Main meniu
Main meniu

7 Constant Contact alternatives to boost ecommerce revenue

Constant Contact is one of the most successful email marketing platforms. Its history as a forward-thinking software company dates back to 1995 and has unquestionably played a huge role in advancing digital marketing capabilities for the last 25 years.

Over the past decade, however, the digital space has developed drastically. During this time, Constant Contact’s pricing and features have fallen behind.

Merchants looking for engaging email templates or improvements with list management are turning to Constant Contact alternatives and competitors that have brought innovative features to the table, and many are more relevant to today’s ecommerce landscape.

Features comparison

Best for
Start price
Newbies, Traditional SMEs
Easy drag-and-drop, visual email editor, Basic email automation
Email, Google Ads, Facebook Ads, Instagram Ads
From $20/month
Omnichannel, Powerful automation, Split automation
Email, SMS, Push Notifications, Google Ads, Facebook Ads
From $16/month
Newbies / Intermediate
Native integration with HubSpot CRM
From $50/month with Marketing Hub Starter
Drag-and-drop interface, Excellent CRM sales options, Lead scoring
Email, SMS, Facebook Ads, Site Messages, Live Chat
From $9/month
Webinar Marketing
Webinar-specific forms & invites, Advanced workflow builder, Basic ecommerce tools
Email, Facebook, Ads
From $15/month
Easily customizable templates, Easy to organize subscriber lists
From $29/month
Easy to use visual email, Forms builder
Email, Google and Facebook Ads, Postcards
From $9.99/month
Multichannel marketing automation A/B testing capabilities, Email heat maps
Email, SMS, Chat, Facebook ads
From $25/month

1. Omnisend


Omnisend serves as both a constant contact alternative and an exceptional email marketing platform. With a variety of paid plans that offer superior email templates, signup forms, and list management features, Omnisend offers plenty to marketers looking for alternatives to constant contact.

Omnisend pushes the boundaries of email marketing and provides a host of features specifically designed to support your entire ecommerce operations. While everything anchors on email – which, by the way, they do incredibly well – the tool goes beyond that, allowing you to engage in marketing automation across a variety of channels.


  • Free. You’ll be able to explore all of Omnisend’s features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost.
  • Standard: Starting at $16 per month, you get everything in Free, unlimited web push notifications, a customer success manager and 24/7 support.
  • Pro: From $59 per month, you can send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. You’ll also get free SMS credits equal to the price of your plan.

What we like about it

  • Omnichannel integration: Apart from email and SMS, you’ll be able to use push notifications. It also integrates well with Facebook Custom Audiences and Google Customer Match.
  • Advanced automation workflows: Omnisend has pre-built automation workflows explicitly designed for ecommerce businesses.
  • Cutting-edge email capture forms: Dynamic forms help boost subscription rates, and the ability to add fields enables you to gather more data.
  • Smart targeting and segmentation: Omnisend helps you create detailed customer profiles so you can always send out remarkably personalized messages.
  • Intuitive content editor: There are plenty of customizable templates to choose from, and the drag-and-drop interface is so easy to use. Plus, you can effortlessly add interactive elements like the Gift Box or Scratch Card to boost your click-through rates.

2. HubSpot Email Marketing

Another popular Constant Contact alternative, HubSpot is an adaptable marketing platform. HubSpot, makers of inbound marketing, sales, customer service, and CRM software, recently launched a powerful email marketing product.

Not only is it an easy-to-use email marketing platform, but it also boasts impressive deliverability, and of course, native integration with all other HubSpot products (as well as hundreds of other popular marketing tools).

In addition, the marketing platform’s tool gives you the ability to A/B test different content and template designs, in addition to engaging in powerful segmentation and personalization. Basic reporting comes with the free version, and paid versions have even more robust behavioral analytics.


