Wix SMS marketing is an excellent strategy to increase engagement and sales. It can also help grow your brand right from your Wix site. Because consumers check their phones constantly, text messages give you a direct line to your customers.
Wix offers built-in SMS marketing features, but they’re limited. If you’re relying on text marketing to drive sales and engagement, you’ll need to integrate a third-party app. This should give you access to more functionalities, such as campaign automation and targeted messages.
In this guide, we’ll show you the best third-party Wix SMS marketing apps to use. Read on for the complete guide, or click the links below to jump straight to any of the top choices:
So, does Wix have SMS marketing? Yes, it does, but its built-in features are limited, especially if you’re looking for more customization or automation. That said, it’s useful for businesses using Wix Bookings, Wix Restaurants, or Wix Table Reservations.
Wix SMS allows you to send automated SMS messages to keep customers updated about their bookings or reservations. These messages are pre-installed templates, and you can’t customize them or create SMS flows.
If your site qualifies and the feature is enabled, you can access Wix SMS directly from your Wix dashboard. You’ll be charged per message, and you can send SMS messages to customers worldwide.
Here are the restrictions you should know about:
Not available for all users: Wix SMS is being rolled out gradually and may not be available on your account yet
No custom automations: You can’t set up drip campaigns or behavior-based messages
No personalized messaging: You can only use the default templates provided by Wix
Not for ecommerce: Wix SMS doesn’t provide features necessary for online stores, such as product launches, cart recovery, or promotional marketing
Overall, Wix SMS is useful if you run bookings or reservations and need basic reminders. If you need more advanced features, you’ll need to integrate a third-party SMS marketing app.
Wix’s built-in SMS tools are quite limited and may not meet the needs of growing businesses.
To gain advanced features like Wix SMS automation, audience segmentation, or multichannel marketing, third-party Wix SMS integration is the smarter choice.
Omnisend brings SMS and email marketing to your Wix store, letting you reach customers directly through personalized text messages alongside email campaigns.
Automated SMS workflows for cart abandonment, welcome series, and booking reminders
Two-way SMS messaging through Gorgias integration for improved customer engagement
Built-in subscriber collection tools with TCPA-compliant forms and popups
Combined email and SMS campaigns with drag-and-drop template builders
Global SMS coverage with support for all country codes and MMS capabilities in the US and Canada
Pros
Cons
— Award-winning 24/7 customer support with high satisfaction ratings, even on the free plan — Smooth integration with other Wix apps and features — Dedicated toll-free US sending numbers — Comprehensive analytics and performance tracking
Monthly bonus SMS credits are only available with the Pro plan
Pricing
Free: 250 contacts, 500 emails/month, $1 SMS credit to try
Pro: $59/month, 2,500 contacts, unlimited emails, includes monthly bonus SMS credits equal to plan value
Reviews
“You get so much done so fast and it is so easy to use. You have the tutorials videos to help you and guide you if you need help. I highly recommend this app for all sort of campaign and marketing.” — Naatoandco
Klaviyo is another Wix text marketing platform for growing your ecommerce store and connecting with your audience. It integrates seamlessly with Wix, allowing you to easily sync store data and send targeted SMS campaigns.
You can create high-performing SMS flows using pre-built templates and grow your list with popups and forms. The best thing is that you can manage it all from one dashboard.
Compared to other Wix apps, Klaviyo lets you send personalized messages triggered by key events like cart abandonment, refunded orders, and others, so your messages are sent at the right moment.
Key features
Access to template library and automation workflows for SMS and email campaigns
Real-time Wix text message marketing segmentation
Pre-built automated SMS flows
A/B testing
Real-time analytics
Pros
Cons
— Free plan available — Intelligent automation with zero coding required — Strong list-building tools — Excellent customer support, even on the free plan
Pricing may become too high as SMS volume increases
Privy helps ecommerce businesses grow their sales through targeted email and SMS campaigns.
You can use compelling popups and gamified forms to collect customer phone numbers. Then, you can convert those leads with timely, personalized text messages.
It’s especially effective for small to mid-sized online stores looking to increase engagement, reduce cart abandonment, and drive more revenue through mobile marketing.
Key features
Advanced SMS automation with Wix
Welcome text message flows
Text reminders for abandoned carts, coupons, and limited-time offers
Manage email + SMS campaigns from a single dashboard
Mobile number collection tools like spin-to-win games, popups, and embedded forms
Pros
Cons
— No monthly sending limits on text messages — Simple pricing based on SMS contact count — Deep integration with email marketing flows — Transparent SMS delivery reporting
— No free plan — SMS features are only available on the Growth plan
SMS only: Starting at $199/month, with $0.007/SMS, $0.024/MMS
Reviews
“Outstanding customer service and onboarding assistance, app works great with Wix and is easy to manage. Great choice of campaigns and design tools. Highly recommend!” — Websitefairyus
SMS Blast is a great tool for Wix businesses that want to use SMS for both marketing and business alerts. You can send bulk messaging campaigns, whether it’s promotions, order confirmations, or appointment reminders.
