The 11 best Mailchimp alternatives in 2024 (November update)

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When choosing the best Mailchimp alternatives, many look for platforms with powerful features, flexible pricing, and enhanced user experiences. 

Mailchimp is a well-known email marketing platform with extensive features. However, its rising costs and limitations for small and medium-sized businesses have led users to explore other marketing tools.

With so many platforms available, choosing an alternative can be overwhelming. In this article, we’ll explore the best Mailchimp alternatives to help you make an informed decision.

We’ll also discuss the free and paid options that provide various features for businesses of different sizes.

The best Mailchimp alternatives of 2024

• Omnisend — Best for ecommerce businesses of all sizes
• Moosend — Best affordable alternative with good AI features
• Brevo — Best for easy segmentation and email automation
• Sender — Best for creating engaging email templates
• Klaviyo — Best for Shopify sellers
• HubSpot — Best for large enterprises
• Kit (formerly ConvertKit) — Best for content creators
• AWeber — Best for creating landing pages and forms
• GetResponse — Best for building a sales funnel
• ActiveCampaign — Best for advanced email and SMS
• Mailerlite — Best free alternative

Overview of the best Mailchimp alternatives

Before we begin, here’s a comparison table of Mailchimp alternatives to help you find the best choice for your business. It offers a quick overview of key pricing and highlights why these alternatives are better than Mailchimp.

	Free plan	Pricing starts from	Why better than Mailchimp
Omnisend	✅	$16/month	SMS marketing, push notifications, Google and Facebook custom audiences, landing pages, popups, email and SMS combinations in the campaigns, ecommerce specific targeting and email features, personalized recomendations, advanced automation features
Moosend	❌	$9/month	Decent email features for less
Brevo	✅	$9/month	Built-in CRM, multiple channels, very comprehensive
Sender	✅	$10/month	Simplicity, SPAM check
Klaviyo	✅	$20/month	Comprehensive AI features, data analytics, ecommerce-focused features.
HubSpot	✅	$20/month	Live chat, CRM, fully certified and legally compliant to serve large enterprises
Kit (formerly ConvertKit)	✅	$15/month	Facebook custom audiences, landing pages
AWeber	✅	$15/month	Web push notifications, signup forms, landing pages
GetResponse	✅	$19/month	Live chat, push notifications, paid ads, webinars
ActiveCampaign	❌	$15/month	CRM, advanced automation for large businesses
MailerLite	✅	$10/month	Beautiful email templates, decent email features for affordable price
Mailchimp	✅	$13/month	Landing pages, social posts, SMS marketing (with add-on)

Best Mailchimp competitors in 2024: A detailed list

Read our comprehensive review of each alternative, including the user ratings and reviews. This detailed list of Mailchimp competitors in 2024 provides everything you need to make an informed decision.

Omnisend — Mailchimp alternative for email automation

Pricing: Free plan available with paid plans starting at $16/month for 500 contacts 

Ratings: 4.5 G2 rating | 3.9 Trustpilot | 4.7 Capterra | 4.7 Shopify

Why choose this Mailchimp competitor

Omnisend stands out as one of the best Mailchimp alternatives with its advanced email automation features and seamless ecommerce integrations.

Here are some other reasons Omnisend is one of the strongest alternatives to Mailchimp:

• Better automation capabilities: Omnisend offers advanced pre-built automation workflows for customer re-engagement, welcome series, and cart abandonment. This is especially useful for ecommerce brands looking to improve conversions with minimal effort.
• Omnichannel marketing: Omnisend goes beyond just emails. You can integrate SMS, push notifications, and even Facebook and Google retargeting. With this omnichannel approach, you have a more comprehensive toolkit than Mailchimp’s services, which focus primarily on emails.
• Advanced segmentation and personalization: Omnisend offers improved segmentation options based on purchase history, onsite customer behavior, life cycle, and more. With these options, you can create more targeted campaigns. In contrast, Mailchimp’s segmentation features are more basic and often limited in the free plan.
• Ease of use and tailored templates: Omnisend’s intuitive interface, drag-and-drop email builder, and extensive library of professionally-made templates make it easy for you to create visually appealing campaigns. In addition, Omnisend offers a Product Picker that allows you to easily pull products from your website into an email in just a minute, eliminating the need to copy them one by one.
• Greater support and features in the free plan: Mailchimp’s free plan only provides 30 days of email support. Omnisend provides 24/7 support with an average response time of four minutes or less. Omnisend’s free plan also offers automation and SMS marketing capabilities, offering more flexibility and value for startups or businesses with a small team.

