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AUDIENCE SYNC FOR ADS

Reach your contacts in
Facebook and Google
without the cookie

Omnisend’s built-in audience sync enables you to dynamically sync contact segments into Facebook and Google for more effective ad targeting.
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14-day free trial. No credit card required.

Get ready for cookie-less advertising

Audience Sync allows you to retarget your contacts on Facebook & Google using their email addresses, not cookies. That means you will be able to continue segmenting and targeting different types of audiences even after Google will stop supporting cookies by the end of 2022.
  • No CSVs required

    Sync your Omnisend segments to your ad accounts in a few clicks and forget about the manual work with CSVs.

  • Laser-targeted segments

    Use Omnisend's segmentation to leverage your customer data and retarget or build lookalikes of very specific, data-driven audiences.

  • Up-to-date audiences

    Unlike other solutions with hourly data syncs, Omnisend syncs your contacts to Facebook every 5-15 minutes keeping your audiences timely and relevant.

Deliver seamless, omnichannel messaging

Combine Omnisend’s email, SMS and web push notification channels with our audience sync for Facebook and Google to build real omnichannel marketing campaigns. Improve your reach, increase message frequency and drive up to 4x higher conversion rates.
  • Facebook Custom Audiences

    Your Omnisend segments are dynamically synced to your Facebook ads account as custom audiences. You can target them in Facebook and Instagram.

  • Google Customer Match

    Your Omnisend segments are dynamically synced to your Google ads account and can be used as Customer Match audiences. You can target them in Google Search, Display, Gmail and Youtube.

Improve your ads targeting

  • Build smarter lookalikes

    Put your customer data to work and sync it to Facebook or Google in order to build lookalikes and find more valuable customers.

  • Retarget your contacts

    Increase your reach and the chances to convert by retargeting your less-active customers or new top-of-funnel contacts.

  • Decrease your CAC

    Optimize your acquisition costs by excluding customer segments, which capture and sync new contacts as soon as they convert.

Leverage our powerful segmentation

Go beyond the ‘all customers’ audience and target precise contacts using our flexible, ecommerce-focused segmentation. Segment based on shopping history, customer lifecycle stages and more behavioral variables to build valuable, highly-converting segments and reach them across owned or paid channels.
Use Omnisend for smarter targeting on Facebook and Google