50 best Shopify pet stores examples (2025)

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Your Shopify pet store can thrive with a professional design and customer experience that transforms casual browsers into loyal pet product enthusiasts.

Successful online pet stores blend seamless shopping experiences with marketing automation and targeted personalization. They harness subscriptions, loyalty programs, and community features to create lasting connections and brand authority.

Whether launching a new Shopify pet store or scaling your current one, these 50 hand-picked examples demonstrate several strategies for success.

Let’s get started.

50 Shopify pet stores for your inspiration

Check out these top Shopify pet store examples to inspire your build:

1. Alpha Paw

Location: Nevada, USA

Estimated revenue: $30 million

Alpha Paw is a marketplace for veterinary-backed wellness products and customized accessories for dogs and cats.

Its Shopify store curates collections into bestsellers and gifts, with product listings showing discounts such as “$40 off (40%)” alongside star ratings to build credibility.

A team of five veterinarians provides expert content and product validation, complemented by “AS SEEN ON” media endorsements.

What you can learn

• Combine veterinary expertise with media coverage to build instant credibility
• Segment categories between functional needs and emotional gift purchases
• Display dollar and percentage savings on all discounted items
• Place review counts and customer photos throughout the shopping journey

2. Native Pet

Location: Missouri, USA

Estimated revenue: $10 million

Native Pet offers vet-developed supplements and wellness products for dogs, focusing on health concerns from gut health to anxiety.

The store features concern-based categories and bestseller collections, as well as an engaging quiz that offers $5 off for personalized recommendations.

A tabbed panel showcases testimonials from veterinarians, behaviorists, and groomers to validate each product’s effectiveness.

What you can learn

• Guide purchases with an interactive quiz that offers immediate purchase incentives
• Organize products by health concerns rather than traditional categories
• Display expert endorsements through engaging tabbed testimonials
• Highlight bestsellers with review counts and clear benefit statements

3. Aquatic Arts

Location: Indiana, USA

Estimated revenue: $1 million

Aquatic Arts is a specialized marketplace for aquarium enthusiasts, offering live fish, amphibians, invertebrates, plants, and aquarium supplies.

The store features combo packs for significant savings and expedited checkout with Shop Pay while building trust through a live arrival guarantee.

An active blog educates customers and provides detailed care guides, species spotlights, and expert commentary.

What you can learn

• Offer bundled products to increase average order value and provide savings
• Streamline checkout with multiple payment options and cart-skip features
• Build trust with strong guarantees for live product delivery
• Use educational content to support complex purchase decisions

4. PawSafe

Location: London, England

Estimated revenue: $600 million

PawSafe is a Shopify dog store selling canine car restraints, no-pull harnesses, wellness items, and personalized pet portraits. The store serves US and UK customers, offering a 90-day money-back guarantee and multiple shipping options.

It showcases social proof through customer testimonials and pet photos while featuring bestseller collections highlighting top-rated safety gear. Its expert advice section includes veterinary-backed health guides and training resources.

What you can learn

• Feature customer testimonials with authentic pet photos to build trust
• Expand revenue with complementary creative services
• Develop expert-backed content beyond standard product blogs
• Use multi-region presence to serve international markets

5. Dutch

Location: California, USA

Estimated revenue: $5 million

Dutch provides virtual veterinary care and prescription delivery through a membership model. It offers unlimited video consultations with licensed veterinarians for $11-35 monthly.

The platform combines telemedicine with an integrated pharmacy, with guaranteed low prescription prices and same-day vet access. Each treatment plan is customizable, with options to add pet insurance coverage for emergencies at any US clinic.

What you can learn

• Create tiered membership plans with clear value propositions
• Display vet credentials and experience to build medical credibility
• Show verified customer reviews with pet photos for authenticity
• Offer integrated insurance as an easy add-on purchase

6. James Wellbeloved

Location: Veghel, The Netherlands

Estimated revenue: $15 million

James Wellbeloved sells natural pet food that focuses on age-specific nutrition for cats and dogs, from kitten/puppy to senior formulations.