Omnisend pros and cons

Pros	Cons
Intuitive interface	Limited reporting options on the free plan
Advanced automation workflows	Limited A/B testing options
Omnichannel marketing options (SMS, push)	Smaller template library compared to Mailchimp
Cost-effective, with more features in the free plan
Omnisend offers easy and centralized contact management, preventing duplicate contacts and avoiding unnecessary charges, unlike Mailchimp

Omnisend pricing

Omnisend offers one free plan and two paid plans:

• Free: Up to 500 emails and push notifications/month
• Standard: From $16/month
• Pro: From $59/month (plus $59 in bonus SMS/month)

User reviews about Omnisend vs Mailchimp

Users find Omnisend more advanced and tailored for ecommerce than Mailchimp. Omnisend stands above Mailchimp for its sophisticated analytics and reporting that provide deeper insights into audience behavior. 

Moosend — Low-cost Mailchimp alternative

Pricing: A 30-day free trial with paid plans starting at $9/month for 500 subscribers

Ratings: 4.6 G2 rating | 2.7 Trustpilot | 4.6 Capterra

Why choose this Mailchimp competitor

Moosend is one of the best Mailchimp competitors, offering a cost-effective solution and competitive features for email marketing. Here are some reasons you might go for Moosend over Mailchimp:

• Affordable pricing: Moosend offers budget-friendly pricing plans compared to Mailchimp, making it accessible for small businesses and startups. Unlike Mailchimp, Moosend offers unlimited emails with all paid plans.
• Automation features: Moosend offers customizable workflows for lead nurturing, conversion, and abandoned cart features. These features help you set up complex campaigns without the high costs of Mailchimp’s high-tier plans.
• User-friendly interface: Moosend provides an intuitive drag-and-drop email builder and a clean interface. This makes it easy for beginners to navigate and create emails.
• Decent signup forms: Moosend offers 10+ ready to use popup templates and an extended list of display settings. Also, you will find the wheel of fortune, reCAPTCHA, and GDPR settings. Moosend offers 35+ landing page templates for various needs — some of them with timers for sales, others for email collection. 

Moosend pros and cons

Pros	Cons
Affordable pricing	Limited third-party integrations, no native integration with Shopify
Decent automation workflows	Smaller template library
User-friendly interface	Poor compatibility with other marketing channels
Unlimited emails in all paid plans	No predictive analytics, like in Omnisend
Good list-building features

Moosend pricing

The platform offers three paid plans and a 30-day free trial.

• Pro: $9/month for up to 500 subscribers
• Enterprise: Custom pricing
• Moosend+: Custom pricing

User reviews about Moosend vs Mailchimp

Users often highlight Moosend’s affordability, responsive customer support, and ease of use — particularly its automation features — as advantages over Mailchimp. Its budget-friendly pricing makes it an ideal choice for those with limited budgets.

