center documentation, podcasts, and webinars, ensuring users have access to comprehensive guides and information they might need. If those resources don’t answer their questions, customers can email Drip directly.
MailerLite offers a free marketing plan accommodating up to 1,000 subscribers and 12k monthly emails. It includes features such as a drag-and-drop editor, email automation builder, 10 landing pages, comparative reporting, signup forms, and popups.
For transactional emails, there’s a free Starter plan that allows for 3,000 emails per month, with a $1 charge for every additional 1,000 emails. This plan includes one sending domain and three active templates.
MailerLite paid plans
MailerLite’s paid marketing plans start with the Growing Business plan at $10 per month for 500 contacts, three users, and unlimited monthly emails.
The Advanced plan, starting at $20 per month for 500 contacts, offers unlimited users and monthly emails. For enterprise needs, custom pricing is available.
The paid transactional plans include the Premium plan, which starts at $30 per month for 50k emails, 100 SMS, and 100 email verification credits. This plan also comes with two seats and 50 sending domains.
An Enterprise plan with custom pricing is available, and it comes with unlimited seats and sending domains.
MailerLite email marketing features
MailerLite’s email marketing features are designed to improve campaign effectiveness and personalization.
The AI-powered drag-and-drop editor allows for intuitive email creation, while dynamic email content enables personalized content blocks targeted to specific subscriber groups.
Advanced features include multivariate testing, an AI writing assistant, and sophisticated automation workflows with multiple triggers.
Users can auto-resend campaigns, utilize unlimited templates, and integrate with Facebook for enhanced audience targeting. A custom HTML editor in higher tiers provides flexibility for more technical users.
Channels used
MailerLite employs multiple channels for marketing, including customizable signup forms, landing pages, and popups to capture leads.
The platform supports Facebook custom audiences for social media integration and offers website-building capabilities, allowing users to create cohesive marketing ecosystems.
Customer support
Support levels vary by plan.
Free users receive 24/7 email and chat support for 30 days. Paid Marketing plans offer 24/7 email support (Growing Business) and 24/7 live chat and email support (Advanced and Enterprise). Enterprise clients get dedicated success managers.
For Transactional plans, email support is available for the free tier, while Premium and Enterprise users enjoy live chat and priority email support.
All users can access the MailerLite Academy, knowledge base, blog, video tutorials, and live learning sessions.
ConvertKit offers a free plan, called the Newsletter plan, for up to 10,000 subscribers. This plan includes one basic visual automation and one email sequence and supports a single user.
Notably, there are no sending limits on any ConvertKit plans, allowing for unlimited email broadcasts. The unlimited email sends plus 10k subscriber limit makes ConvertKit’s free plan one of the best among Brevo competitors.
ConvertKit paid plans
The Creator plan starts at $15/month for 300 subscribers, offering unlimited visual automations, email sequences, and two users.
The Pro plan, starting at $29/month for 300 subscribers, provides the same unlimited features but with support for unlimited users. Both paid plans offer 14-day free trials.
Brevo charges are largely based on sends, with 10k emails limited to 1,500 contacts, costing $17 on Starter and $35 on Business. This makes Brevo the better choice, especially since ConvertKit charges $29 for 1,000 subscribers on the Creator plan and $59 on Pro.
It also provides unlimited contacts from 20k emails every month. Therefore, if you have a large number of contacts but low monthly sending volume, Brevo is a good fit. But if you have a smaller number of contacts but high sending needs, ConvertKit is the better fit.
ConvertKit email marketing features
ConvertKit provides a comprehensive suite of tools to help creators work smarter with email, automation, and monetization features.
All plans include unlimited landing pages, opt-in forms, email broadcasts, A/B split testing, and list growth reporting.
Users can resend unopened campaigns, trigger email sequences, organize subscribers, and create customer journeys using the Visual Automations tool.
Paid plans add RSS campaigns, polls, and the Recommendations feature, which facilitates partnerships with other creators in your niche.
Channels used
Some of the marketing channels ConvertKit offers include customizable landing pages, signup forms, and link pages.
The Brevo alternative supports 100+ integrations with platforms like Shopify and Patreon for enhanced conversion and sales insights. Facebook custom audiences are available exclusively on the Pro plan.
Customer support
All plans include 24/7 support, with Pro users receiving priority assistance. Users with over 65,000 subscribers on paid plans get access to a Creator Growth Manager. Free migration from other platforms is available for paid plans.
