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Marketing automation for personalized customer experiences

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Your customers expect a personal message, so use our powerful automation to be relevant. Make use of smart triggers and automate your communication based on your customer's journey. Omnisend offers pre-built automation workflows that are based on ecommerce best practices taken from our customers of all sizes. Reach your customers with the right message at just the right moment and generate more sales.

Give a warm welcome

The way you start building a relationship with your customers is very important. That’s why welcoming them after they subscribe to your newsletter can be a good start to a great relationship. You can also set up different welcome workflows to your subscribers based on the signup form they used to subscribe. Set up your Welcome automation workflow and make use of this opportunity to speed up the conversion from a subscriber to buyer. Add some incentives like free shipping or a discount and enjoy a first purchase sooner than you ever expected.

Win back your indecisive customer

Win back your indecisive customer

It's no surprise for any merchant that customers can be very indecisive, and cart abandonment is one of the main issues for ecommerce business. Use our Cart Recovery automation workflow and make sure that no one is left behind. We not only catch the regular abandoned carts but also use the cookies in the customer’s browser as an additional source for cart abandonment information. This helps to identify many more indecisive customers—even if they haven't reached checkout.

Win back your indecisive customer

Engage after a purchase is done

There are few very important moments after your customers make a purchase so don't forget to make use of them. Set up beautiful and personalized Order Confirmation emails that provide a seamless shopping experience for your customers, or follow up after some time to collect feedback or suggest relevant educational material.

Engage after a purchase is done
Nurture your relationship

Nurture your relationship

Don't leave your customers alone after they made their first order, as it's just the beginning of your lasting relationship. Remind them about your brand by staying connected with Customer Reactivation emails or sending a nice surprise on their birthdays.

Nurture your relationship

Only to those who haven’t made a purchase

Merchants always struggle with deciding how many emails they should include in their automation workflows—it's always a dilemma of being respectful to your customers and getting much better results. No compromises are needed with our Smart Send Solution which ensures that automated emails are sent only to those who haven't made a purchase yet. For example, before sending another Cart Recovery email in your workflow sequence, we always check whether the customer has already made an order. This way, you can add as many emails to your workflow as you want and be sure that no irrelevant messages will be sent to customers who’ve already made a purchase.

Connect your favorite platform

Connect your store—whether it’s on Shopify, BigCommerce, Tictail, or many other platforms—with Omnisend and use our flexible automation to send out emails to your subscribers at just the right time.

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