Sell more with better email & SMS

Get ecommerce-focused email & SMS marketing that makes it easier to grow your brand, get sales & build better relationships.

Drive sales on autopilot with ecommerce-focused features

See Features

10 best WordPress landing page plugins for 2024 (Compared)

Reading Time: 10 minutes

Many people believe that building and managing multiple landing pages has to be time-consuming and difficult.

The reality is different: thanks to the availability of WordPress landing page plugins, the process becomes more streamlined, efficient, and quick. This means you can effortlessly create multiple landing pages tailored to different target audiences or campaigns.

In this article, we’ve gathered 10 of the top WordPress landing page plugins to benefit your business.

Let’s get started.

Collect subscribers with branded landing pages

Comparison of the best WordPress landing page plugins

Here are the 10 best WordPress landing page plugins in 2024:

PluginRatingActive installationsPricing
1.Elementor4.55+ millionEssential $59/yr
Expert $199/yr
Agency $399/yr
2.SeedProd51+ millionBasic $79/yr
Plus $199/yr
Pro $399/yr
Elite $599/yr
3.Thrive ArchitectThrive Suite $299/yr
Thrive Architect $99/yr
Thrive Architect
& Thrive Optimize $ 199/yr
4.Divi5100,000+Professional $89/yr
Agency $249 for lifetime access
5.Beaver Builder5100,000+Standard $99/yr
Pro $199/yr
Agency $399/yr
Ultimate $546/yr
6.Page Builder by SiteOrigin5700,000+Free
7.Pagelayer4200,000+Personal $39/yr
Professional $75/yr
Business $199/yr
8.Visual Composer4.570,000+Single $49/yr
Plus $99/yr
Accelerate $149/yr
Agency $349/yr
9.Instapage510,000+Build $299/mo
Convert (Customized)
10.Landing Page Builder4.510,000+Advanced $6.99/mo
Business $9.99/mo
Agency $24.99/mo

How to choose the best WordPress landing page plugin

A WordPress landing page plugin simplifies the creation of specialized web pages for marketing purposes. Selecting the right plugin can make your task easier, and directly impact conversion rates.

Here are a few essential factors to consider when evaluating a WordPress landing page plugin:

  • Ease of use: Seek user-friendly options with pre-designed sections for easy page creation.
  • Features: Common features include A/B testing, analytics, lead capture forms, and countdown timers. Some plugins also provide advanced features to optimize landing page conversions.
  • Customizability: Ensure the plugin allows you to tailor the landing page to match your brand identity and preferences.
  • Templates: Pre-built templates can help you create effective landing pages quickly. Also, ensure the templates are mobile-friendly.
  • SEO-friendly: Look for SEO features like meta customization, image optimization, and schema markup.
  • User feedback: Research user feedback within the WordPress community to gauge the plugin’s real-world performance.
  • Integrations: Check if the plugin integrates with your email marketing tools, CRM, and other essential platforms.
  • Pricing: Evaluate the pricing structure to ensure it fits your budget. Consider whether it’s a one-time purchase, subscription, or freemium model.
  • Security: Prioritize plugins with robust security features to safeguard your landing pages and user data.
Build better landing pages, faster, with Omnisend

1. Elementor

Elementor- best wordpress landing page plugin

Elementor stands out as one of the most user-friendly WordPress landing page builders. It’s known for its exceptional speed and a diverse array of pre-made templates.

The plugin boasts a lightning-fast interface, complemented by a real-time editor that enables effortless customization.

What’s more, Elementor effortlessly integrates with many popular WordPress themes. Some even offer exclusive page templates optimized for use with Elementor.

Active installations: 5+ million

Key features:

  • 200+ design blocks spread across 15 popular categories.
  • A wide range of good-looking templates for various occasions and purposes.
  • The canvas template allows you to begin fresh, providing a blank slate for crafting custom layouts.
  • Elementor structures your page with sections and columns for easy module addition, including buttons, images, and sliders.
  • Seamless integration with WordPress widgets and widgets introduced by other plugins on your website.
  • A wide array of widgets that can be placed across your website
  • The Custom Breakpoints feature allows you to provide each visitor with an optimized experience, regardless of their device.
  • Animations that enable you to apply scrolling effects to various background elements on your webpage.