Brevo — Mailchimp alternative for easy segmentation

Pricing: Free plan with paid plans starting at $9/month for 5,000 emails

Ratings: 4.5 G2 rating | 4.4 Trustpilot | 4.6 Capterra | 4.9 Shopify

Why choose this Mailchimp competitor

Brevo is one of the top alternatives to Mailchimp for those looking for a cost-effective multichannel marketing tool. Here’s why Brevo stands out as a Mailchimp competitor:

• Multichannel communication: Brevo supports email, SMS, chat, and WhatsApp integration. These features provide users with more diverse communication options than Mailchimp’s.
• Advanced marketing automation: Brevo offers improved automation workflows at a lower price. These workflows include customer journey mapping and behavior-based triggers which are available only on Mailchimp’s higher-tier plans.
• Higher limits in the free plan: Mailchimp limits emails and features in its free plan. Brevo, on the other hand, gives you up to 300 emails a day, and access to more features.
• CRM integration: Brevo includes built-in CRM tools for managing customer relationships and tracking engagement. This is a feature Mailchimp doesn’t have in its main offering.

Brevo pros and cons

Pros	Cons
Multichannel support (email, SMS, chat)	Limited A/B testing options on lower plans
Built-in CRM functionality	Limited email design flexibility
Solid workflow automation options	Fewer ecommerce integrations
Transactional emails on free plan

Brevo pricing

Brevo offers one free plan and three paid plans:

• Free: $0 for 300 emails/day
• Starter: From $9/month
• Business: From $18/month
• Enterprise: Custom pricing

Pay attention to Brevo’s pricing — it’s based on the number of emails sent, not the size of your contact list. This pricing model is more convenient for occasional senders.

User reviews about Brevo vs Mailchimp

Many users highlight Brevo’s multichannel communication options, built-in CRM, flexible pricing, and generous free plan as reasons that make it a superior alternative to Mailchimp. 

If you’re looking for other Mailchimp alternatives for email marketing, check this video to learn the top three:

Sender — Mailchimp alternative for creating engaging email templates

Pricing: A free plan with paid subscriptions starting at $10/month for up to 12,000 emails

Ratings: 4.3 G2 rating | 4.7 Trustpilot | 4.6 Capterra | 4.4 Shopify

Why choose this Mailchimp competitor

Sender is one of the best free Mailchimp alternatives, especially if you don’t need ecommerce features. It’s cost-effective but there are a few more key features that make it a top Mailchimp competitor: 

• Generous free plan: Sender’s free plan offers up to 15,000 emails/month for 2,500 subscribers. This is more than you get with Mailchimp’s free plan.
• Easy-to-use automation: The platform offers user-friendly automation workflows that help you reach your audience with timely and relevant content — without needing Mailchimp’s paid plans.
• Advanced analytics: Unlike Mailchimp, Sender provides detailed analytics on open rates, click-throughs, and read times even in its free plan. This allows you to track engagement more effectively without additional costs.
• Personalization and segmentation: Sender allows personalization tags and advanced segmentation compared to Mailchimp. This helps you send targeted campaigns tailored to specific subscriber interests.
• Free and engaging templates: Choose from a much more extensive library of free templates with a variety of ready-made designs for your emails. You can also mix and match building blocks to create a unique template that fits your brand.

Sender pros and cons

Pros	Cons
Generous free plan (15,000 emails for 2,500 subscribers)	Limited template options
Decent analytics in the free plan	No landing page builder (yet)
Affordable paid plans	Smaller integration options
Free pre-made templates

Sender pricing

Sender comes with a free plan and three paid plans:

• Free: $0 for up to 15,000 emails/month
• Starter: $10 for up to 12,500 emails/month
• Professional: $20 for up to 24,000 emails/month
• Enterprise: Custom pricing

User reviews about Sender vs Mailchimp

Users highlight Sender’s affordability, which doesn’t include charges for unsubscribed or inactive contacts, as one of its top qualities. 

Coupled with its ease of use and features in the free plan, Sender is the more accessible option for small businesses without having to upgrade their plan.