Its guided food finder tool and lifecycle-based shopping categories make it easy for customers to find the best food. A live chat widget helps answer common feeding and nutrition questions.

The site builds purchasing confidence through Trustpilot review integration and a loyalty program offering 5% cashback on orders.

What you can learn

• Guide product selection with an interactive food finder tool
• Organize products by pet lifecycle stages for easy navigation
• Add third-party review platforms, such as Trustpilot
• Integrate live chat to answer questions and consider AI to reduce demand on your support team

7. The Honest Kitchen

Location: California, USA

Estimated revenue: $35 million

The Honest Kitchen sells human-grade pet food made with real ingredients in dehydrated, dry, and wet formulations for dogs and cats.

The site has an interactive recipe finder quiz and customer success stories sorted by health goals and breeds.

A rotating slideshow displays customer pet photos with reviews, while statistics showcase health improvements, such as 80% reporting better digestion.

What you can learn

• Integrate customer photos and reviews in a product slideshow
• Guide purchases with an interactive recipe finder quiz
• Present case studies filtered by health outcomes
• Display improvement statistics from customers

8. The Bio Dude

Location: Texas, USA

Estimated revenue: $1 million

The Bio Dude sells bioactive terrarium supplies, offering handcrafted substrates, clean-up crews, natural habitat elements, and merchandise.

There’s a retail and wholesale option, educational content with detailed care guides and YouTube videos, the DudeBucks rewards program, and industry professional discounts (military, teachers, first responders) to help drive customer loyalty.

What you can learn

• Use YouTube to demonstrate expertise and grow your audience
• Offer targeted discounts for industry professionals
• Drive loyalty with a rewards program
• Branch out into merchandise to generate additional revenue

9. Petventures

Location: Illinois, USA

Estimated revenue: $5 million

Petventures creates personalized storybooks in which customers’ pets become the main characters in illustrated adventures set in a magical pet town.

The store maintains a playful storybook aesthetic with a streamlined customization process for books and merchandise. Each product page displays customer testimonials with photos showing how pets transform into story characters.

What you can learn

• Simplify complex customization with clear product options
• Show before/after examples of pets and their illustrations
• Expand core product into complementary merchandise
• Set clear holiday delivery expectations with detailed timelines

10. Pets Domain

Location: Tasmania, Australia

Estimated revenue: $5 million

Pets Domain operates a hybrid retail model, combining physical stores across Australia with a Shopify-powered website that serves all pet categories, from dogs to livestock.

The store displays RRP and member prices through its +Plus Club Membership program, offering click-and-collect fulfillment to maintain competitive pricing. Its content includes a seasonal magazine and specialized pet care guides for each animal category.

What you can learn

• Drive loyalty with membership pricing displayed alongside RRP
• Use click-and-collect to maintain competitive pricing while reducing shipping costs
• Create specialized content for each pet category to build expertise
• Combine physical and digital presence with store locator integration

11. Kavee

Location: London, England

Estimated revenue: $2 million

Kavee sells cages and accessories for guinea pigs. The site has persistent navigation elements for reviews and reward points to demonstrate social proof while shopping.

Product pages provide step-by-step assembly videos, care instructions, material specifications, and size guides. The Kavee Rescue initiative showcases 90 guinea pigs available for adoption, positioning the brand as a subject matter expert while supporting animal welfare.

What you can learn

• Include detailed assembly instructions with measurements and materials lists on product pages
• Maintain floating UI elements for core features like reviews and rewards
• Integrate rescue initiatives to demonstrate expertise and commitment
• Structure product descriptions around both specifications and ongoing care needs

12. Axolotl Planet

Location: Texas, USA

Estimated revenue: <$1 million

Axolotl Planet sells axolotls and related supplies. It integrates guides throughout the shopping experience, with detailed care tips on product pages linking to a comprehensive learning center.

Each product page has PayPal quick checkout options and a Live Arrival Guarantee. The site cross-promotes essential supplies like Indian almond leaves and nightcrawler feeders through contextual product suggestions.