Pricing:

  • Essential: $59 per year
  • Expert: $199 per year
  • Agency: $399 per year

2. SeedProd

SeedProd landing page plugin

SeedProd simplifies the process of constructing various types of WordPress pages, all without the need for coding.

This versatile WordPress landing page plugin enables you to swiftly create landing pages, opt-in pages, “coming soon” pages, and even custom 404 error pages.

Moreover, it’s widely favored for seamlessly transitioning your website into maintenance mode while presenting a customized landing page to your audience.

Active installations: 1+ million

Key features:

  • Access millions of stock images to enhance your landing page.
  • 90+ blocks available for showcasing both static and dynamic content.
  • “Live Previews” offers you the ability to preview how your webpage will look before it goes live. 
  • Access a library of professionally designed templates for quick and attractive page creation.
  • Google reCAPTCHA guards your page against spam and bots.
  • Smart sections offering pre-designed headers, CTAs, and footers for your convenience.

Pricing:

  • Basic: $79 per year
  • Plus: $199 per year
  • Pro: $399 per year
  • Elite: $599 per year

3. Thrive Architect

Thrive Architect landing page builder

Thrive Architect is yet another WordPress landing page builder worth considering.

The tool’s standout feature is its lightning-fast editing within a uniquely visual, real-time, drag-and-drop builder.

Additionally, Thrive Architect offers a comprehensive selection of conversion-focused page elements. To top it off, it seamlessly connects with your preferred email marketing platforms, leading CRM software such as HubSpot, and a host of other widely used tools.

Active installations: N/A

Key features:

  • A versatile drag-and-drop visual editor that empowers users to effortlessly customize their landing pages.
  • A growing collection of 270+ landing page templates designed to boost conversions.
  • API integrations with leading email marketing services.
  • Thrive Optimize enables users to conduct experiments on different page elements, allowing for data-driven optimization.
  • The option to edit both posts and pages on their WordPress websites.
  • Regular updates and maintenance, with a primary focus on enhancing core landing page functionality.

Pricing:

  • Thrive Suite: $299 per year
  • Thrive Architect: $99 per year
  • Thrive Architect & Thrive Optimize: $199 per year

4. Divi landing page plugin

Divi landing page plugin

Owned by Elegant Themes, Divi is recognized for its compatibility with a broad range of WordPress templates.

To gain access, one must enroll in an Elegant Themes membership. The membership offers entry to an extensive collection of themes and plugins. These include some of the most visually stunning themes available, and the plugins offer a diverse array of features.

Active installations: 100,000+

Key features:

  • Divi doubles as a WordPress theme and offers a user-friendly drag-and-drop page builder, simplifying the design process.
  • A selection of 40 professionally crafted landing page templates to suit any business.
  • With a diverse array of 45+ modules at your disposal, you can effortlessly arrange and customize your landing page on a visual editor.
  • Easily apply custom styles and make precise adjustments to individual modules.
  • Duplicate any element or design, and seamlessly transfer it to another site or page within seconds.
  • You have the ability to swiftly retrieve prior versions of your website.

Pricing:

  • Professional: $89 per year
  • Agency: $249 for lifetime access

5. Beaver Builder

Beaver Builder landing page builder

Beaver Builder is one of the most popular WordPress landing page plugins and for good reason. With the tool, you can create visually stunning layouts without the hassle of extensive setup.

Beaver Builder’s free version includes numerous content modules, many of which are ideal for crafting effective landing pages. They offer a range of choices, such as video, audio, text editing, images, sidebar elements, and HTML.

