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See FeaturesWant to build a successful dropshipping business? The best way to learn is from top Shopify stores that are already thriving in the dropshipping business.
The top performers share some key traits — they nail product selection, automate marketing activities, and constantly test to improve customer experience.
You can replicate these strategies to create a winning sales machine. For instance, you could set up automated abandoned cart recovery emails, and then A/B test the delay of your abandoned cart messages to maximize sales.
Let’s check out 20 top dropshipping stores on Shopify and see what makes them successful.
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Top 20 Shopify dropshipping stores
- Pet Clever
- Pura Vida
- Brookstone
- Shop Kako
- Notebook Therapy
- The Korean Fashion
- Meowingtons
- Best Choice Products
- Lit Lamps
- Plushie Depot
- Venetto Design
- Pillow Slides
- Zoberlo
- BURGA
- Sage & Sill
- Stretched Fusion
- Until Gone
- Wildflower Cases
- Be Activewear
- MrFluffyFriend
20 best Shopify dropshipping store examples
Check out these dropshipping Shopify stores to inspire your own:
1. Pet Clever
Pet Clever distinguishes itself with dynamic social proof notifications showing recent purchases, which overlay a clickable popup that says “Unlock 15% off.”
Here it is in action:
An additional banner at the top of the site details 20% off storewide for orders over $50 and free shipping on orders over $75.
Product pages are thoughtfully designed with payment card logos under add-to-cart buttons and tabbed sections for guarantees and shipping details. The cart page goes on to emphasize trust with badges for Norton, McAfee, TRUSTe, and VeriSign.
To inspire additional purchases, the “Best Selling Products” and “Related Items” sections highlight popular products, complete with customer ratings for credibility. Every page includes newsletter signup forms in the footer, encouraging customer engagement and retention.
Plus, the customer service is very good for a dropshipping store — you can call or email, and the brand is active on five social networks.
2. Pura Vida
Pura Vida personalizes its shopping experience with automatic language, currency, and shipping options based on the customer’s location.
There’s a sticky menu with real-time search and a Today’s Offers tab for seamless navigation between products and sales. Plus, the design is clean and media-heavy, displaying products beautifully and loading quickly despite the unique imagery.
Discounts play a pivotal role in Pura Vida’s pricing strategy, with popups offering 20% off and a disclaimer at the top of the site stating “free shipping on all orders $40+.”
You can build similar popups with Omnisend to collect more email addresses and start engaging subscribers with automated messages.
Customers can add sustainable shipping to their shopping carts and tap a link to learn more about the company’s sustainability policy.
The checkout has Express payment options, gift box recommendations, and a remember me checkbox for faster future checkout. Customers are encouraged to sign up for texts by clicking the checkbox, “Get 20% OFF my next purchase by signing up for texts.”
3. Brookstone
Gift dropshipping store Brookstone offers a cohesive shopping experience through product recommendations, reviews, wishlists, and rewards.
Customers are encouraged to sign up for discounts and build shopping lists for further engagement. This valuable data informs product recommendations and can be used in promotional email and text message campaigns to drive sales.
Instead of a sticky menu, Brookstone lets its content take center stage with quality images and descriptive product titles, such as “11.6″ Digital Photo Frame with Live Video Chat & 16GB Memory” instead of simply “11.6″ Digital Photo Frame.”
Adding items to your cart creates a “My Cart” popup with a You May Also Like sidebar. This sidebar features ADD TO CART buttons, making it easier to increase order value.
The checkout uses Express checkout and Klarna to spread the cost. There’s also a last notification, “Don’t miss out! Log in to earn and redeem rewards,” to suggest loyalty savings and encourage new account creation.
4. Shop Kako
Shop Kako embodies kawaii culture with its summer rainbow theme and curved design elements. Rounded-square frames for product photos and a light blue and pink color scheme create a cohesive, cute aesthetic throughout the site.
This attention to detail extends to the product pages that integrate customer reviews and colorful imagery, with “You May Also Like” recommendations to encourage further exploration. Finally, the pink footer rounds out the design with an email signup form for updates.
The simplified checkout offers Shop Pay and PayPal payment options with a “Remember Me” feature, and all orders ship free. To set expectations, a banner on the top of the site says, “Free Shipping Worldwide! Please allow 2 weeks for items to arrive.”
Every element, from the rounded fonts to product photography, reinforces the store’s playful, kawaii personality. You can get equally creative with your dropshipping store branding to create a unique identity and stand out from competitors.