What you can learn

• Place educational content directly on product pages to support purchase decisions
• Use Live Arrival Guarantee badges to build confidence in live animal shipping
• Add quick payment buttons to streamline checkout
• Structure cross-sells as essentials rather than add-ons (e.g., feeder packs for live animals)

13. Pet Honesty

Location: Texas, USA

Estimated revenue: $1 million

Pet Honesty produces supplements for cats and dogs, focusing on subscription-based delivery. Each product page features a subscription option that saves 20% on recurring orders and offers free shipping on orders over $50.

Customers can also make one-time purchases and earn reward points on all orders. Product pages have a “Goes great with” section with product recommendations and scientific validation, displaying PhD credentials and clinical results.

What you can learn

• Present subscription savings at the product level rather than site-wide
• Display shipping thresholds alongside subscription options
• Add one-click add to cart for product recommendations
• Conduct scientific research to back up any health claims

14. Wild One

Location: New York, USA

Estimated revenue: $3 million

Wild One produces pet accessories, including harnesses, carriers, toys, and feeding supplies in coordinated modern colorways with matching accessories and kits.

New visitors see a 10% signup offer while shopping, and a persistent cart tracker shows progress toward the $100 free shipping threshold. Product pages integrate social proof through TikTok influencer demos alongside customer usage videos.

Charity sponsorship boosts Wild One’s reputation, partnering with rescue organizations in regions with high animal abandonment rates.

What you can learn

• Structure discounts around email capture rather than time limits
• Mix influencer content with customer videos in product galleries
• Build brand identity with charity partnerships
• Offer customization options for bestsellers to encourage engagement

15. Furbo

Location: California, USA

Estimated revenue: $1 million

Furbo makes AI-powered pet cameras that dispense treats and monitor pets. Its three models (360° Dog, 360° Cat, and Mini) have detailed comparison tables showing tracking capabilities, treat dispensing, and video quality differences.

The site uses interactive demos and product videos to showcase room scanning and motion tracking features. Each model has subscription options for AI monitoring services starting at $6.99/month, which includes video history and behavior alerts.

Product pages include spec sheets, mounting options, and comprehensive FAQs addressing setup, warranties, and compatibility requirements.

What you can learn

• Create detailed product comparison tables
• Show capabilities with interactive demos
• Build comprehensive FAQs for technical products
• Structure subscriptions with monthly and yearly options

16. Plufl

Location: Seattle, USA

Estimated revenue: $1 million

Plufl sells human-sized floor cushions designed like oversized dog beds. The site leads with a social-proof top banner displaying over 27,000 five-star reviews, a Shark Tank appearance, and 200m+ TikTok views.

Product pages offer Afterpay financing and show real customer photos demonstrating size and usage. A popup quiz asks how customers plan to use the bed (hot sleeper, side sleeper, pregnancy, etc.) and offers $25 off.

The site positions the product as a solo relaxation space and a way to lounge with pets, using customer photos to show both use cases.

What you can learn

• Lead with multiple social proof metrics
• Show product scale through customer photos
• Offer discounts through targeted quizzes
• Structure financing around premium price points

17. Petguin

Location: Illinois, USA

Estimated revenue: $1 million

Petguin makes contemporary wood and carpet pet furniture, including cat towers, cat scratchers, dog crates, and small dog houses priced with heavy discounts.

Each product page offers bundle deals for 10% additional savings and includes an Etsy cross-listing button above the main cart options. A dedicated assembly page hosts over 15 YouTube videos showing setup instructions for different products.

The purchasing experience is flexible, offering four interest-free installments through Shop Pay and quick checkout buttons for both direct purchase and Etsy platforms.

What you can learn

• Display multiple payment options prominently
• Centralize assembly content in video format
• Show bundle savings on product pages
• Enable cross-platform purchasing

18. Endura Flap

Location: California, USA

Estimated revenue: $600 million

Endura Flap produces high-performance pet doors designed for walls, doors, and windows. These doors offer weatherproof access for pets across various home configurations.

