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Omnisend is is one of only two email service providers chosen by BigCommerce as an Elite Technology Partner.
The Omnisend Partner Program is helping Effigy Agency more quickly fill clients' marketing gaps with technical tools and one-on-one support.
Helen Trendell from ThoughtShift, discusses proactive planning, honing strategic visions, and adapting to shifting metrics.
Every ecommerce merchant should know what makes a great email. We explore how to craft one, every time, by examining email structure, tone, and branding.
Use ecommerce reporting to gain insights to act decisively with data-driven confidence. We explore how to work with and use these reports.
Sustainable businesses need to identify customers that cease engagement and create strategies to reduce churn. We explore how to reduce customer churn.
A little personalization goes far in creating a cohesive customer journey. We show how to do it with acquisition and retention examples.
Your entire customer journey benefits from your own unique brand. We explore how to enrich your customer journey with brand voice examples.
To help you use data benchmarks in 2025, we created a list of the 10 most important ecommerce benchmarks to use in managing your business.
Omnisend is introducing a slew of new features to help retailers navigate Apple's biggest change in the iOS 15 update - the skewing of open rate data.
Just because iOS 15 will make open rates unreliable, that doesn't mean your BFCM plans are ruined. Find out how to prepare for BFCM.
Phil Irvine explains how audience intelligence helps businesses through difficult periods and create marketing strategies that are future-proof.
Ecommerce data drives business decisions for online retailers. Learn about analytics and how to create a growth-focused marketing strategy.