Sell more with better email & SMS

Get ecommerce-focused email & SMS marketing that makes it easier to grow your brand, get sales & build better relationships.

Drive sales on autopilot with ecommerce-focused features

See Features

The 7 best FluentCRM alternatives to try this year (Free & Paid)

Reading Time: 7 minutes

Most businesses believe that FluentCRM is the best option to manage their Woocommerce store, because it has a direct integration with WordPress and Woocommerce.

But is that really the case?

Not necessarily. 

There are other great tools that have direct integration with WooCommerce and useful features. 

So, if you’re looking for FluentCRM alternatives for your email marketing needs, this article highlights seven of the best options you can use.

Make the right choice

The right email service provider can save you money, improve deliverability, and help you build better relationships with your customers. Here's everything you need to know to choose the best platform for you.

Get my copy

What does FluentCRM have to offer?

FluentCRM homepage

FluentCRM is an email marketing automation plugin for WordPress and WooCommerce that allows users to start and manage email campaigns without having to leave the platform. 

With FluentCRM, users can manage leads and customers, automate their email campaigns, and monitor user activity straight from their WordPress dashboard. 

And because of its automation capabilities, you can draft your emails and add them to a schedule so you don’t have to be present to send them to your email subscribers. 

Boost your WooCommerce store’s revenue by up to 85% using our email marketing plugin.


  • All-in-one solution:
    FluentCRM is a comprehensive tool that allows you to automate your email campaigns, manage customer relationships, and monitor user activity from your WordPress dashboard. 
  • Create and manage email lists:
    FluentCRM allows you to segment your email list based on user behavior, interest, and demographics to make your email campaigns more targeted. 
  • Automate email campaigns:
    With FluentCRM, you can automate your email marketing campaigns and set email sequences that are triggered by specific user actions. 
  • Track and analyze campaign performance:
    Monitor key metrics of your email campaigns such as open rates and click-through rates in real time from your WordPress dashboard. 
  • Integration with other plugins:
    FluentCRM integrates with other popular plugins to make it easy for you to manage your email campaigns. 


  • Lacks email building capabilities:
    FluentCRM doesn’t have email building features to help clients gather valuable contacts for their subscriber list. 
  • Steep learning curve:
    FluentCRM is difficult to use and beginners have to undergo a steep learning curve to grasp how to use the basic features. 
  • Performance issues:
    Users have reported performance issues when using the tool, especially when managing large email lists. 
  • Poor customer support:
    Some users have reported slow response times when trying to reach FluentCRM support staff. 

FluentCRM alternatives: an overview

The table below is a quick summary of the FluentCRM alternatives. It focuses on the key aspects to make it easy for you to pick the best email marketing tool. 

AlternativeBest forFree planPaid plansExtra marketing features
OmnisendEmail marketing for
e-commerce businesses
YesFrom $16/moSMS marketing, push notifications, pop ups, landing pages, Google & Facebook custom audiences
MailchimpEmail marketing newbiesYesFrom $11/moLanding pages, social media posts
SalesforceCRM with email marketing featuresNoFrom $25/moSales forecasting, social intelligence, lead management
ZohoCRMCRM with marketing featuresYesFrom $14/moForms, surveys, and marketing automation
Jetpack CRMCRM for WordPress websitesYesFrom $5.40/moLead nurturing, sales funnel, automation (email marketing is a paid add-on)
AWeberEmail marketing with a large template libraryYesFrom $12.50/moSign-up forms, web push notifications, landing pages
SendPulseEmail marketingYesFrom $6.40/moSMS, chatbots, web push

For more information, use our email pricing calculator below to quickly compare price rates and features with other top platforms. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them. 

Quick email provider pricing comparison

Quickly and easily compare the top email marketing providers so you can find the best platform for your ecommerce store needs.

Total number of contacts:
Oops! Please enter something valid.
    prices for:

    You can compare Omnisend and 2 more providers at once.

    • Omnisend
    • Klaviyo
    • Mailchimp
    • Drip
    • Moosend
    • Active Campaign
    • Get Response GetResponse
    • Mailerlite

    You can compare Omnisend and 2 more providers at once.

