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Being an Amazon seller has never been easier, and seller tools make it even easier. We examine the best Amazon seller tools and explore their pros and cons.
Your ideal ecommerce marketing platform can be hard to find. To explore your options, we examine Omnisend vs Listrak and explore who each tool is built for.
Cookieless tracking is now a trend that every marketer needs to use in the future. Here is a detailed guide for cookieless tracking for ecommerce.
Omnisend's new Amazon Advertising integration means Amazon sellers can now track their email marketing campaign performance in their Amazon dashboards.
Who are your VIP customers? No matter what you sell, you have a VIP customer segment. Here's how to identify and keep them long term.
More consumers are seeking brands committed to sustainability. We examine benefits of eco-friendly practices and ways to make your brand more sustainable.
Email marketing experts from Litmus and Common Thread Collective talk iOS 15 updates, pivots, opportunities, and even more privacy changes in the future.
The new iOS 15 updates will impact email marketing as users will be able to stop open tracking. Find out what you can do to adapt to them now.
The iOS 15 update will impact email marketing, including segmentation. We explore the top segments you should focus on to prepare for the iOS 15 update.
Find out what you need to do today to prepare your automation workflows for the upcoming iOS update that will eliminate open rate data.
Jilt is shutting down. Read our Omnisend vs. Jilt comparison of features, automation, pricing and more, and why you should probably make the switch today.
Tracking cart abandonment rates in google analytics is essential to measure your ecommerce business growth and success. Find out here how and why.
Improving customer retention is easier said than done—unless you have data. Here's how to create a data-driven customer retention plan for ecommerce.