5. Notebook Therapy
Paper and stationery store Notebook Therapy has a Choose Your Aesthetic menu item, which offers curated product collections with emojis to provide a personalized shopping experience.
Some menu items even have labels like “New” and “Trending” to attract attention, and the search bar returns product results and categories in real time.
All products feature lifestyle photos with people either using the products or the products presented on a desk with pastel backgrounds.
Customers can also choose their location from a dropdown, and pricing and currencies update automatically within seconds.
Along the same lines, estimated delivery times are communicated on product pages to set realistic expectations. A key selling point is that all orders over $40 qualify for free tracked shipping.
Lastly, the checkout page keeps things simple with Express checkout options for Google Pay, Shop Pay, and PayPal, an opt-in box for email alerts, and a discount code/gift card section. There isn’t an option to create an account — again, to keep things simple.
6. The Korean Fashion
The Korean Fashion connects Eastern style with global shoppers through sleek web and mobile platforms, transforming niche dropshipping into a fashion destination.
Despite operating on a dropshipping model, the store delivers a premium retail experience with a rewards program, wishlists, and detailed order tracking. The site’s currency selector supports over 20 options, seamlessly serving its international customer base.
Product authenticity shines with carefully curated lifestyle photography featuring Korean models and influencers, while detailed sizing information and in-page customer questions address common cross-border shopping concerns.
To improve the shopping journey, strategic product recommendations are seamlessly integrated with contextual sections like “More from this style,” monthly collections, and personalized “You may also like” suggestions.
Lead capture mechanisms, such as a prominent “$7 off” tab, collect customer contact information for ongoing engagement, while a substantial Instagram following reinforces brand credibility and drives social proof.
7. Meowingtons
Cat product store Meowingtons has some genius marketing tactics. Its Milton the Cat Comic captures email subscribers and fuels the internet with cat-loving memes, while its Milton merchandise and curated gift guides fuel sales for high-profit products.
Charity is a core part of its marketing strategy, and some proceeds from every purchase go toward rescuing cats. The heading “You Shop. We Give. They Purr.” prominently introduces a stories section for charity efforts on the homepage.
The menu is sticky, with a special offer bar above it, and the search function is particularly good, showcasing the top searched products without you having to type anything in.
There are also floating icons on the bottom of all pages for “10% off here!” and accessibility adjustments with seizure-safe and vision-impaired, ADHD, and blind user profiles. Users can manually adjust the content scaling, font size, and more.
All this adds up to create a caring, personalized shopping experience.
8. Best Choice Products
Best Choice Products distinguishes itself with an always-available live chat support system that is rare for dropshipping operations. The support widget follows users throughout their shopping journey to provide instant assistance.
A sticky banner highlights free shipping at the top of every page, while product pages include estimated delivery dates. Searchable customer reviews on product listings make it easy for shoppers to filter by rating, date, and keywords, with photos from verified purchases prominently displayed for added trust.
There’s also a rewards program with points for purchases, reviews, and social shares. A dashboard shows points balance and available rewards, with automatic reminders at checkout.
As a final complement, the mobile-first design includes quick-add buttons and simplified navigation for easier browsing of its extensive catalog.
9. Lit Lamps
Lit Lamps maximizes sales through strategic bundle pricing, showcasing “Better Together” combinations that offer 15-25% savings compared to individual purchases.
While the site automatically detects location and displays prices in local currency, a manual selector in the header allows users to override these options.
Product pages heavily feature customer photos in a scrollable gallery, with star ratings and sorting options for the most recent and helpful reviews.
What’s more, an email capture popup offers a limited-time discount code triggered after 30 seconds, or before exiting, that also displays preview images of upcoming product launches.
The checkout has a relatively cheeky option to add a tip, such as 10%, to an order, which could work if you have a loyal audience.
10. Plushie Depot
Plushie Depot elevates the plush toy shopping experience by combining cute aesthetics with sophisticated ecommerce features.
The store’s well-optimized design balances playful branding with practical functionality, including thoughtful accessibility options that let customers adjust content style to their needs.
Strategic shipping options differentiate the store from competitors. Free delivery is available to US, CA, NZ, and AU markets, while a “Quick Ship” option with NYC and USA-based vendors addresses concerns over long delivery times.