    Tier 1
    Tier 2
    Tier 3
    Still not sure?

    Try out the full version of this calculator

    1. Omnisend

    Omnisend homepage

    G2 rating: 4.5/5

    Top on our list of the best FluentCRM alternatives is Omnisend. With 4.5K+ 5-star Shopify reviews and 500+ 5-star G2 reviews, Ominsend outperforms FluentCRM in almost all aspects. 

    Its premium plans are affordable and come with advanced ecommerce-focused features to help store owners build stronger relationships with their customers and generate more sales. 

    Its one-click integration with the leading ecommerce platforms makes it easy for marketers to get started and sync customer data seamlessly. 

    With Omnisend, $0 gets you so much more. You can:

    • Reach up to 250 contacts with unlimited contact list size
    • Send up to 500 emails/month
    • Send up to 60 SMS
    • Up to 600 push notifications

    And with this free plan, you have access to the following features:

    However, FluentCRM doesn’t have a free plan. Their cheapest plan starts at $103 which can be prohibitive for small business owners with limited resources. 

    Omnisend and FluentCRM ecommerce features comparison:

    Both tools have direct integration with Woocommerce and other popular ecommerce platforms. They both propose useful features for marketers but what makes the difference is: 

    1. Marketing automation:

    Omnisend has more advanced marketing automation features that combine multiple channels.

    On the other hand, FluentCRM only automates email campaigns. 

    2. Email builder:

    Omnisend has an intuitive email builder that makes it easy to design marketing emails that stand out.

    FluentCRM’s email builder is difficult to use and requires a long learning curve to get started. 

    3. Segmentation and targeting:

    Omnisend allows you to segment your email list based on user behavior and send them targeted emails to improve conversion rate.

    FluentCRM has limited segmentation capabilities making it difficult to send targeted emails. 

    4. Channel used:

    FluentCRM does not support other channels, just email.

    Omnisend, on the other hand, offers SMS and push notifications in addition to email.

    5. Paid plans comparison:

    FluentCRM’s pricing is based on the number of sites you are managing. 

    • Single site: $103/year
    • 5 sites: $199/year
    • 50 sites: $399/year

    Omnisend pricing varies based on the number of subscribers. 

    • Free
    • Standard: Starts from $16/month
    • Pro: Starts from $59/month
    Generate up to $6.30 per email with our WooCommerce email marketing plugin

    2. Mailchimp

    Mailchimp homepage

    G2 rating: 4.4/5

    Mailchimp is one of the most popular FluentCRM alternatives that appeals to all types of businesses, from ecommerce stores to hotels and bakery shops. 

    Considering that Mailchimp prioritizes small businesses and entrepreneurs who are just starting operations, it doesn’t provide advanced features like other top FluentCRM alternatives in this post. 

    Why is Mailchimp a better alternative?

    • Campaign editor helps you create captivating email designs
    • Use popups and forms to build email lists
    • Has enhanced email segmentation for better targeting
    • Ecommerce AI tool provides tailored suggestions 

    Free plans comparison

    • Mailchimp has a free plan that allows you to send 1000 monthly emails to a custom audience. 


    • Email automation 
    • 20+ AI tools to create better emails
    • Audience segmentation
    • Seamless integration with other platforms

    Pricing comparison

    • Essentials plan: Starts from $13/mo
    • Standard plan: Starts from $20/mo
    • Premium plan: Starts from $350/mo

    3. Salesforce

    Salesforce homepage

    G2 rating: 4.3/5

    Salesforce, one of the popular FluentCRM alternatives, is a robust CRM with email marketing features and capabilities. It delivers powerful campaign analytics to help businesses make data-driven decisions to improve their marketing campaigns. 

    Why is Salesforce a better alternative?

    • Delivers email marketing solutions for all types of businesses
    • Perform A/B tests to improve email campaigns
    • Build professional-looking emails with its visual editor 

    Free plans comparison

    • Salesforce doesn’t have a free plan. 