It provides detailed sizing guides and installation resources. Product pages feature comprehensive specifications and customer reviews to build confidence in technical purchases. Multiple flap sizes accommodate pets from small to extra-large.

A lifetime warranty and USA manufacturing highlight the brand’s commitment to durability and quality, complemented by an extensive help center with installation videos and pet measurement guides.

What you can learn

• Create comprehensive sizing and compatibility resources
• Display technical specifications with clear visual guides
• Offer multiple product variations to serve all customer needs
• Use customer testimonials to build trust in technical products

19. PetArmor

Location: Nebraska, USA

Estimated revenue: $5 million

PetArmor produces affordable flea and tick protection topical treatments for dogs and cats, offering veterinary-level pest control at budget-friendly prices.

The store uses a compelling “Compare & Save” comparison table to highlight its benefits. Product pages feature a 15% instant reward notification and detailed customer reviews.

There’s also an education page with in-depth insights into flea and tick biology, lifecycle stages, potential health risks, and preventative strategies for pet owners.

What you can learn

• Create direct price comparison marketing tools
• Use instant reward notifications on product pages
• Develop comprehensive review systems with search and filter capabilities
• Build educational content to support product offerings

20. Tactipup

Location: Florida, USA

Estimated revenue: $2 million

Tactipup produces high-performance tactical dog gear, offering personalized, USA-made collars, leashes, and accessories designed for durability and custom style.

Most products have extensive personalization options, including camo patterns, custom embroidery, and flag patches. Detailed sizing guides and customer reviews build purchasing confidence, and a gift card scheme creates an additional revenue stream.

Messaging like “Bad-Ass Designs” and “Built To Last” appeals to owners who want unique, long-lasting accessories.

What you can learn

• Create extensive product customization options
• Highlight manufacturing origin as a brand differentiator
• Use social proof with customer testimonials and lifestyle imagery
• Nail your tone of voice to appeal to your audience

No	Store	Location
21	Ruffwear	Oregon, USA
22	Birdfy	California, USA
23	PrettyLitter	California, USA
24	PetLab Co.	New York, USA
25	Petlibro	California, USA
26	Zesty Paws	Florida, USA
27	Open Farm	Toronto, Canada
28	Heads Up For Tails	New Delhi, India
29	Jackson Galaxy	California, USA
30	BreyerHorses.com	New Jersey, USA
31	Redbarn Pet Products	California, USA
32	BARK	New York, USA
33	Stella & Chewy’s	Wisconsin, USA
34	The Foggy Dog	California, USA
35	Tuft + Paw	Michigan, USA
36	GUNNER	Tennessee, USA
37	World Wide Corals	Florida, USA
38	Little Beast	New York, USA
39	Wild Earth Pet Food	California, USA
40	Greenies	Missouri, USA
41	Travel Cat	New York, USA
42	Canada Pooch	Toronto, Canada
43	Exotic Nutrition	Virginia, USA
44	Basepaws	California, USA
45	Home & Roost	Cardiff, Wales
46	Lords & Labradors	Stickney, England
47	CatGenie	Pennsylvania, USA
48	Two Tails Pet Company	California, USA
49	Vetnique	Illinois, USA
50	Happy & Polly	Kowloon, Hong Kong

How Omnisend can support your Shopify pet store

Omnisend is an omnichannel marketing platform that handles email, SMS, and push messages. It allows you to create popups and forms to build your contact list, segment your audience for targeted messages, and build campaigns and automated workflows.

Here’s how it can support your growth:

List building

Add popups to your pet Shopify store that appear on page scroll, exit intent, through time-based triggers, button clicks, and more. Add the Wheel of Fortune to engage first-time buyers and add opt-in to all your forms for privacy law compliance.

Email marketing

Create email marketing campaigns using pet email templates, product recommendations, and review widgets. Test different subject lines and sender names to improve open rates. Send newsletters based on each customer’s time zone.