It also alerts you with automated notifications for important business events, such as new orders, bookings, and form submissions.
Key features
Real-time notifications to business owners for new orders, form entries, and bookings
Dual SMS reminders for upcoming appointments with adjustable timing
Mass texting campaigns with segmentation by contact labels
Instant notifications for restaurant orders are sent to both the owner and the customer
Easily import contacts from your Wix CRM or external contact lists
Pros
Cons
— Simple, focused feature set — Clear credit-based pricing model — High user satisfaction — Works across all Wix business types (stores, bookings, restaurants)
— Limited monthly SMS credits on lower-tier plans — No automation workflows
Pricing
Hobby: $8/month for 30 SMS credits
Pro: $20/month for 100 SMS credits
Expert: $42/month for 300 SMS credits
Mogul: $113/month for 1000 SMS credits
Reviews
“I have used it a few times and love the simplicity of it.One link used didn’t get approved, and they reached out to let me know and gave me my credits back immediately.They are very responsive and a great asset to use while running your business” — Domcnj
If you want Wix email marketing with SMS marketing, then Mailchimp is a top option. It lets you connect your Wix site to a full suite of personalized, multichannel marketing tools.
With AI-powered tools and automation, you can craft messages faster, follow up with customers based on their actions, and deliver impactful campaigns. Plus, its analytics and performance reports help you adjust your strategy for higher ROI.
Key features
Personalized SMS campaigns (US only, paid plans)
AI-powered content and image suggestions
Send time optimization and behavior-based automations
Advanced CRM with segmentation tools
Real-time performance analytics and custom reports
Pros
Cons
— SMS, email, and CRM in one platform — AI helps improve content quality and engagement — Deep customer segmentation and targeting
— SMS only available in the US — SMS features are add-ons locked behind paid plans — SMS responses go into Mailchimp inbox, requiring additional management.
Pricing
Free plan
Essentials: $13/month
Standard: $20/month
Premium: $350/month
Reviews
“This Mailchimp App is really helping me to be more organized in business. I’m finally utilizing it.” — Yourwellnessinc
How to choose the best Wix SMS marketing app
Follow these six practical steps to choose a Wix SMS marketing app that will deliver results for your business:
1. Check the pricing structure
Calculate how many text messages you’ll send monthly and compare costs based on actual volume, not feature lists. Most stores need two to three automated flows (cart recovery, shipping updates) plus occasional promotions.
SMS Blast is best for starting businesses due to its low-cost entry-level plans. However, on the basis of actual message volume and ROI, Omnisend is a highly cost-effective Wix SMS marketing solution.
2. Determine what features you need
Make a list of your business’s must-have SMS features, such as cart recovery, shipping notifications, or promotional campaigns.
Omnisend provides SMS, email, and push notifications with automation workflows, templates, segmentation, and signup forms across all pricing tiers.
Klaviyo is ideal for those looking for a comprehensive Wix SMS marketing solution for two-way text messaging and real-time data syncing.
3. Check the integration setup
Your SMS Wix app should sync automatically with your Wix store data, customer list, and product catalog without manual data entry.
Omnisend and Klaviyo both offer excellent Wix SMS integration, syncing data like orders, cart status, and customer details automatically.
4. Test deliverability
Create a text message in your SMS app and send a few test messages to yourself and your team using different phone carriers.
Mobile carriers use spam filters that can block mass messages. Identical automated texts or sending too many messages can trigger these filters.
Omnisend provides solid deliverability, along with the ability to personalize messages and stagger sends. This helps reduce carrier filtering.
5. Test notification timing
Time-sensitive messages like cart recovery and restock alerts work best when they arrive promptly. Test the delay between a trigger (like cart abandonment) and the text’s arrival to see how well your app delivers messages.
If you’re sending time-sensitive messages like cart recovery or coupon reminders, Omnisend and Privy can help. These platforms trigger SMS notifications in real time based on user behavior. Klaviyo also does well here, with precise flow controls to ensure texts are sent at the perfect time.
6. Start with core automations
Set up essential flows, like cart abandonment, shipping updates, and welcome series, to get a feel for the platform after installation.
Once these perform well and you gain more confidence, expand into complex automations and features to verify that the app does everything you need.
Go with Mailchimp if you’re already using it for email. It combines CRM data with SMS for personalized flows, though Wix SMS marketing is currently limited to US users on paid plans.
Meanwhile, Omnisend supports SMS globally and has a generous free plan (SMS credits not included) with core automations included.