Additional resources include a Creator Community, knowledge base, blog, YouTube playlist, podcasts, workshops, and ConvertKit-approved experts (for a fee).
When it comes to free plans, there are far more compelling Brevo competitors than Campaign Monitor. This Brevo alternative lets you create an account and send a campaign to only five subscribers for free.
Campaign Monitor paid plans
For 500 subscribers, Campaign Monitor offers three tiers. The Lite plan starts at $12 per month and allows for 2,500 emails per month.
The Essentials plan, priced at $29 per month, offers unlimited emails, while the Premier plan costs $159 per month and also includes unlimited emails.
For the same 500 contacts, Brevo is much more affordable, with its Starter plan giving more emails (5k/month) for only $9. Even its business plan costs $18, which is a much better deal than $159, even though it’s limited to 5k emails.
Alternatively, users can opt for the Pay per Campaign option, which costs $5 per campaign plus 1¢ per recipient. Campaign Monitor offers a 15% discount for nonprofits.
Campaign Monitor email marketing features
Campaign Monitor provides a range of email marketing features, including over 100 customizable templates, the ability to import custom-coded HTML templates, A/B testing, and worldview reporting.
The platform features a visual journey designer for automating customer journeys, an AI writer, and prebuilt journeys.
Essentials and Premier plans include advanced features like a countdown timer, time zone sending, and Marigold Liveclicker Express, which delivers hyper-personalized, real-time content updates at the moment an email is opened.
Premier users benefit from send time optimization.
Channels used
Beyond email, Campaign Monitor integrates SMS (USA only), events, signup forms, landing pages, and social media. With over 250 integrations, it offers versatility comparable to other Brevo alternatives.
Customer support
All plans include email support, with priority support for higher tiers and deliverability assistance.
Additional resources include a Help Center, training videos, webinars, an Email Academy, a blog, and a comprehensive knowledge base.
MailPoet’s Starter plan, a noteworthy option among Brevo alternatives, is free for up to 500 subscribers and 5,000 emails per month.
It includes unlimited seats, basic marketing automation, subscription forms, and summarized email engagement statistics.
MailPoet paid plans
MailPoet’s paid plans for 500 subscribers start with the Basic plan at $11 per month. This plan allows 5k emails per month with no daily limit.
The Pro plan is $13 per month and includes 7,500 emails per month, with no daily limit. The Agency plan, priced at $33 per month, includes all pro features plus the ability to use MailPoet on up to 50 websites.
The Creator plan, priced at $11, has all the features included in the Pro plan and allows you to manage your own email sending.
MailPoet email marketing features
As one of the Brevo competitors tailored for WordPress, MailPoet integrates seamlessly with WordPress-powered websites. Users can add content and images directly from their media library within the WordPress dashboard.
The platform offers 70+ pre-built customizable email templates, automated emails, and a WooCommerce email customizer. It includes email-sending infrastructure plus SMTP for WordPress, eliminating the need for an extra plugin.
Notably, MailPoet’s Last Post Notifications feature automatically alerts subscribers to new WordPress posts, ensuring timely updates.
Channels used
MailPoet focuses on WordPress integration, offering pre-built and custom signup forms, as well as popup forms, all designed to work within the WordPress ecosystem.
Customer support
Priority email support is available for paid plans. Additional resources include WordPress forums, a comprehensive knowledge base, and a blog.
Sendlane offers a 60-day free trial, allowing users to test its capabilities as one of the Brevo alternatives. The trial is limited to 100 contacts and 500 email sends, with SMS features reserved for paid accounts.
Sendlane paid plans
Unlike many Brevo competitors, Sendlane’s pricing is based on email volume rather than contact count.
Plans start at $600 for 500k emails without SMS or $625 for 500k emails with 2,500 SMS credits.
In comparison, Brevo’s Business plan offers 500,000 emails/month for $399, and charges $21.8 for 2,000 text messages in the US.
Sendlane’s higher entry point makes it more suitable for businesses with larger email volumes, while Brevo’s lower-tier options cater to those starting with smaller lists. But even for larger sending needs, Brevo still emerges as more affordable.
Sendlane email marketing features
Sendlane’s robust email marketing features include multi-channel automations with 50+ pre-built email and SMS funnels.
Its multivariable segmentation leverages over 100 real-time data points for targeted marketing. One-click integrations with popular apps like Shopify, BigCommerce, and WooCommerce streamline ecommerce operations.