  • Free plan: includes up to 2,000 contacts. 25 static list segmentations, and five “smart lists”
  • Starter plan: starts at $40/month
  • Professional plan: starts at $800/month
  • Enterprise plan: starts at $3,200/month

What we like about it

  • Ease of use: One of the best parts of HubSpot’s email tool is its ease of use. The tool features a handy drag and drop visual editor, well-designed templates to get you up and running immediately as well as easy-to-customize features.
  • Free CRM integration: The other thing we like most about this email tool is that it comes natively integrated withHubSpot’s free-forever CRM (unlimited contacts). This allows you to store all of your contact information in one place, from email campaigns to sales outreach and customer support.
  • A/B testing capabilities: The tool gives you the ability to A/B test different content and template designs, in addition to engaging in powerful segmentation and personalization.

3. ActiveCampaign


ActiveCampaign is a great Constant Contact alternative for email marketers focused on CRM. It offers a variety of automation options to help you keep your sales processes running smoothly, with minimal effort.

ActiveCampaign also has advanced marketing automation features that are thoroughly customizable using a remarkably intuitive interface. Additionally, as another viable Constant Contact alternative, it manages to integrate seamlessly with a variety of communication channels.


The cost to use ActiveCampaign heavily depends on how many subscribers you have. Its minimum pricing for small businesses with up to 500 contacts are as follows:

  • Lite: At $9 per month, you’ll have access to its basic email marketing and marketing automation features.
  • Plus: At $49 per month, you get a host of other features including sales automation and deep data integration. You’ll also be able to integrate SMS and Facebook Custom Audience integration.
  • Professional: At $129 per month, you get access to a machine learning platform that helps determine which leads are most likely to convert.
  • Enterprise: At $229 per month, you get a dedicated account rep, in-depth onboarding, and free design services.

What we like about it

  • Custom workflows: Automation workflows are customizable in great detail using a simple drag-and-drop interface.
  • CRM sales automation: You can set triggers to notify your sales team and create new tasks like reaching out to an interested customer. You can also set workflows to nurture leads automatically.
  • Detailed segmentation: Wide variety of segmentation options available, allowing for more personalized communication.
  • Lead scoring: Tells you how each contact has interacted with your business and how likely they are to make a purchase.
  • Channel integration: Apart from email, it allows you to combine SMS, Facebook Custom Audiences, and in-site messaging.

4. GetResponse

GetResponse has everything you’d expect from Constant Contact alternative, serving as an advanced email marketing tool. It has a host of attractive templates for emails, email capture forms, and landing pages. But, where it excels is in its scalable workflows that are fully customizable using its drag-and-drop builder.GetResponse also provides webinarmarketing solutions.


GetResponse’s pricing depends heavily on the number of subscribers you have. Here are their four available plans:

  • Email: Starting at $12.30 per month, this plan grants you access to its basic email marketing and marketing automation features.
  • Pro: From $40.18 per month, you get more advanced email marketing and marketing automation features. Plus, you get access to its webinar solutions for up to 100 attendees.
  • Max: Starting at $135.30 per month, the Max plan allows up to 500 attendees for your webinars. Plus, you get custom DKIM and campaign consulting.
  • Enterprise: From $839 per month, you get an account manager as well as dedicated infrastructure.

What we like about it

  • Webinar marketing solutions: Has everything you need to set up webinar registration forms, invites, and reminders.
  • Advanced marketing automation: Using the drag-and-drop workflow builder, you can easily set up campaigns with even the most complex conditions.
  • CRM support: Keep tabs on every subscriber. You’ll see where they are on their customer journey, how much they’ve spent, and their lead score.
  • Multinational campaignmanagement: Supports over 15 languages and delivers your messages on time, in every time zone.
  • Ecommerce tools: Apart from abandoned cart reminders, you get built-in product recommendations and detailed segmentation data.

5. ConvertKit

While ConvertKit was explicitly made with the blogger and content creator in mind, it has all the basics to act as a Constant Contact alternative that can support an ecommerce operation. As an email service provider, it has customizable signup forms and allows for unlimited email send-outs. It also has a visual builder for automations. Additionally, it supports direct integration with over 70 apps and even more through its API.


ConvertKit’s pricing is remarkably straightforward as it offers all the same features across all its users. The price varies based on subscriber count.