    • Robust CRM with email marketing features
    • Audience segmentation 
    • CRM solutions for all industries
    • CRM analytics

    Pricing comparison

    • Essentials plan: Starts at $25/mo
    • Professional plan: Starts at $75/mo
    • Enterprise plan: Starts at $150/mo
    • Unlimited plan: Starts at $300/mo

    4. ZohoCRM

    ZohoCRM homepage

    G2 rating: 4/5

    Here’s another popular tool that makes it into our list of the best FluentCRM alternatives. ZohoCRM is a powerful CRM with impressive marketing features that will help you build excellent relationships with your customers. 

    Why is ZohoCRM a better alternative?

    • Delivers personalized user experiences
    • Omnichannel presence on different platforms
    • CRM analytics

    Free plans comparison

    • Free plan for up to 3 users


    • Minimal learning curve
    • Intuitive UX
    • Email insights
    • Multiple scoring rules

    Pricing comparison

    • Standard plan: Starts at $14/mo
    • Professional plan: Starts at $23/mo
    • Entreprise plan: Starts at $40/mo
    • Ultimate plan: Starts at $52/mo

    5. Jetpack CRM

    Jetpack CRM homepage

    G2 rating: 4.4/5

    JetPack CRM is one of the best FluentCRM alternatives you can get if you’re looking for a competent WordPress CRM. It comes with helpful tools you need to manage your campaigns and grow your business online. 

    Why is Jetpack CRM a better alternative?

    • Simple dashboard to track campaign metrics
    • Useful CRM features for entrepreneurs
    • Private client portal

    Free plans comparison

    • Jetpack CRM doesn’t have a free plan


    • One-stop CRM dashboard
    • Simple email management
    • Store and manage your contacts with ease
    • Capture leads with forms

    Pricing comparison

    • Reseller plan: Starts at $5.40/mo
    • Freelancer plan: Starts at $11/mo
    • Entrepreneur plan: Starts at $17/mo

    6. AWeber

    AWeber homepage

    G2 rating: 4.2/5

    AWeber is one of the best FluentCRM alternatives you can use to create and manage your email campaigns. The tool has a large template library that makes it easy to design professional-looking emails. 

    Why is AWeber a better alternative?

    • Integrates with Canva to deliver beautiful email designs
    • Large email template library
    • Decent set of ecommerce features

    Free plans comparison

    • Free plan supports up to 500 subscribers


    • Signup forms
    • Intuitive email editor
    • Email segmentation
    • Automated campaigns

    Pricing comparison

    • Lite plan: Starts at $12.50/mo
    • Plus plan: Starts at $20/mo
    • Unlimited plan: Starts at $899/mo

    7. SendPulse

    SendPulse homepage

    G2 rating: 4.6/5

    Sendpulse is one of the most powerful FluentCRM alternatives that provides all the email marketing tools you need to streamline your sales and marketing processes. 

    Why is SendPulse a better alternative?

    • Offers responsive subscription forms
    • Drag and drop email editor
    • Email templates

    Free plans comparison

    • Free plan for up to 500 subscribers


    • Web push notifications
    • Integrates SMS marketing
    • Landing page builder

    Pricing comparison

    • Standard plan: Starts at $6.40/mo
    • Pro plan: Starts at $7.68/mo
    • Enterprise plan: Starts at $10.75/mo

    Wrap up

    While FluentCRM is a decent email marketing tool, there are other FluentCRM alternatives with better features. If you’re looking for an email service provider that delivers a better ROI and supports multiple channels, Omnisend should be your top choice. 

    This email marketing software has a feature-rich free plan and affordable paid plans with advanced features to help you engage your customers and drive more sales. 

    Generate up to $6.30 per email with our WooCommerce email marketing plugin
    Richard White
    Article by
    Richard White

    Richard is a Content Marketing Manager at Omnisend. An avid writer, he's said to have been born holding a pencil. Fascinated by all things handmade, if he's not reading or writing he can often be found practicing leathercraft.

    related features
    These are the Omnisend features that can help you get the results mentioned in the article.