Active installations: 100,000+

Key features:

  • The front-end inline editor allows you to tweak every element in real-time, providing instant previews.
  • The plugin offers a diverse array of elements that can be seamlessly added to your pages.
  • A great selection of landing page templates. However, it’s important to note that the variety may be somewhat limited compared to other tools.
  • Themer add-on for those seeking complete control over their website design.
  • Beaver Builder integrates with WooCommerce and many popular email marketing service providers. 

Pricing:

  • Standard: $99 per year
  • Pro: $199 per year
  • Agency: $399 per year
  • Ultimate: $546 per year

6. Page Builder by SiteOrigin

SiteOrigin Page Builder landing page plugin

SiteOrigin Page Builder offers a robust content creation platform that’s both distinctive and familiar. Its user-friendly interface mirrors the familiar aesthetics of WordPress, making it intuitive to use.

With this tool, crafting responsive column-based content using your favorite widgets is straightforward. Your content adjusts to various devices, ensuring optimal mobile-friendliness for your website.

Active installations: 700,000+

Key features:

  • Create landing pages effortlessly with a simple drag-and-drop system, no coding required.
  • Edit widgets and view your content in real-time for immediate adjustments.
  • Page Builder emphasizes lightweight design for small page sizes and swift load times.
  • The ability to easily navigate back and forth through your revision history.
  • It incorporates modern SEO practices and integrates with major SEO plugins like Yoast SEO and Rank Math.
  • Page Builder is designed with accessibility in mind. It lets users navigate through all form fields and settings using keyboard controls.

Pricing:

This is a free WordPress landing page builder. However, for enhanced features, you can subscribe to SiteOrigin Premium, which starts at $29.

7. Pagelayer

Pagelayer site builder

Pagelayer is a WordPress landing page plugin that gives you access to 60+ widgets. This tool enables you to design pages tailored to various website categories. These include blogs, businesses, and ecommerce sites.

It also offers a real-time design feature, eliminating the need to refresh the page every time you make adjustments.

Active installations: 200,000+

Key features:

  • A vast library of professionally designed templates.
  • The advanced in-line editing capability simplifies the process of modifying existing text or adding custom content.
  • Elevate your landing pages with engaging motion effects that capture visitors’ attention.
  • An image filter feature to enhance the visual appeal of your uploaded images.
  • You can streamline your design process with the clone feature, which duplicates existing elements.
  • You can style your page extensively with options like background overlays, images, and box shadows to achieve your desired design.
  • A range of fonts and text styling options.

Pricing:

  • Personal: $39 per year
  • Professional: $75 per year
  • Business: $199 per year

8. Visual Composer

Visual Composer landing page plugin

Visual Composer distinguishes itself through its marketplace, available to all users and offering free and premium landing page templates, assets, and add-ons.

This WordPress landing page plugin’s custom editor streamlines the creation of effective marketing pages. And if you prefer the default WordPress builder, you can incorporate Visual Composer blocks into the Gutenberg editor.

Active installations: 70,000+

Key features:

  • A mobile-optimized user interface that enables users to edit landing pages on their smartphones.
  • Utilize the Visual Composer Insight tool, which offers constructive feedback for enhancing your page content.
  • Enhance multisite landing page management by installing the plugin on your root site.
  • All elements and layouts adhere to top-notch SEO practices.
  • Accelerate your website’s loading speed by activating the lazy load settings for media elements.
  • The flexibility to apply custom CSS to each specific row, column, or element through advanced settings.

Pricing:

  • Single: $49 per year
  • Plus: $99 per year
  • Accelerate: $149 per year
  • Agency: $349 per year

9. Instapage

Instapage landing page plugin

Instapage is the best WordPress landing page builder for those who want a comprehensive suite of collaborative tools. This tool also offers thorough A/B testing, which is a feature missing in many other WordPress landing page plugins.

Additionally, Instapage stands out for delivering an exceptional user experience. More than 5 million landing pages have already been built using this tool, and it isn’t hard to see why.

