Features
Email Builder

Yes, you can build a great email

Start free See pricing

Full access. Trusted by 150K+ brands.

Quick sign up | No credit card required

It’s so fast with AI

Start from a template, drag in saved blocks, or let Omnisend AI help write the content. Either way, you’ll have a ready-to-send email fast.

Your store, inside your email

Add products, discounts, or new arrivals directly from your store. Everything stays synced, so you never waste time updating content manually.

Personal and automated

Use names, product picks, and order details from your customer data. With dynamic blocks and smart recommendations, your emails always stay relevant.

NO-CODE BUILDER

Built, not coded

Prebuilt templates

Start faster with ready-to-use templates for promos, newsletters, or launches. Customize them to look like your brand.

Drag-and-drop editor

Design emails visually. Just drag in text, images, buttons, or products and arrange them how you like, without ever touching the code.

Saved layouts and items

Save full layouts or blocks you use often — like headers, footers, or product grids — and drop them in anytime to stay consistent.

50%

email campaigns
open rates

1:300

ROI using omnichannel
marketing

5%+

click-through
rate

+$100K

growth in monthly
revenue

Product tour

See how it works

ECOMMERCE-BUILT

Put your store in the inbox

Product listing block

Show product with images, prices, and links pulled straight from your store. Just drag the block in and pick what to feature.

Store sync

Connect your store to sync product and customer data automatically, so your emails always match what’s in stock or on sale.

Discount code block

Add unique, store-linked discount codes right into your emails. Run promos or personalized offers without the extra setup

2,000+

new leads from a single competition campaign

“Omnisend’s drag-and-drop builder made launching emails effortless. We can go from idea to execution in no time.”

Harry Kelly

Ecommerce Manager at CA Design

Read their success story

PERSONALIZATION

Make every email feel personal

Personalization tags

Add fields like a first name, location, or custom property anywhere in your email. These tags automatically pull the right details for each contact at send time. Great for making every message feel like it was written just for them.

Conditional logic

Choose which blocks of content appear for which people. You can adjust product offers, messages, or even visuals based on tags, purchase history, or where someone signed up. Instead of duplicating emails for every audience, one version adapts itself for everyone.

Dynamic order/cart data

Bring live order and cart details straight into your emails. Show products left behind, order summaries, or shipping updates without setting anything up manually. Every detail updates automatically, so your follow-ups are always timely and relevant.

Trusted by 150K+ brands. Try Omnisend and see why they stay.

Start free See pricing

Full access. No credit card required.

OMNISEND AI

Let AI help you sell more

Product recommender block

Show products that make sense for each shopper, like recently viewed items, frequently bought products, or current bestsellers. Recommendations update automatically based on customer behavior, so the content always feels hand-picked without you lifting a finger.

AI writer

Skip the blank screen. AI writer can draft subject lines, preheaders, or even full email copy in your brand’s tone. It’s a quick way to get past writer’s block, test new ideas, or simply move faster when you’re short on time.

Smart content

Combine AI with live customer data to deliver content that adapts to each person. From recommended products to tailored messages, the system fills in the details automatically. You get personalization at scale without building a new setup every time.

REPORTING

See how your emails are doing

Email performance reports

Track opens, clicks, sales, and unsubscribes for every campaign. Compare results side by side to see what’s working and what isn’t.

Automation flow stats

Measure how each step of your automation performs, from trigger to conversion. Spot where people drop off and make adjustments to keep them moving.

Conversion tracking

See exactly which emails drive sales, not just traffic. Revenue attribution makes it clear which campaigns are worth repeating.

Click maps

Visualize where people click inside your emails. Use the patterns to adjust layout, improve calls-to-action, and place products where they get attention.

FEATURES

Everything your forms need

Drag-and-drop, no-code editor

Product content blocks

Pre-built templates

Custom fonts and Google Fonts

Mobile-responsive

Dynamic content blocks

Time delay and inactivity triggers

Discount code blocks

A/B testing support

Live preview and device testing

Brand asset library

Image editor

AMP support for dynamic content

Built-in accessibility checks

Make an average $68* for every $1 you spend.

Start free See pricing

Full access. Trusted by 150K+ brands.

Learn more about campaigns

We’ll help you get
started

BLOG

Email marketing 101: A beginner’s guide

Knowledge base

Creating and Saving Custom Design Templates

Knowledge base

Omnisend Email Builder

FAQ

What is an email builder?

An email builder is a tool that lets you design and create marketing emails without needing to code. It typically includes pre-made layouts, text and image blocks, and customization options so you can build professional, branded emails quickly and easily — even if you’re not a designer or developer.

What is a drag-and-drop email builder?

A drag-and-drop email builder allows you to create emails by simply dragging content blocks — like text, images, buttons, or products — into your layout. It’s intuitive, visual, and requires no coding, making it easy for anyone to design high-converting emails that look great on both desktop and mobile devices.

How can I get free email templates?

Omnisend offers a library of free, professionally designed email templates built specifically for ecommerce. You can access them directly in the email builder, customize them to match your brand, and reuse them across campaigns. No extra downloads or design skills required—just pick a template and start editing.

Are the custom email templates responsive?

Yes, all custom email templates in Omnisend are fully responsive by default. They automatically adjust to fit any screen size — desktop, tablet, or mobile — so your emails always look polished and are easy to read, no matter how or where your audience opens them.

Do I need to know how to code to use the email editor?

Not at all. Omnisend’s email editor is built for marketers of all skill levels. You can design beautiful, functional emails using drag-and-drop blocks. But if you do want more control, you can also add custom HTML — so it's flexible for both beginners and advanced users.

Start free
today

Built on feedback of 150,000+ brands. Try Omnisend and see why they stay.

Get plan recommendation

Not sure which plan fits you best?

In 15 minutes, you’ll get expert help and a plan tailored to your business. No pressure — just helpful advice.

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Yes, you can build a great email

Built, not coded

Prebuilt templates

Drag-and-drop editor

Saved layouts and items

See how it works

Put your store in the inbox

Make every email feel personal

Let AI help you sell more

See how your emails are doing

Everything your forms need

We’ll help you get started

FAQ

What is an email builder?

What is a drag-and-drop email builder?

How can I get free email templates?

Are the custom email templates responsive?

Do I need to know how to code to use the email editor?

We’ll help you get
started