Live

Stop before you send: Campaign mistakes you can’t afford

45 min

Deliverability

About the session

Don’t let common mistakes tank your holiday sales, especially with Mother’s Day and Labor Day coming up fast. In this session, we’ll show you how to fine-tune your audience segments, improve deliverability, and fix sneaky technical issues before they cost you conversions. We’re walking you through the exact prep process, with real examples and practical tips you can use immediately.

You will learn:

How to avoid common mistakes that can derail your holiday campaigns.
How to let customers opt out of holiday emails — without losing them for good.
The exact prep steps top brands follow before every major holiday.

Speakers

Desislava

CX Deliverability Team Lead

She helped save thousands of emails from ending up in the spam folder — making sure messages land exactly where they should.

Registration

You’ll get:

Recording

Live access

What’s coming up

Upcoming

Smarter segmentation: How to keep BFCM shoppers engaged by doing less

After the BFCM rush, the smartest brands don’t send more — they send better. In this session with Anna Rose Elkins from BAD Marketing, we’ll show you how to keep your new customers engaged through strategic segmentation. You’ll learn how to find your “Goldilocks zone” of engagement, use data to do less but convert more, and plan retention campaigns that actually work.

2025-11-04 15:00:00Z

Upcoming

Beyond the send: How to monitor and optimize your BFCM campaigns

Running campaigns is only half the battle — optimizing them is where the wins happen. Join us to learn how to break down your BFCM reports in Omnisend, avoid the mistakes most brands make, and turn numbers into revenue-driving decisions.

2025-11-05 15:00:00Z

Upcoming

Inbox or spam? How to monitor and protect your deliverability during BFCM

BFCM is noisy — but your emails don’t have to get lost in it. Join Boris, Senior Deliverability & Compliance Manager at Omnisend, and Ashley, Senior Deliverability Engineer at Sinch Mailgun, as they reveal the red flags most brands miss, how to read deliverability reports the right way, and how to adjust before inboxes shut you out this BFCM.

2025-11-11 15:00:00Z

Upcoming

Live giveaway

Don’t stop at BFCM: How to win the gifting season with smarter campaigns

BFCM is only the start of Q4. The real challenge is staying relevant through Christmas, Boxing Day, and the entire gifting season. This webinar gives you the toolkit to optimize deliverability, design, and messaging so your holiday campaigns drive consistent revenue.

2025-11-13 15:00:00Z

Upcoming

Campaign chaos? How Omnisend AI can fix your BFCM fast

The week before BFCM, and we’re not giving up — it’s the time to lock in. In this session, you’ll learn how Omnisend AI can help you finish your campaigns, optimize your targeting, and get ready to drive sales when it matters most.

2025-11-18 15:00:00Z

Upcoming

From one-time to lifetime: BFCM post-purchase flows that drive retention

BFCM brings in a wave of new customers, but most won’t return unless you make the first move. In this session, we’ll show you how to use post-purchase flows and segmentation strategies to turn one-time shoppers into repeat buyers who stick around.

2025-11-20 15:00:00Z

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