Clear product labels identify “Ship Fast” and “Custom” items, setting accurate delivery expectations. The store also maximizes revenue through upselling strategies, offering multiple size options for popular plushies. Additionally, a rewards program encourages repeat purchases.
Seasonal product releases like Halloween-themed Pumpkin teddies create natural marketing opportunities and drive email campaign engagement.
Detailed product descriptions maintain the brand’s caring tone, reinforcing its position as a trustworthy, customer-focused plush toy destination.
11. Venetto Design
Venetto Design embraces high-ticket dropshipping with premium home furnishings. A floating Customer Reviews button on the right side of every page loads instantaneous social proof.
Product pages showcase luxury items through professional photography, detailed specifications, and strategically placed review sections. Related products are also displayed to encourage additional high-value purchases.
Bundle offers provide additional purchasing opportunities like its “Frequently Bought Together” bundles that combine up to three products and show savings:
Exit-intent popups offer exclusive discounts in exchange for email signups, targeting luxury shoppers with personalized offers.
The checkout process is streamlined with PayPal and Google Pay integration, making it as easy for customers to complete purchases.
12. Pillow Slides
Pillow Slides innovates dropshipping with a priority processing upsell system, allowing customers to expedite shipping for an additional fee.
An exit-intent popup personalizes discounts by asking visitors to identify their needs (foot pain, plantar fasciitis, or everyday comfort) before revealing a 10% off code.
Product pages emphasize value with visible discounts and Afterpay integration, making premium pricing more accessible through payment plans.
The cart page features a “Buy 2 Get 15% Off + Free Shipping” offer to drive higher order values and an “Add & Save” to update your cart.
13. Zoberlo
Zoberlo’s marketing focuses on emotional benefits for parents bonding with babies rather than product features alone. Even its logo incorporates smiling baby faces as O’s for brand appeal.
Its content positions the baby carrier as a premium yet practical choice — a high-quality carrier that won’t complicate your life. The strategy aims to justify a higher price point through quality while emphasizing simplicity to remove barriers to purchase.
Product pages have authentic photos of mothers with babies and GIFs of products being tested to instill a sense of utility. Here’s an example:
Product pages include customer reviews and a bundle offer, “Buy Any 2 Items & Add Any 3rd Item to Cart for FREE.”
The cart page displays “Must-Have” items with one-click add-to-cart functionality. It also features a progress bar showing the distance to free shipping with motivational “almost there” messaging to encourage additional purchases.
14. BURGA
BURGA sets itself apart in the phone accessories market with device detection and product personalization. When customers visit via mobile, the site automatically filters products to match their smartphone model.
Here’s an example for a Samsung Galaxy S22:
Strategic pricing and bundle offers, such as “Buy 4 Phone Cases, Pay For 2,” encourage bulk purchases to drive higher average order values.
Product pages have quality images, comprehensive product descriptions, videos, customer reviews, warranty details, and detailed FAQs to build purchase confidence.
BURGA also maintains one of the most impressive social media presences for a dropshipping store, with over 880,000 Instagram followers and 1.9 million YouTube subscribers.
BURGA’s dropshipping success is built on turning potential weaknesses into strengths. Where most dropshippers struggle with trust and perceived value, it creates confidence through the depth of information and social validation.
15. Sage & Sill
Sage & Sill, a plant and home décor retailer, uses “Frequently Bought Together” product suggestions to boost order value. These appear within product pages alongside “You May Also Like” and “New Arrivals” product entries.
Scrolling down product pages activates a sticky shopping banner with an “Add to Cart” button, making it easy for customers to shop with minimal scrolling.
The site offers order tracking through customer accounts and encourages email signups with popups offering 10% off first purchases.
Plus, customers can opt for “Green Shipping Protection” on the cart page to reduce their carbon footprint, boosting the retailer’s eco-credentials.
A “Featured in” section on the homepage shows logos for TIME, House Beautiful, The Washington Post, BuzzFeed, and other reputable news outlets, reinforcing credibility and building customer trust.
16. Stretched Fusion
Stretched Fusion integrates GIFs in product imagery and provides instructional videos demonstrating fitness products in use. It has also published an ebook titled “Weight Loss Made Easy,” which covers diet and workout routines.
Product pages have customer reviews, videos, FAQs, professional photos, and captivating descriptions that speak directly to the shopper.
Some product pages offer bundles with special offers to increase order value, such as a Pilates bar and a Pilates ring. Here’s an example:
The shopping experience extends to the cart page with product recommendations and one-click add-to-cart functionality to streamline purchases.