Additional features include multivariate testing and real-time analytics. These provide valuable insights, positioning Sendlane as a robust Brevo alternative for high-volume senders.
Channels used
There’s support for multiple marketing channels, including SMS, reviews, and forms.
Customer support
Sendlane offers 24/7 live chat and email support across three tiers: Professional, Enterprise, and Enterprise Plus. Higher tiers include white-glove onboarding, dedicated Slack channels, and regular program reviews.
Additional resources like a blog, events, webinars, and an ecommerce academy help users maximize the platform’s potential as they transition from Brevo or other email marketing tools.
Brevo alternatives: An overview
Here’s a quick overview of the best Brevo alternatives:
For more information, use our email pricing calculator below to quickly compare costs and features with those of other top platforms. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them.
Quickly and easily compare the top Brevo alternatives so you can find the best platform for your ecommerce store needs.
Quick email provider pricing comparison
Quickly and easily compare the top email marketing providers so you can find the best platform for your ecommerce store needs.
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Why you should consider alternatives to Brevo (Sendinblue)
While Brevo has gained a large user base, some business owners have expressed concerns about its limitations, leading them to look for alternative solutions:
Brevo cons
Limited reporting features: Brevo’s reporting features are significantly restricted, especially for users on Free and Starter plans, and even compared to Brevo alternatives. Advanced reporting tools such as geography and device reporting, heat map Reporting, and advanced open-and-click stats are only available on Business and Enterprise plans.
Unsatisfactory customer support: Some users have noted that Brevo’s customer support team may benefit from additional training and resources. At times, users have found it challenging to get the precise information or assistance they need, which can lead to occasional delays in problem-solving and potentially impact the user experience.
Restrictive features: Some clients have identified a number of features on Brevo’s free and lower-tier paid plans as overly restrictive. These limitations can make it hard for users to build and execute campaigns effectively, ultimately forcing them to upgrade to more expensive plans or look for alternative solutions.
Limited automation capabilities: Brevo’s automation features are relatively basic, allowing users to set up only simple workflows. While this is appealing to some users, it can be a serious drawback for businesses that require more complex automation or the ability to send emails to multiple segments simultaneously.
Deliverability issues: Concerns with Brevo’s email deliverability rates have been reported by users who’ve noted that some emails end up in spam folders or that they aren’t delivered at all. This can damage customer relationships and have a big impact on those businesses’ email marketing campaigns.
Brevo pros
All-in-one platform: One of the main advantages of Brevo is its comprehensive suite of marketing tools. The platform offers email marketing, SMS marketing, chat, CRM, and more, providing a centralized solution for managing different aspects of your marketing efforts.
User-friendly interface: With its intuitive interface, Brevo enables easy navigation and campaign creation. Small teams and businesses with limited technical expertise will find this feature particularly beneficial, as it requires minimal training to get started.
Budget-friendly options: Small businesses and startups can benefit from Brevo’s competitive pricing plans. These include a free tier for users with limited needs, making it possible to implement email marketing and automation features without breaking the bank.
Extensive integrations: Brevo supports 150+ integrations with popular tools and platforms, allowing for seamless connection with your existing tech stack. Additionally, Brevo provides API integration options in coding languages like PHP, Python, Node.js, and C#, enabling direct integration with your website.
Multi-channel marketing: In addition to email marketing capabilities, Brevo offers SMS marketing, social media integration (like WhatsApp), and web and mobile push notifications. This allows businesses to reach its customers through various touchpoints, increasing the likelihood of engagement and conversion.
Summary
In this Brevo alternatives guide, we’ve looked into 15 top-tier email marketing platforms. Each offer unique features and pricing structures to suit diverse business needs.
From user-friendly options like MailerLite and ConvertKit for small businesses to robust solutions like Omnisend for ecommerce, the market provides a wealth of choices.
Key differentiators among these Brevo alternatives include automation capabilities, ecommerce integrations, pricing models, and customer support levels.
By comparing these alternatives to Brevo, you can find the ideal email marketing tool to elevate your digital communication strategies and drive growth.
Grow your email marketing ROI with Omnisend’s suite of powerful tools.
Richard is a Content Marketing Manager at Omnisend. An avid writer, he's said to have been born holding a pencil. Fascinated by all things handmade, if he's not reading or writing he can often be found practicing leathercraft.
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