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Top 10 best product review apps for Shopify

Reading Time: 8 minutes

A common misconception among Shopify store owners is that customer reviews will automatically appear in their store, creating instant trust and credibility. 

However, the truth is that managing and displaying customer reviews effectively requires the right tools. 

That’s why a good product review app isn’t just a convenience, it’s a crucial part of your ecommerce strategy. 

We’ve compiled a list of 10 options, to help you find the best review app for Shopify.

Try Omnisend’s new product reviews feature and transform customer feedback into growth

In this post: 

Are Shopify product review apps important?

Shopify review apps are important for multiple reasons. By showcasing genuine reviews, the apps help to remove the uncertainty potential new customers may have about you. They highlight the positive experiences you’ve provided to others, and the reviews themselves may specify particular things — such as fast delivery, item quality, and good customer service. All of these factors can make a new buyer feel good about purchasing from you.

In ecommerce, customer interaction is more than just a means of feedback – it’s a strategic asset. Shopify review apps can significantly boost your online presence, customer trust, and sales

Moreover, most of the integrated product reviews not only offer social proof, but can also provide your store with User Generated Content (UGC) that can help with conversion rates, improve SEO and, eventually, buyer’s confidence.

Are Shopify product review apps important
Image via Kylie Cosmetics

What to consider when choosing the best review app for Shopify

With a variety of Shopify review apps available, it’s crucial to make a clear and informed choice. Here are some key points to consider:

  • Seamless integration: Ensure the app integrates flawlessly with your Shopify store’s theme and design, ensuring a smooth user experience.
  • Customization: Look for an app that allows you to tweak it to your brand’s voice and aesthetic.
  • Moderation tools: The ability to moderate reviews is crucial to manage inappropriate content and respond to feedback.
  • Support and updates: A responsive customer support team and regular updates can delight your customers and make your life as a store owner easier.
  • Pricing: Consider the cost-effectiveness of the app in relation to its features and benefits.

If you’re thinking of adding reviews to your Shopify store, it may be time to think about other elements that could complement it. Implementing solutions like Omnisend’s email marketing for Shopify can help you grow your list size, strengthen customer relationships, and increase sales.

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    Now let’s walk through the top 10 best product review apps for Shopify.

    10 best product review apps for Shopify

    ​​Selecting the best review app for Shopify is a critical and time consuming step, so we did all the hard work for you. Here are the top 10 review apps to consider:

    1. Omnisend

    Best product review apps for Shopify - Omnisend

    We’re bringing product reviews to Omnisend – seamlessly integrated alongside your email & SMS, forms & push notifications.

    With its focus on streamlining the entire marketing process, Omnisend’s product reviews functionality is closely integrated with other marketing channels. Simply put, there’s no hassle, no steep learning curve, and no risk of lost data – just a smooth journey from sale to review and back.

    This app will not only collect reviews automatically but will also attract traffic and improve SEO with product ratings that are visible in Google search results. Additionally, you can import existing reviews and see review data and trends within Omnisend. Users can also highlight top review quotes and ratings in emails and on their store, among many other benefits.

    App store rating: 4.8

    Key features:

    • Easy integration process with Shopify stores
    • Import of existing reviews from other platforms
    • Segmentation based on ratings
    • Shopify store’s visibility boost

    Pros:

    • All-in-one marketing platform
    • User-friendly interface
    • Award-winning 24/7 customer support

    Pricing:

    Omnisend offers scalable pricing plans, including a free-forever plan for smaller businesses. 

    2. Judge.me

    Best product review apps for Shopify - judge.me

    Focused on providing a platform that’s easy for customers to use, this Shopify product review app boasts a feature-rich setup that enhances the review process for both store owners and visitors. 

    With a solid App Store rating, it has quickly become a go-to as a best free review app for Shopify due to its comprehensive list of user experience features.

    App store rating: 5.0

    Key features:

    • SEO-friendly review scores
    • Custom question and answer fields
    • Photo and video reviews
    • Social sharing options

    Pros:

    • Excellent customer service
    • Rich snippets for Google and other search engines
    • Multilingual support

    Cons:

    • Limited functionalities on free plan

    Pricing:

    Judge.me offers a free plan, with pricing for additional features starting at $15 per month.

    3. Yotpo

    Best product review apps for Shopify - Yotpo

    Yotpo offers a comprehensive suite of review and marketing tools that extends beyond the traditional review app, and proves itself to be a strong contender among the best review apps for Shopify. 

    Likewise, it was hard not to notice Yotpo’s app AI capabilities and a customer content platform that can significantly boost your store’s sales and customer engagement.

    App store rating: 4.8

    Key features:

    • Product reviews
    • Photo and video review options
    • Q&A feature and community answers
    • Social proof widgets

    Pros:

    • Advanced AI-driven review insights
    • Customizable attributes to gain in-depth insights
    • Integration with loyalty programs and referral programs

    Cons:

    • Complex setup for advanced features
    • Higher price point

    Pricing:

    Yotpo’s pricing is available upon request, starting at $15/month, but tailored to your business size and needs.

    4. Loox

    Best product review apps for Shopify - Loox

    Loox is another very popular and highly-rated Shopify review app that offers a photo-centric approach to product reviews, allowing customers to submit photos with their reviews.

    The app excels in showcasing these visual reviews throughout your store, easily catching attention and making the products come alive with real customer experiences.