Improve Wix SMS marketing with Omnisend
Omnisend’s integration with Wix is seamless and flexible. You can start engaging with your audience with SMS and email in just a few clicks. If you’re running a Wix Store or using Wix Bookings, Omnisend pulls in real-time order data for advanced marketing automation and segmentation.
Key SMS features for Wix users include:
SMS automation workflows based on customer behavior
Campaign and automation reports, including delivery and engagement
List-building via popup signup forms (embedded forms not supported on Wix due to single-page structure)
Real-time event tracking, like checkouts, orders placed, and new subscriber events
Pre-built segments for SMS subscribers
SMS available globally, with flexible credits that roll over
With Omnisend’s free forever plan, you only pay for the SMS credits used. Also, Wix integration doesn’t sync your product catalog to Omnisend. If you want to feature specific products in messages, you’ll need to pass product data via API.
How to integrate Omnisend to Wix
To start:
You need a Wix Premium Plan to use Omnisend on your site
You must connect a valid domain to your Wix site
If you have any questions about these items, we recommend getting in touch with Wix. Otherwise, you can get started now by following these steps:
2. In your Omnisend Dashboard, click Connect Store to open the store connection wizard
Image via Omnisend
3. Pick Wix as the platform used by your online store
Image via Omnisend
4. After you’ve selected Wix as your platform, you will be redirected to the Wix App Market, where you can add the Omnisend app to your store
Image via Wix App Market
5. Once you’ve added the Omnisend app to your Wix store, you will see the permissions page — click Agree&Add
Image via Wix App Market
6. After connecting the app, you can select your primary business focus and choose between managing service appointments or running ecommerce campaigns — you have two options:
Notify my clients about their bookings
Do email and SMS marketing for my ecommerce business
7. Select the option most relevant to your Wix store and click Create Omnisend account
Image via Omnisend
That’s it! You’ve successfully integrated your Wix store with Omnisend.
Start sending conversion-driven SMS to your Wix customers today with Omnisend
Omnisend is fully compatible with Wix for SMS marketing. Unlike basic SMS tools, Omnisend gives Wix users everything in one place: email, SMS, list-building tools, segmentation, and detailed reporting.
It connects directly with your Wix site to track customer actions like checkout starts or completed orders. You can send personalized, perfectly timed texts without writing a single line of code.
You’ll also get:
Built-in automation for key SMS flows like cart recovery, order follow-up, and welcome messages
Seamless connection with Wix customer and order data, with no manual setup
Popup signup forms customized for Wix’s single-page structure
Global SMS support with usage-based pricing and rollover credits (even on the free plan)
Real-time segmentation to send targeted messages
Campaign and automation reporting for ROI tracking
How Divatress scaled SMS with Omnisend
Divatress, a leading wig and beauty retailer, embraced SMS marketing, and the results were outstanding. Within just eight months, the brand built a list of 70,000 SMS subscribers, tapping into a new audience segment that wasn’t responding to email.
By pairing one-off promotions like abandoned cart reminders and birthday messages with smart automation flows on Omnisend, Divatress saw SMS campaigns drive $123,000 in sales.
There are several SMS tools on the Wix App Market, but none quite like Omnisend, now officially recognized as “Wix Choice” for marketing. Trusted by 150,000+ brands, Omnisend offers essential SMS marketing that Wix users need to succeed.
Don’t have a plan yet? You can get started in minutes. Sign up online, connect your Wix domain(s), and start building Wix SMS automation workflows that engage and delight your buyers.
Yes, but the built-in Wix SMS feature is only available for Wix Bookings, Table Reservations, and Restaurant Orders services. You can’t create automations or compose messages. Third-party apps, such as Omnisend, enable more advanced SMS marketing capabilities.
2. How to send SMS on Wix?
You need an SMS marketing app to send SMS through your Wix ecommerce store. Apps like Omnisend can automate transactional messages and promotional campaigns. Some apps also combine SMS with email capabilities.
3. How to integrate SMS marketing?
Start with SMS in your highest-converting automated flows — cart abandonment, welcome series, and browse reminders. Test time-sensitive campaigns like flash sales, stock alerts, and discount codes, and track conversion rates to see what works best for your Wix store.
4. What is the SMS quota on Wix?
Your monthly SMS quota on Wix depends on your site plan and any standalone SMS plan added. For example, the Business plan includes 100 SMS/month. If you add a Starter SMS plan with 500 more, your total quota will be 600 messages monthly. The quota resets on the 1st of each month, and unused messages aren’t carried over.
Karolina is a content project manager and team lead at Omnisend, where she blends creative strategy with a keen focus on competitive intelligence. Outside of work, Karolina finds balance through her love of gardening, exploring new hiking trails, biking, and raising a bunch of boys.
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