The following prices are applicable when paid annually:

  • Up to 1,000 subscribers: $24 per month
  • 1,000 to 3,000 subscribers: $41 per month
  • 3,000 to 5,000 subscribers: $64 per month
  • Over 5,000 subscribers: Starts at $83 per month

What we like about it

  • Visual automation builder: Intuitive platform to automatically send the right content to the right people at the right time.
  • Custom email capture forms: Plenty of well-designed templates that are easy to customize as well as embed onto your website.
  • Simple subscriber organization: Uses tags and segments to organize subscribers to send tailored messages.
  • Over 70 direct integrations: Works well with a variety of ecommerce apps including WooCommerce, Stripe, Shoelace, and Recart.
  • Active Slack community: It’s easy to get support as well as encouragement from like-minded people using the same app.

6. Mailchimp

Mailchimp is generally touted as the gateway app for email marketing. It’s reasonably straightforward and easy to use. As far as features go, it has all the basics you need to launch an email campaign and create Google and social media ads.

As a Constant Contact alternative, Mailchimp also has basic automation options. Additionally, it has features that help you segment your audience, some good email templates, and test a variety of messages.


Mailchimp’s pricing is a tad bit convoluted because it has a base fee for the standard plan and paid plans with additional fees based on the number of subscribers.

  • Free: Limited features with a maximum of 2,000 subscribers.
  • Grow: Starts at $10 per month. Totals $30/month for a maximum of 2,000 subscribers.
  • Pro: Starts at $199 per month. Totals $229/month for a maximum of 2,000 subscribers.

It also has a Pay-per-Use option that allows you to pre-pay at least $150 in exchange for 5,000 email credits. The more email credits you buy, the lower the price per email.

What we like about it

  • Email capture forms: A variety of templates that are easy to customize and embed onto your website.
  • Visual email builder: A host of well-made templates that make it easy to compose and design your emails.
  • Ad creation: Use it to create ads on Google, Facebook, and Instagram.
  • Simple automation: It has the basics you need to create simple automation workflows for drip campaigns on email.
  • Segmentation and reporting: It has relatively advanced segmentation features so you can send more targeted messages to your subscribers. Plus, its reports are easily digestible.

The best choice among all these great Constant Contact alternatives would really depend on what you’re looking for in a tool today, and what you’d likely need tomorrow. Each of these Constant Contact competitors offers different benefits and challenges.

While you can always start with the basics now and drop it for a better tool as the need arises, it’s sometimes cheaper to start with the more powerful option right away. We also have a deepConstant Contact vs Mailchimp comparison.

7. Sendinblue

Sendinblue was previously considered one of the most basic email marketing platforms. But, it has quickly evolved into one of the most worthy Constant Contact alternatives. Not only does it now have a few more channels to work with (email, SMS, and chat), but it also has several advanced features that help you target, segment, and convert more efficiently.

Additionally, it has advanced tracking and reporting features to help you continuously improve your campaign’s performance. All in all, not bad as a Constant Contact competitor.


Sendinblue has several pricing plans that give you access to more features and higher email limits as you pay more. Annual pricing for available packages are as follows:

  • Free: You can access all of its basic features at no cost for as long as you don’t exceed 300 emails per day.
  • Lite: At $22.50 per month, you can send as many emails as you want per day but are capped at 40,000 emails per month.
  • Essential: At $35.10 per month, your monthly sending limit is 60,000 emails. Plus, you get access to A/B testing and advanced statistics features.
  • Premium: At $59.40 per month, your monthly cap increases to 120,000 emails. Plus, you get access to more advanced features, including marketing automation, Facebook ads, and
  • custom landing pages. If you want to increase your monthly sending limit to 350,000 emails per month, the package cost increases to $155 per month.
  • Enterprise: Sendinblue can develop a custom package with dedicated infrastructure and account management. The price of which will depend on your exact requirements.

What we like about it

  • Multiple channels: Manage email, SMS, and chat communications all in one place. Plus, you can use it to launch and manage your retargeting advertisements.
  • Two-channel marketing automation: Use templates or set up your own workflows to automate your marketing communications over both SMS and email.
  • A/B testing capabilities: Test two versions of a campaign on a sample audience. The platform will automatically send out the one that performs better.
  • Email heat map: See exactly how your customers interact with your emails and use the data to improve future campaigns.
  • Send time optimization: Sendinblue uses machine learning to send your email at the exact time when the contact is most likely to open it.