Klaviyo — Mailchimp alternative for Shopify sellers

Pricing: A free plan with paid subscriptions starting at $20/month for up to 5,000 emails

Ratings: 4.6 G2 rating | 2.9 Trustpilot | 4.6 Capterra | 4.4 Shopify

Why choose this Mailchimp competitor

Klaviyo is known for ecommerce businesses looking for advanced segmentation and data-driven automation. However, here are some other reasons Klaviyo is a top Mailchimp alternative:

• Great for Shopify store owners: Boost sales with advanced segmentation and pre-built automations designed for Shopify ecommerce. With seamless one-click integration, you can sync all your data to deliver timely, automated email and SMS messages.
• Data-driven automation: The platform offers detailed analytics and predictive insights that help you understand customer lifetime value, churn probability, and more. Klaviyo’s data-driven approach really sets it apart from Mailchimp’s more basic automation features.
• Omnichannel marketing: Klaviyo integrates email and SMS marketing into a single platform, providing a seamless omnichannel experience. This approach enables you to engage customers through several channels effectively.
• Free plan with more features: While it’s not a free Mailchimp alternative for high-volume requirements, Klaviyo offers a free plan for up to 250 contacts that includes 500 emails. You also get full access to essential features, which gives you more value than Mailchimp’s free plan limitations.

Klaviyo pros and cons

Pros	Cons
Strong ecommerce integrations	Higher pricing than Mailchimp
Advanced segmentation and personalization	Steeper learning curve
Data-driven insights and analytics
Combined email and SMS marketing

Klaviyo pricing

Klaviyo offers a free plan and two paid plans:

• Free: $0 for up to 500 monthly email sends
• Email: From $20/month
• Email and SMS: From $35/month

User reviews about Klaviyo vs Mailchimp

Although Klaviyo’s pricing is higher, users prefer it over Mailchimp because it integrates with ecommerce platforms, especially Shopify. 

Users appreciate the platform’s advanced segmentation capabilities, in-depth analytics, and automation features.

HubSpot — Mailchimp alternative for large enterprises

Pricing: A free plan with paid plans starting at $20/month for 1,000 contacts

Ratings: 4.4 G2 rating | 2.9 Trustpilot | 4.5 Capterra | 5.0 Shopify

Why choose this Mailchimp competitor

HubSpot is an all-in-one marketing, sales, and customer service platform that can support the needs of both SMBs and bigger enterprises. Here’s what makes HubSpot one of the top Mailchimp competitors:

• Comprehensive marketing suite: Hubspot has a suite of tools for CRM, SEO, and ad management. This means it can help large teams handle complex marketing tasks from a single place, simplifying workflows.
• Smooth CRM integration: The CRM works seamlessly with the marketing tools, allowing teams to manage contacts and customer journeys in one place. This makes it easier to create personalized campaigns and keep track of customer interactions.
• Powerful automation tools: Designed with enterprises in mind, the automation capabilities include behavioral tracking, lead scoring, and customizable workflows. These features make it easier to nurture leads and engage customers as the business scales.
• Scalable free plan: HubSpot’s free plan provides essential marketing tools that can adapt as needs grow. This scalability makes it a good fit from initial setup through to more complex operations.
• Detailed reporting and analytics: The cross-platform marketing and sales report by HubSpot is helpful for the teams to make data-driven decisions. This can help with strategic planning and provides performance insight.

HubSpot pros and cons

Pros	Cons
Comprehensive marketing suite	Higher pricing for premium features
Built-in CRM with contact management	Limited customization in lower plans
In-depth reporting and analytics	Steeper learning curve
Advanced automation and workflows

HubSpot pricing

HubSpot comes with a free plan and three paid subscriptions:

• Free: $0 for up to 2,000 email sends/month
• Starter: From $20/month
• Professional: From $890/month
• Enterprise: From $3,600/month

User reviews about HubSpot vs Mailchimp

Users highlight HubSpot as a more comprehensive and scalable solution than Mailchimp, especially with its CRM capabilities and multi-channel marketing automation.

Many users also praise the platform’s ability to manage customer journeys across emails, social media, and ads from a single platform.