Active installations: 10,000+

Key features:

  • AI technology to generate headlines, paragraphs, and CTAs tailored to specific ad groups and target audiences.
  • A selection of 500+ layouts, each meticulously tested and optimized for maximizing conversion rates.
  • 5000+ Google and Adobe Webfonts so you can match your brand identity.
  • Instapage ensures near-instantaneous page loading, whether you opt for AMP (Accelerated Mobile Pages) or not.
  • Achieve brand consistency with pixel-perfect design tools and a global asset library.

Pricing:

  • Build: $299 per month
  • Convert: Customized

10. Landing Page Builder

Landing Page Builder

The last landing page plugin for WordPress we’ll explore is one by PluginOps. This tool simplifies responsive landing page creation and regularly updates its template library.

Moreover, it integrates seamlessly with the familiar classic WordPress editor, eliminating the need to learn new interfaces. The plugin also includes a built-in form builder for effortless collection and storage of form submissions, email addresses, and data. 

Active installations: 10,000+

Key features:

  • A visual drag-and-drop builder to simplify the design process for users of all levels.
  • A selection of templates that not only look visually appealing but are also optimized for search engines
  • Gain valuable insights into landing page performance with integrated analytics.
  • Seamlessly integrate with email marketing tools and establish connections via Zapier.
  • Priority support, no matter what plan you’re signed up to.
  • 25+ widgets are at your disposal to incorporate a diverse range of elements into your landing pages.

Pricing:

  • Advanced: $6.99 per month
  • Business: $9.99 per month
  • Agency: $24.99 per month

How to create a WordPress landing page signup form with Omnisend

The primary goal of a landing page signup form is to encourage visitors to subscribe or sign up for a newsletter, mailing list, product trial, webinar, or any other type of digital offering.

Omnisend for WordPress is a popular plugin with user-friendly and feature-rich capabilities. It offers a variety of customizable form templates and styles, enabling you to create visually appealing landing pages quickly.

You have two options to begin using Omnisend’s landing page signup form. Let’s take a brief look at both of them.

Option 1: Creating a landing page using a template

For a swift and hassle-free approach to crafting landing pages, you can tap into Omnisend’s extensive forms library. This option allows you to use pre-built templates optimized for landing pages.

Step 1: Go to the “Forms” tab in Omnisend.

Step 2: Select “Create Form.”

Step 3: Within the form creation options, choose the “Landing page” category.

Step 4: Browse and choose a pre-built template that aligns with your campaign goals.

Option 2: Transforming a popup form into a landing page

You can convert any existing popup form into a dedicated landing page with just a few straightforward steps.

Step 1: Go to the “Forms” section in Omnisend.

Step 2: Create a new popup form, or choose an existing one you want to edit.

If you opt for the latter, proceed with the following instructions:

Step 3: In the “Layout Settings,” find the option for changing the form’s display type.

Step 4: Choose the “Landing page” option from the display type choices.

creating a WordPress landing page signup form in Omnisend

Best WordPress landing page plugin for Your business

Choosing the ideal landing page builder for WordPress hinges on your specific requirements. Are you inclined toward free templates or a budget-friendly premium plugin? Do you seek a comprehensive suite of landing page tools, or a streamlined interface?

The best approach is to explore different platforms and their functionalities. However, it’s worth noting that the majority of these WordPress landing page plugins do not offer free versions. This makes it extremely important to carefully evaluate their pricing structures.

With the right WordPress landing page plugin, you can elevate your online marketing significantly.

Want to design landing pages that convert? Get started with Omnisend for free
Bernard Meyer
Article by
Bernard Meyer

Bernard is the Director of Content at Omnisend, with a passion for good research, helping ecommerce businesses with their marketing automation needs, and beating absolutely everyone in Mario Kart 64.


related features
These are the Omnisend features that can help you get the results mentioned in the article.

See how Omnisend can help your business

Take our short quiz to get a personalized recommendation on the best plan & features for your business.

Take the quiz
Takes less than 2 minutes

related features
These are the Omnisend features that can help you get the results mentioned in the article.