Articles written by Bernard

How Net-A-Porter Used Omnichannel Marketing for Amazing Results (& You Can Do the Same)

How Net-A-Porter Used Omnichannel Marketing for Amazing Results (& You Can Do the Same)

Marketing Tips  | May 24, 2018 Bernard Bernard

Marketing automation has allowed many ecommerce marketers to reach their customers quickly and easily. With the right message, it has allowed for good, sustainable growth.

But of all the things that it’s allowed marketers to do, there are a few bigger things that marketing automation just can’t do: provide a unified customer experience.

In fact, that unified customer experience is what helped Net-A-Porter become one of the biggest luxury online retailers. Read more

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