Kit — Mailchimp alternative for content creators

Pricing: A 14-day free trial with paid plans starting at $15/month for up to 300 subscribers

Ratings: 4.4 G2 rating | 2.7 Trustpilot | 4.7 Capterra

Why choose this Mailchimp competitor

Formerly known as ConvertKit, Kit is an email-focused platform specifically designed for creators. Its focus on this audience equips it with features that effectively support the growth of small businesses.

Here are some additional features:

• Creator-focused platform: Unlike Mailchimp, which targets a wider range of users, Kit is specifically designed for content creators. Freelancers, bloggers, and influencers can use the platform to build and nurture their target audience.
• Simple automation: Kit’s visual automation builder allows you to create targeted email sequences based on subscriber actions. This helps you send personalized content without going through Mailchimp’s complex workflows.
• Subscriber tagging and segmentation: Kit offers subscriber tagging to manage and target specific audience segments easily. You can segment your audience based on purchase history, engagement, and behavior.
• Landing page and form builder: Kit offers 50+ landing page templates for podcasts, webinars, events, newsletter collections, waitlists, ebooks, etc. This feature enables content creators to grow their subscriber lists without a website. 
• Generous free plan for beginners: Kit’s free plan includes essential email marketing features for up to 1,000 subscribers. This feature makes it one of the best free Mailchimp alternatives for new creators.

Kit pros and cons

Pros	Cons
Creator-focused platform	Higher pricing for larger lists
Generous free plan for up to 1,000 subscribers	Limited design customization
Easy tagging and automation	Poor compatibility with other marketing channels
User-friendly landing pages and forms

Kit pricing

Kit offers a 14-day free trial and three subscription plans:

• Newsletters: $0 for up to 10,000 subscribers
• Creator: $15/month
• Creator Pro: $29/month

User reviews about Kit vs Mailchimp

Users cite Kit’s generous free plan, easy tagging, segmentation, and automated features tailored specifically for creators as an edge over Mailchimp.

Additionally, many users enjoy how the platform simplifies audience building and engagement without the complexity you might find in Mailchimp’s setup.

AWeber — Mailchimp alternative for creating landing pages and forms

Pricing: A free plan with paid subscriptions from $15/month

Ratings: 4.2 G2 rating | 2.7 Trustpilot | 4.4 Capterra | 3.5 Shopify

Why choose this Mailchimp competitor

AWeber is an excellent Mailchimp alternative for small businesses and entrepreneurs that prioritizes stability, captivating emails, and better support. Here’s what makes AWeber one of the best Mailchimp alternatives:

• High deliverability rates: With in-house deliverability experts, Kit offers great delivery rates. It ensures that your emails land in inboxes rather than spam folders.
• Responsive customer support: The platform provides excellent customer support, including live chat and phone support, even on lower-tier plans. Conversely, Mailchimp’s support is limited on the free plan.
• Affordable free plan: AWeber’s free plan includes essential features, such as list segmentation and automation for up to 500 subscribers. This feature is one of the best free Mailchimp alternatives for smaller businesses.
• Landing page and signup forms: AWeber provides customizable, eye-catching landing pages. It also lets you easily add signup forms to your website to help you grow your email lists without additional tools.

AWeber pros and cons

Pros	Cons
High delivery rates	Limited advanced automation
Better customer support	Fewer ecommerce integrations
Good signup forms and landing pages
Generous free plan for beginners

AWeber pricing

The platform offers a free plan and two paid plans:

• Free: $0/month for up to 500 subscribers
• Lite: $15/month billed monthly
• Plus: $30/month billed monthly
• Unlimited: $899/month billed monthly

User reviews about AWeber vs Mailchimp

Users commend AWeber’s simplicity and the extensive variety of templates. Its user-friendly interface and customer support are purported to be better than Mailchimp’s.

GetResponse — Mailchimp alternative for building a sales funnel

Pricing: 30-day free trial with paid plans starting at $19/month 

Ratings: 4.3 G2 rating | 3.8 Trustpilot | 4.2 Capterra 

Why choose this Mailchimp competitor

GetResponse is a solid contender for a Mailchimp alternative because of its comprehensive marketing solution with more advanced automation features. 