    App store rating: 4.9

    Key features:

    • Visual reviews with photos
    • Automatic review request emails
    • Review management system
    • Multiple review display options

    Pros:

    • Simple and optimized for mobile
    • Strong emphasis on visual content
    • Customization options for review display

    Cons:

    • Auto-generated discounts can get complex
    • Limited photo requests on lower-tier plan

    Pricing:

    Loox offers a 14-day free trial and starts at $9.99 per month.

    5. Fera

    Best product review apps for Shopify - Fera

    Fera allows you to not only gather reviews and photos but also create more user-generated content to be displayed across your site and boost sales. 

    It’s also a great tool for social media integration and measurement, which is something that many of the other Shopify review apps don’t offer – making it akin to a Swiss Army knife for store owners looking to collect and use customer content.

    App store rating: 4.9

    Key features:

    • Reviews and photos
    • Custom forms and questions
    • Live visitor count
    • Scarcity and urgency sales boosters

    Pros:

    • Excellent customer support
    • Effective at creating social proof
    • Intuitive user interface

    Cons:

    • Tier-based pricing can be a barrier for small businesses
    • Lacks some analytical depth

    Pricing:

    Fera’s pricing is tiered based on features, starting at $9 per month with a 14-day free trial period.

    6. Rivyo

    Best product review apps for Shopify - Rivyo

    Moving further down our list, Rivyo is designed to add a layer of sales boosters and credibility tools to your product reviews, giving you a variety of ways to make your store stand out. 

    With a focus on simplicity and efficiency, this Shopify product review app is a great option for store owners looking for a multifunctional platform to enhance their review process.

    App store rating: 4.9

    Key features:

    • Review request emails
    • Customizable review forms
    • Photo and video reviews
    • Multilingual support

    Pros:

    • Clean and user-centric design
    • Multiple platform integrations
    • Prompt customer support

    Cons:

    • Some customization features can get complex
    • Multilingual support has limited capability in the standard plan

    Pricing:

    Rivyo’s pricing starts at $9 per month and includes a 7-day free trial.

    7. Trustoo

    Best product review apps for Shopify - Trustoo

    At first glance, Trustoo focuses on simplicity and accessibility, making it an ideal pick as the best review app for Shopify. 

    It provides key review features that can be very important in building trust with your audience, without the overwhelm of more complex setups.

    App store rating: 5.0

    Key features:

    • Automatic review requests
    • Review filter and moderation
    • Visitor traffic and engagement analytics
    • Trust badges for product pages

    Pros:

    • Easy and quick setup
    • Great user interface
    • Competitive pricing

    Cons:

    • Limited advanced features
    • No multilingual support

    Pricing:

    Trustoo offers a free plan with paid plans starting at $9.99 per month.

    8. Vitals

    Best product review apps for Shopify - Vitals

    Vitals is not just a review app, its functionalities expand to various aspects of an ecommerce store. But it’s equipped with a review section that provides a lot more than just your typical Shopify review apps. 

    If you’re looking for a solution to your marketing troubles with a range of options, Vitals can be your all-in-one answer.

    App store rating: 5.0

    Key features:

    • Email and SMS review requests
    • Review comment and vote up feature
    • Reminder discounts for photo and video reviews
    • Sales and traffic analysis reports

    Pros:

    • Many features in one app
    • Attractive discount for annual billing
    • Frequent updates and addition of new features

    Cons:

    • Requires time to set up due to its extensive functionalities
    • Some reviews state it experiences occasional bugs and glitches

    Pricing:

    Vitals starts at $29.99 per month, with a 30-day free trial available.

    9. Ryviu

    Best product review apps for Shopify - Ryviu

    Ryviu is a straightforward and budget-friendly Shopify review app, offering affordable and straightforward setup coupled with efficient customer support. 

    It also stands out for being a community-focused app with gameplay-like elements, making it easy for site visitors to use and engage with reviews.

    App store rating: 4.8

    Key features:

    • Customizable review request emails
    • Review photo and video uploads
    • Trending product and bestseller list
    • Wishlist integration

    Pros:

    • Strong community building features
    • Easy setup and user friendly
    • Responsive customer support

    Cons:

    • Limited functionalities in the basic plan
    • Some reported delay in update releases

    Pricing:

    Ryviu offers a free plan, with paid options starting at $6.99 per month.

    10. Okendo

    Best product review apps for Shopify - Okendo

    Okendo stands out with its focus on community building and customer engagement through reviews. 

    Plus, it offers customizable widgets to showcase testimonials and user-generated content for your site seamlessly, positioning itself as a great choice for the best review app for Shopify.

    App store rating: 4.8

    Key features:

    • Community Q&A
    • Customer attributes and photos
    • Detailed analytics

    Pros:

    • Strong emphasis on community engagement
    • Extensive customization options

    Cons:

    • Doesn’t have a free plan
    • Higher pricing

    Pricing: 

    Plans start from a basic tier charging from $19/mo to more advanced options.

    Wrap up

    Choosing the best review app for Shopify can be a game-changer for your store. But keep in mind that when it comes to selecting the right app, it’s not just about the features – it’s about the fit with your brand’s identity and the potential for customer engagement. 

    Each of the apps mentioned above has its own strengths and focus, so take your time to evaluate them against the unique needs of your business.

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    Richard White
    Article by
    Richard White

    Richard is a Content Marketing Manager at Omnisend. An avid writer, he's said to have been born holding a pencil. Fascinated by all things handmade, if he's not reading or writing he can often be found practicing leathercraft.