17. Until Gone
Until Gone creates urgency through a dynamic deals-based shopping experience, combining time-sensitive offers with tiered loyalty rewards.
A prominent site-wide banner highlights multiple value propositions, including financing availability, free shipping over $25, and its stress-free guarantee, building trust with new visitors right off the bat.
Product listings feature bold discount markers (e.g., “41% OFF!”) to emphasize savings, while a sophisticated rewards program segments customers into membership tiers (New, Silver, and Gold) with redeemable points, encouraging repeat purchases.
The clean, professional branding extends to a streamlined multi-step checkout process that offers diverse payment options, including Klarna, Google Pay, Venmo, and PayPal, reducing friction at the point of purchase.
18. Wildflower Cases
Wildflower Cases leverages celebrity influence and brand collaborations to create a premium iPhone case shopping experience featuring exclusive designs by Devon and Sydney Carlson.
The site’s pink, elegant aesthetic targets its female demographic, while strategic “new!” and “low stock” markers create FOMO (fear of missing out) to drive conversion.
Email marketing is central to Wildflower Cases’ strategy, with a persistent 15% off signup tab at the bottom of the page and matching popup forms to capture visitor information.
Product pages address common purchase hesitations upfront with transparent shipping and return policies, building confidence in the buying process.
To roung it all out, the limited edition collaborations and celebrity endorsements, such as those from Miley Cyrus, help position the brand as a fashion statement rather than just a phone accessory.
19. Be Activewear
Be Activewear creates a premium shopping experience with a minimalist, clean design that lets its lifestyle photography take center stage in showcasing its activewear and fashion collections.
The brand de-risks purchases through multiple customer-friendly policies: free returns, wishlist creation, and, notably, several “Buy Now, Pay Later” options, including Afterpay, Zip, and Laybuy.
These flexible financing options make activewear accessible to budget-conscious customers while maintaining profitable margins.
Product pages maximize order value through strategic “Complete the Style” bundles, recommending complementary items that enhance the original purchase.
Here’s an example:
You can take a similar cross-selling approach to increase cart value while providing genuine styling value to customers.
The store’s success stems from combining high-end presentation with accessible payment options, effectively positioning itself as an aspirational yet attainable brand.
20. MrFluffyFriend
MrFluffyFriend differentiates itself in the pet supplies market by focusing exclusively on anti-anxiety products, creating an emotionally resonant shopping experience for pet owners.
The store extensively uses user-generated content, with authentic photos of pets using products rather than relying on stock photography. These real-world photos build trust and demonstrate genuine product effectiveness in action.
Smart geo-location features automatically display prices in local currencies, while strategic scarcity markers like “Almost sold out” and savings calculations (e.g., “You save 20%”) build purchase urgency.
At the core of MrFluffyFriend’s success is a dropshipping strategy that transforms pet anxiety concerns into a supportive community.
That emotional foundation drives organic sales across its product range. Anxiety-focused solutions span feeding accessories to grooming tools, shaping multiple purchase opportunities from a single customer pain point.
Comparison of top 20 Shopify dropshipping stores
| Store | Niche | Unique feature |
| Pet Clever | Pet supplies | Dynamic social proof notifications with 15% off popup overlay |
| Pura Vida | Jewelry/accessories | Automatic language, currency, and location-based personalization |
| Brookstone | Gifts/electronics | Integrated rewards system with wishlists |
| Shop Kako | Kawaii/cute products | Themed design with curved elements and a kawaii aesthetic |
| Notebook Therapy | Stationery/paper goods | “Choose Your Aesthetic” menu with curated collections |
| The Korean Fashion | Korean fashion | Detailed sizing info and Korean model photography |
| Meowingtons | Cat products | Milton the Cat Comic (mascot) and charity integration |
| Best Choice Products | General merchandise | Live chat support system with AI responses |
| Lit Lamps | Lighting | Strategic bundle pricing with “Better Together” combinations |
| Plushie Depot | Plush toys | Quick Ship option with USA-based vendors |
| Venetto Design | Home furnishings | High-ticket dropshipping with premium positioning |
| Pillow Slides | Footwear | Priority processing upsell system |
| Zoberlo | Baby products | Emotional marketing with baby-focused branding |
| BURGA | Phone accessories | Automatic device detection for product filtering |
| Sage & Sill | Plants/home décor | Green Shipping Protection option |
| Stretched Fusion | Fitness equipment | Integrated GIFs and instructional videos |
| Until Gone | Deals/various | Tiered loyalty rewards with dynamic deals |
| Wildflower Cases | Phone cases | Celebrity collaborations and limited editions |
| Be Activewear | Athletic clothing | Multiple “Buy Now, Pay Later” options |
| MrFluffyFriend | Pet anxiety products | Focus on anti-anxiety products with user-generated content |
3 features for successful Shopify dropshipping stores
There are three features that all successful dropshipping sites share:
1. Mastering product quality for niche dominance
Successful Shopify dropshipping stores sell high-quality products that drive customer loyalty, reduce returns, and have good margins.