The platform offers additional features that position it as a leading Mailchimp competitor. They include:

• Comprehensive marketing tools: Unlike Mailchimp, GetResponse offers a complete suite that includes online courses, webinars, and a CRM. This brings all the tools to grow your business in one platform.
• Advanced segmentation and automation: GetResponse provides an intuitive visual workflow builder with advanced automation options compared to Mailchimp. You can create detailed customer journeys based on subscriber actions.
• Conversion funnel builder: The platform has a dedicated sales funnel builder that guides you from lead generation to customer conversion. This level of guided funnel creation is unavailable on Mailchimp.
• Cost-effective plans: GetResponse has an affordable pricing structure for high-volume email sends. It’s a budget-friendly choice for startups and small businesses.

GetResponse pros and cons

Pros	Cons
Tools for online courses, popup creators, and webinars	Fewer third-party integrations
Dedicated conversion funnel builder	Marketing automation is only available on its higher-tier plans
Cost-effective for high-volume emails	Higher learning curve for beginners

GetResponse pricing

The platform offers a 30-day free trial and four paid plans:

• Email marketing: $19/month
• Marketing automation: $59/month
• Ecommerce marketing: $119/month
• GetResponse MAX: Custom pricing 

User reviews about GetResponse vs Mailchimp

Users highlight GetResponse as a more versatile option than Mailchimp with its comprehensive marketing tools and advanced automation.

Many users appreciate the platform’s ease of use. However, some mention that its learning curve may be steeper for beginners.

ActiveCampaign — Mailchimp alternative for advanced email

Pricing: A 14-day free trial with paid plans starting at $15/month

Ratings: 4.5 G2 rating | 3.3 Trustpilot | 4.6 Capterra | 4.4 Shopify

Why choose this Mailchimp competitor

ActiveCampaign’s AI-powered automation positions the platform as an excellent Mailchimp alternative. Its 250+ pre-made templates make sending compelling emails easy. Here’s what’s more to ActiveCampaign:

• Detailed segmentation and automation: ActiveCampaign’s automation builder provides complex workflows and personalized campaigns, which is better than Mailchimp’s basic offerings. You can also create customer journeys with conditional triggers for detailed segmentation.
• Integrated CRM: The platform has a fully integrated CRM that helps you manage contacts and track customer interactions. This is a feature Mailchimp lacks.
• Omnichannel messaging: In addition to email, ActiveCampaign supports SMS and site messaging. This makes it ideal for a comprehensive cross-channel experience.
• Customer experience tools: ActiveCampaign provides tools to enhance customer engagement, including split automation and predictive content. These help you personalize your interactions at scale.
• Affordable plans with full features: ActiveCampaign’s plans offer more automation features across tiers than Mailchimp. Its sophisticated automation positions it as one of the best Mailchimp alternatives for scalability and value.

ActiveCampaign pros and cons

Pros	Cons
Integrated CRM for contact management	No free plans, only a 14-day trial
Omnichannel messaging (email, SMS, site)	Higher pricing on premium plans
Enhanced customer experience tools	Steep learning curve

ActiveCampaign pricing

ActiveCampaign comes with a 14-day free trial and four pricing plans:

• Starter: $15/month
• Plus: $49/month
• Pro: $79/month
• Enterprise: $145/month

User review about ActiveCampaign vs Mailchimp

Thanks to its integrated CRM that enhances customer engagement and streamlines workflows, users highlight ActiveCampaign as a more advanced option than Mailchimp.

Many users also find ActiveCampaign’s automation tools more versatile and customizable. However, some mention that it may not be best suited to those with limited experience.

