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Live

Behavioral segmentation masterclass: The fastest way to smarter campaigns

50 min
Segmentation

About the session

Most email campaigns underperform because the segments behind them are too basic or outdated. In this masterclass, we’ll show you how to build strategic, behavior-driven segments that will move the needle. You’ll learn how to spot intent signals, reactivate cold audiences, and tailor content to different engagement levels — all using segments you can set up in minutes. Whether you’re rethinking your strategy or need ready-to-use tactics for your next campaign, this is the fastest way to level up.

You will learn:
  • Which customer behaviors matter most — and how to act on them
  • Which core segments drive better engagement and revenue
  • How to spot and fix segmentation gaps holding your business back
Speakers
Laurel
Senior Account Expert

She works with fast-growing brands to turn one-time buyers into loyal customers. If you’re stuck on retention, Laurel knows exactly which messages to send, and when to send them.

Registration

You’ll get:

Recording

Live access


What’s coming up

Stay tuned for more future knowledge

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