Automations

Set up automations for welcome series, abandoned cart recovery, and browse reminders with one click. Send food restock alerts based on purchase history and special offers based on preferences. Trigger birthday messages for pets with personalized treat offers.

Segmentation

Group customers by pet type, purchase value, and shopping frequency. Build audiences from your top spenders and target similar profiles. Update segments automatically as customers make repeat purchases.

Analytics

Track sales from every campaign and automation in real time. See which products drive the most revenue and identify peak buying times. Monitor list growth and engagement rates across emails and SMS.

How to create a pet store like these examples

Successful Shopify pet stores do more than perfect their products — they have professional designs, fast checkouts, and features that keep customers returning. 

Here’s how you can follow suit:

Choose a professional theme

Dawn and Taste are good free themes, although premium themes like Sleek and Pipeline provide advanced filtering, mega menus, and quick view options. Check out the Shapes theme if you want something bold:

Create engaging product descriptions 

Focus on the practical benefits of pet products, including size specifications, ingredients, and safety features. Add clear care instructions and recommendations for different breeds, ages, and activity levels. Here’s an example:

Enable accelerated checkouts

Add instant checkout buttons to product pages with Shop Pay, Apple Pay, and Google Pay options. Customers skip the cart and buy using payment details saved on their preferred platform, which can build trust and improve their shopping experience.

Set up subscriptions

Convert one-time buyers into monthly subscribers for food, treats, and litter. Offer flexible delivery frequencies and easy subscription management, and include free shipping to boost conversion. Check out the Subi Subscriptions App and Seal Subscriptions App.

Create product bundles

Group complementary items like beds with blankets or food with bowls. Let customers build custom starter kits for new pets. Display bundle savings prominently to drive larger orders and add additional upsells during checkout.

Add wish lists

Let shoppers build and save product collections before purchasing. Capture emails by requiring quick signup, then retarget with personalized offers when items go on sale. Some themes have a wish list feature, or you can add the free SWishlist: Simple Wishlist app.

Build a community

Publish a blog and Facebook Community page, share customer pet photos, host breed-specific discussions, and create care guides. Transform your store from a shop into a destination where pet owners connect and learn.

Launch rewards

Give points for purchases, reviews, and referrals. Make rewards achievable — offer small freebies for early wins and premium rewards like custom products for loyal customers. The LoyaltyLion Rewards & Referral app is a good place to start.

Marketing tips for your Shopify pet store

Follow these tips to build a marketing strategy for your pet store:

Start email marketing

Build your list with discount popups, gamified forms, and email capture at checkout. Create email sequences with personalized product recommendations based on browsing and purchase behavior. Use countdown timers to instill FOMO (fear of missing out).

Set up automations for abandoned carts, transactional messages, and reminders for subscriptions, food refills, grooming essentials, and seasonal items to keep customers engaged while boosting repeat purchases throughout the year.

Build a strong social media presence

Pet photos and videos can go viral across Instagram and TikTok, especially when they show customer stories and authentic experiences.

Partnering with established pet influencers helps expand your reach while building genuine trust among dedicated pet communities.

Optimize your product pages for search engines

Keyword research will reveal what pet parents search for the most, helping you optimize your content to rank in the search engines.

Ahrefs, Semrush, and Google Keyword Planner are good starting points for keyword research. Long-tail keywords (phrases with three to five words) with low competition will help you generate website traffic in the first few months.

Create a loyalty program for pet parents

Monthly subscription boxes filled with premium treats and toys transform one-time buyers into dedicated members of your pet-loving community. 

Pet birthday celebrations, VIP grooming workshops, and early access to new collections reward loyal customers, while veterinary partnership discounts can add practical value to membership.

Invest in targeted advertising

Focus your Google Ads on search terms customers use when they are ready to buy, such as “orthopedic dog bed,” “grain-free cat food,” and “puppy training kit.”

Add negative keywords to protect your budget — these could be “cheap,” “free,” “DIY,” and “reviews.” These will stop your paid ads from appearing when people aren’t looking to purchase.

Shopify pet stores FAQs