MailerLite — Free Mailchimp alternative

Pricing: A free plan with paid subscriptions starting at $10/month for up to 500 subscribers

Ratings: 4.6 G2 rating | 4.4 Trustpilot | 4.7 Capterra | 3.3 Shopify

Why choose this Mailchimp competitor

MailerLite is a solid Mailchimp alternative for many reasons, including:

• Ease of use: MailerLite provides a clean and intuitive interface. It’s an ideal email marketing solution for beginners.
• Affordable pricing: The platform offers cost-effective plans with a generous free tier. You can send up to 12,000 emails/month to 1,000 subscribers. It’s one of the best free Mailchimp alternatives.
• Advanced personalization and automation: MailerLite’s automation features allow you to create workflows and segment lists. The platform offers lots of customization compared to Mailchimp’s paid plans.
• Forms and landing pages: Compared to Mailchimp’s limited options, MailerLite includes free access to customizable popup forms and landing pages.
• Email verification: MailerCheck by MailerLite is an email verification tool that cleans and optimizes your email list. It can help improve your campaign performance and engagement.

MailerLite pros and cons

Pros	Cons
Quick support response time	Fewer integrations compared to Mailchimp
Access to landing pages and forms	Not as advanced segmentation and automation features
12,000 monthly emails on the free plan

MailerLite pricing

MailerLite has a free plan and two paid subscriptions:

• Free: $0 for up to 1,000 subscribers/month
• Growing Business: $10/month
• Advanced: $20/month

User reviews about MailerLite vs Mailchimp

Many users find MailerLite’s interface easier to use. They also value its built-in landing page and form-building features.

Best free Mailchimp alternative

Omnisend stands out as a powerful yet affordable and the best free Mailchimp alternative. 

Its pricing structure includes a free plan for up to 250 contacts and 500 emails/month. The free plan is almost as good as its paid plans and has extensive feature availability. You also get bonus SMS credits in both the Pro and Standard plans, unlike other email marketing platforms, like Moosend and ActiveCampaign, which don’t offer a free plan.

This pricing plan makes Omnisend ideal for any business, whether small or large, that simply doesn’t want to overpay for features they won’t use. The free plan allows you to test the platform and its core features without any cost.

That’s not all! Users highlight the extensive features available on the free plan. You have access to features like segmentation, automation, and even SMS.

Why look for Mailchimp alternatives

Mailchimp is a well-established email service, but its limited features and pricing have led users to seek alternatives. Other reasons why you may want to look for Mailchimp alternatives include:

• Price hikes: Mailchimp’s free plan used to offer a lot of flexibility, but over the past two years, it’s become more restricted. Currently, the free plan only supports up to 500 contacts with a monthly send limit of 1,000 emails and a daily cap of 500 emails.
• Limited free plan: Every feature on Mailchimp’s free plan has restrictions. For instance, the platform only offers 30-day email support on its free plan. For additional support, users must upgrade to higher-paid plans.
• Difficulty integrating with Shopify: Some users report cases where they can’t connect products from Shopify. Some users report experiencing difficulties pausing or deactivating a simple popup or signup form.
• Complex user interface: Mailchimp’s cluttered interface may be overwhelming for first-timers. Finding some core features may also be somewhat different.
• Basic email templates: Mailchimp’s free plan has only basic-looking templates that are difficult to modify. It might make it hard to create impressive emails that engage your customers.

Want to narrow your choices? Here’s a video that talks about the five best Mailchimp alternatives to choose from:

How we evaluate and test apps

To identify the best Mailchimp alternatives, we employed a rigorous evaluation process. Our team conducted in-depth research, examining crucial aspects such as feature sets, pricing structures, and user feedback. 

We tested several platforms to gauge their user-friendliness and overall performance. We also analyzed various user and expert reviews to understand each alternative’s strengths and limitations. 

We considered insights from many sources and our own experience. This allowed us to provide a well-rounded assessment of the top Mailchimp alternatives in the market.

In addition, we constantly monitor trends and update the information in this article so you get the latest information on these platforms.

Use our email pricing calculator below to quickly compare costs and features with those of other top platforms. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them.

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