You can do the same by creating a product quality strategy with rigorous supplier vetting, regular sample testing, and category expertise. Start with small supplier test orders to compare quality, shipping times, and communication.
To differentiate your store, tap into emerging consumer behavior patterns — from sustainable packaging to personalized experiences — and integrate them into your product strategy for a premium customer experience.
Collect and analyze customer feedback about product quality, packaging, and delivery experience actively to understand what drives repeat purchases in your niche, then optimize your offerings around those insights.
2. Leveraging social proof and marketing strategies
Look to standouts like BURGA and Wildflower Cases to see how social proof and solid marketing practices can drive success.
Social proof and marketing strategies built on previous successes will turn your store into a trusted shopping destination. You can use reviews, influencer partnerships, and engaging social media content across Instagram and Pinterest to showcase your products.
Use Omnisend to turn your social proof into sales power by automating post-purchase review requests and uniting email and SMS campaigns in one platform.
Omnisend also has a free product description generator and hundreds of email, popup, and landing page templates for professional marketing.
3. Creating a seamless customer experience
Top Shopify dropshipping stores offer a seamless shopping experience that rivals industry giants like Amazon because many customers won’t settle for less.
Customers expect fast load times, intuitive navigation, convenient payment options, easy account management, and detailed product pages.
Shopify offers a solid foundation for meeting these factors, but there are extra steps you can take to build a fantastic customer experience:
Speed and design
- Minimize code and build a lightweight site
- Integrate guest checkout with multiple payment options
- Add trust badges and security certificates
- Build a clean navigation with clear product categories
Product discovery
- Enable real-time search for products
- Consider 360° previews for high-value products
- Show customer reviews and photos
- Use exit-intent popups with first-time buyer discounts
Post-purchase experience
- Automated emails for orders, tracking, and recommendations
- Abandoned cart recovery and win-back campaigns
- VIP rewards program for repeat customers
- Birthday and anniversary special offers
Customer Support
- Live chat integration for instant assistance
- Self-service tracking portal and FAQ section
- Clear return and refund policies
- Multiple contact channels (email, chat, social)
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Why Shopify for dropshipping?
Shopify is ideal for your dropshipping business ideas because it’s affordable, easy to master, and scalable. Its biggest lure is that it puts everything you need in one place, from store creation and payment processing to inventory tracking.
Here are the three top reasons to build Shopify dropshipping stores:
1. Cheap to start
You can start a Shopify dropshipping business for less than $100, and it’s a reasonable goal to keep monthly costs below $50/month before scaling.
To begin, you’ll need Shopify’s basic plan ($39/month) and a domain name (~$14/year). Dropshipping apps will add $20 to $30/month to your costs.
Each plan includes essential tools for dropshipping success, including unlimited products and analytics, while advanced tiers offer enhanced reporting and higher checkout capacity.
2. App ecosystem
Shopify integrates directly with top dropshipping apps for global order fulfillment and real-time inventory management.
With features like Amazon, AliExpress, DHgate integration, and the new Shopify Collective for US-based suppliers, you can launch a dropshipping store without handling physical inventory or complex shipping logistics.
Plus, you can install additional apps to automate your marketing activities. Watch this video to see some Omnisend email and SMS automations in action:
3. All-in-one platform
Shopify removes common retail hurdles by providing a complete platform for website design, order processing, marketing automation, and global payment solutions.
Its built-in analytics tracks performance metrics, while automated features manage everything from sales tax calculations to abandoned cart recovery with Shopify Email.
The learning curve is minimal, and you could launch a dropshipping store within a week of signing up. Just follow Shopify’s documentation and read our guide to starting dropshipping for a crash course in making your ideas work.
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